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Top Marketing Trends for 2013

yMarketingMatters

You need to leverage this with a strong presence on major social channels like Facebook, Twitter, Linkedin and Google+ for real-time communication and service with your customers. Mobile Has Arrived. This follows the point above: Mobile Internet usage is rising exponentially, and it is here to stay.

Trends 277
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The Gift Of Facebook

Twist Image

Let me be clear: I am still bullish on Facebook. I am not bullish on advertising as Facebook's main revenue model. In March of 2011, I wrote a blog post titled, F-Commerce - Rise Of The Facebook Consumer. I never liked Facebook as an advertising platform. I love Facebook as an economy. Facebook is an economy.

Adwords 102
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How to Run YouTube Ad Campaigns That Convert

agora pulse

Many businesses flock to Facebook and Instagram for their video ad campaigns, but YouTube Ads is a powerhouse brands shouldn’t ignore. YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. Facebook and Instagram get the most attention for video ads, but you should never count YouTube out.

YouTube 103
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What Every Marketing Department Needs to Know About Google+

Convince & Convert

I know, your department’s resources are all tied up with other channels, like Twitter and Facebook, and you think Google+ may well be a flash in the pan. Here’s why: Google+ and Google Adwords In the past, Google Adwords was about CTR, but now Google+ and Adwords collide with +Post Ads. Well, it won’t be.

Google 167
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Eighty-four per cent of Canadians are on Facebook and almost 80 per cent use it daily. Everything is being driven by mobile. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 199
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Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message! Have a local radio spot? Have a local radio spot?

SMS 192
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The Complete Beginner’s Guide to Quora Ads

agora pulse

When it comes to deciding where to advertise online, the first platforms you’ll probably think of are Facebook and Google. eMarketer expects 78% of total US search ad revenues to go to Google and 73% of total US digital display ad revenues to go to Facebook this year. The data speaks for itself. Not necessarily. Don’t worry.

Adwords 133