Adam Sherk

MARCH 8, 2012

By studying things like pageviews, time on site and click paths publishers can gain insights and attempt to create optimized experiences for social visitors. Things like reach, activity, engagement and sentiment are all worth examining. Are we creating optimized experiences for social media visitors?

Publishing 215

Publishing Questions Social Media Activities 215

Twist Image

JUNE 29, 2012

For the longest time, there was a commonly held sentiment that the brands who create the best (and most relevant and most contextual) content will win. Here's the crux of it: "A new study from Omnicom 's OMD concludes that the average content posting by an advertiser on a Facebook page has a surprisingly low shelf life: about 18 hours.

Brands 97

Brands Content Facebook Aggregator 97

Diva Marketing Blog

JULY 11, 2014

CivicScience is the provider of the real-time polling and consumer insights platform used by Joel Rubinson in this study. CivicScience''s platform is used by consumer brand and media clients to quickly and deeply understand consumer sentiment and behaviors. . Joel Rubison is President and founder of Rubinson Partners, Inc.

Research 83

Research Smart Phone Aggregator iPad 83

Sprout Social

JANUARY 29, 2024

Continuous reputation monitoring allows businesses to detect potential issues or negative trends in sentiment early on. An online reputation management strategy powered by routine sentiment analysis can help you make sense of the many factors that contribute to your business’s reputation across the web.

Reputation 120

Reputation Review Sentiment Software 120

Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. Competitor analysis Studying your competitor’s influencer marketing strategy is a bit like observing your older sibling. Influencer marketing trend analysis Social media users expect brands to read the room.

ROI 105

ROI Analytics Influencer Campaign 105

Diva Marketing Blog

JULY 11, 2014

CivicScience is the provider of the real-time polling and consumer insights platform used by Joel Rubinson in this study. CivicScience's platform is used by consumer brand and media clients to quickly and deeply understand consumer sentiment and behaviors. . Joel Rubison is President and founder of Rubinson Partners, Inc.

Research 40

Research Smart Phone Aggregator iPad 40

Sprout Social

SEPTEMBER 5, 2023

A recently commissioned Total Economic Impact™ study conducted by Forrester Consulting on behalf of Sprout Social found that Sprout’s tools helped a composite organization representative of interviewed customers drive $973,000 in social media team productivity and efficiency savings over three years.

Social Media 130

Social Media Social Media Management Team Collaboration 130

Waxing UnLyrical

NOVEMBER 18, 2010

Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. Tracking sentiment around a brand and its competitors might be important for a product manager. Are you planning on using automated sentiment to alert you to potential crises?

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Buffer Social

JULY 25, 2019

Some of our most popular posts on social media are about Instagram marketing and data studies. Case in point: sentiment. Sentiment graph from Brand Grader. Sentiment falls into macro. It’s taking all the social conversations in aggregate and looking at the overall tone of them. Are they positive?

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Proactive Report

MARCH 18, 2016

Q1: We’re talking today about social aggregation. What exactly is social aggregation and how does it fit into Digital PR? . There are many ways to aggregate and inject social media content that go beyond just one social hub though. How can using aggregated UCG drive people down the sales funnel?

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Proactive Report

MARCH 18, 2016

Q1: We’re talking today about social aggregation. What exactly is social aggregation and how does it fit into Digital PR? . There are many ways to aggregate and inject social media content that go beyond just one social hub though. How can using aggregated UCG drive people down the sales funnel?

UGC 40

UGC Aggregator comScore Bazaarvoice 40

Laurel Papworth

APRIL 9, 2010

I’ve structured this post with a List of Cyberstalking behaviour, further indepth analysis of cyberbullying and cyberstalking and the difference, and then a case study – unfortunately where I am on the receiving end – which is pretty well a classic Year In the Life of A CyberBully. CyberBully by proxy I guess. Hard to do?

Case Study 104

Case Study Study Blogger Communities 104

Convince & Convert

JULY 27, 2012

Or we’re big proponents of correlation studies as well, right? They (Altimeter) released a paid, owned, earned study that’s pretty cool. You derive that, Richard, by as you mentioned, looking at sentiment, right? Most sentiment analysis is sort of binary. Not so different than a simple sentiment analysis.

Airlines 115

Airlines Sentiment Hotels ROI 115

Webbiquity SMM

SEPTEMBER 22, 2015

” 28 social media management tools rated, scored, and reviewed (study) by VentureBeat. It’s unusual to have sentiment analysis available for a monitoring tool with a relatively low starting price” of under $100 per month). Among the findings: “For enterprise, Oracle is surprisingly good, as are Sprinklr and Komfo.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. It aggregates all of the recent posts from Twitter, Facebook, Google Plus, Instagram, and others that contain that specific hashtag. These tools can help you find out.

Tools 207

Tools Social Media Netvibes Sample 207

Techipedia: Tamar Weinberg

JANUARY 5, 2010

David Armano suggests to study out the candidate first; they shouldn’t just be focused on Twitter, for example. Conversation Agent): Valeria Maltoni shares the findings of a Frozen Frogs study with regards to engaging Facebook followers. How omnipresent is he? How well-versed is she? Are Your Facebook Fans Truly Engaged?

Marketing 265

Marketing SEO Journal Engineering 265

Buzz Marketing for Technology

JUNE 27, 2008

Yet the gap between students’ research competence and what’s required of a modern college graduate can’t easily be solved without a framework that encompasses faculty members, librarians, technicians and those who study teaching methods. And why aren’t they all aggregated anyway?

Education 179

Education Research News Google 179

Convince & Convert

AUGUST 17, 2012

I actually heard David Meerman Scott echo similar sentiments a few months ago, and he told me in his consulting practice he never uses the words “social media” He refuses to actually utter the phrase because it actually doesn’t help with executive attention. So it’s our dear friend FOMO, driving user behavior.

Radian6 113

Radian6 Training Communities Conversation 113

Laurel Papworth

JULY 23, 2010

The ABC has done a hybrid site – not really a community conversation build but aggregating information from multiple communities. The Campaign Pulse is a social media dashboard monitoring sentiment on Twitter and Youtube and Flickr. You can see the embedded tweet is from Lyndal Curtis Chief Political Correspondent.

Gov 2.0 86

Gov 2.0 Sites List Social Media 86

Techipedia: Tamar Weinberg

JULY 8, 2008

They would typically leverage social networking sites and news aggregators, and engaging in such a way that their message or product is communicated. Reply Colonel Tribune July 8, 2008 at 5:11 pm Just echoing the sentiment already on the comment board. Great post compiling thought from some of social media’s top minds!

Social Media 163

Social Media Marketing Consultant Communities 163

Buzz Marketing for Technology

FEBRUARY 9, 2011

I am going to give you a short synopsis of each firm taken directly from the notes I took during my conversations with them and I broke them up into 5 categories: Free monitoring services, Paid monitoring services, Sentiment based analytics, Aggregators of aggregators, and Beyond sentiment analytics firms.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275

Techipedia: Tamar Weinberg

JULY 7, 2010

Their social media efforts were spearheaded by a guy who looks like a nice dude, but after studying his personal Twitter feed, it was almost the same kind of thing: the process was almost wholly automated. In the same line, I really think that automated anything (sentiment, response, analysis) is a wrong paradigm for social.

Social Media 251

Social Media Klout Influencer Feed 251