Social Media & Real Estate
Social Media Marketing
SEPTEMBER 5, 2011
Social media is where people immediately go to for recommendations for anything and everything, from eateries to vacation spots to even real estate. Real estate is all about referrals and who you know.which, if you think about it, is what social media is all about.
The 4 Biggest Mistakes Real Estate Agents Are Making in Social Media
JULY 13, 2016
I get asked many times why I focus on the real estate and mortgage industry when it comes to social media. You can certainly have an assistant help when it comes to social media with things like scheduling posts, writing blog posts, editing videos, creating graphics, and more.
[Webinar Replay] Content for Real Estate: Build Your Brand, Your Audience and Your Business
DECEMBER 1, 2016
Do you have a content strategy in place to move your real estate business forward in 2017? How to build a blog that works. Be sure to check out Adwerx.com/KatieLance for more information on advertising your brand across the web, Facebook and mobile apps.
The 3 Most Effective Ways to Use Social Media to Generate Leads
SEPTEMBER 7, 2016
They key here is to provide a tremendous amount of value to the community, and when questions come up about real estate or homes, that may be an opportunity to share your knowledge or expertise. Facebook and Instagram Advertising.
Century 21 Targets First-time Home Buyers With Social Gaming
The Realtime Report
OCTOBER 24, 2012
Last week, CENTURY 21 became the third major brand (and the first real estate company) integrated into EA’s SimCity Social. CENTURY 21 saw a clear alignment between their brand and the nature of the game: to create and maintain a real estate empire for virtual profit.
How to Create Your Ultimate Blogging Calendar
MAY 11, 2016
You know you should probably blog or create content and you agree that it sounds like a good idea, but this is where you get stuck… You get stuck in making it happen week after week. But, there is a real need for relevant and timely content – more than ever. Facebook advertising.
Three Ways to Get the Most From Your Brand’s Blog
MAY 15, 2014
Whether you’re new to the blogging game or you’re simply wondering how to squeeze your blog for whatever value it can bring your organization, it’s no secret that there are about a million dos and don’ts when it comes to effectively harnessing your own little patch of online real estate.
7 Facebook Marketing Case Studies
MAY 19, 2013
Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Corcoran Group Real Estate. Results: 2x visitors now come from Facebook compared with its other advertising platforms.
[Webinar Replay] Recruiting and Retaining Using Social Media
SEPTEMBER 9, 2016
To get started with Adwerx to advertise your brand across the web, Facebook and mobile apps visit Adwerx.com/KatieLance. Blog brokerage real estate real estate broker recruiting social media
96 Free Professional Blog Topics
JANUARY 26, 2011
There is no need for attribution or credit if you decide to use one of these questions; again answering the question makes the blog topic your own unique thesis. How does physical location and/or real estate impact your business (or how does virtual technology allow you to avoid this expense)?
Your Epic End-of-Year Blog Audit Checklist: Where You’ve Been and Where You’re Headed!
DECEMBER 30, 2016
There’s not a single day left of 2016 to blog on! The best way to look over all you’ve done and gather your thoughts about where you’d rather be next year is to go through your blog and social media and audit your performance. How to Do an End-of-2016 Blog Audit.
90 Tips to Make Your Blog Rock
JANUARY 4, 2011
Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! 90 Tips To Make Your Blog Rock 1. Develop a series of how to blog posts 13.
Apartment Marketing Predictions 2014: The New Breed Speaks
DECEMBER 5, 2013
Loving each other where we are and aligning the future such that singularity has a true and trusting basis and a real chance of taking our lives to a crazy amazing place. Google Carousel will expand into real estate and rentals. 2014 is upon us.
26 Outstanding LinkedIn Tips and Tactics
MARCH 27, 2013
Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. What are the best practices for advertising on LinkedIn?
Google+ for Your Business
JANUARY 27, 2014
As promised in my blog post, Which Social Media Channels Should I Use For My Business? , Your Google+ posts allow you to capture real estate on Google’s Search Engine Results Pages (SERPs) as they appear on Google search page results.
44 Blogging Questions and Answers
JANUARY 16, 2011
I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A. Blogging During the Holidays.
Apps Are Media
NOVEMBER 28, 2015
Advertising was paid placement, while content was the stuff that had to be earned. Their reasoning was quite simple: blogging is a powerful publishing platform, but most brands won't take to it, and the value may not be there in a world of GRPs and massive paid advertising channels. Native advertising, brands building their own YouTube channels, and more. With that, advertising still thrives. So, where is the real estate now? blogging.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
So without further ado, here are the fearless females in blogging, organized alphabetically by first name (as a few in the list go by pen name or don’t publicize their last name). Her blog, Web Content Curator , covers blogging, book reviews, social media, and more.
21 Fantastic Facebook Marketing Guides
APRIL 8, 2014
What are the best practices for advertising on Facebook? ” Will content proliferation and advertising keep small companies from being successful with social media marketing? by Marketo Blog. ” Best Facebook Advertising Guides. Many (most?)
Redesigning Your Blog to Drive Reader Behavior
Convince & Convert
APRIL 10, 2012
Here’s an almost-ready preview: The design is based on the new Streamline child theme that is successfully being used by Danny Brown of Jugnoo – who has forgotten more about blog optimization than I’ll ever know. A New Editorial Calendar – and How I Blog.
Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1
DECEMBER 27, 2011
Three-quarters of North American advertising agencies say their clients run PPC campaigns on Facebook. Find the answers to these questions and many more here in more than 30 of the best articles and blog posts on Facebook marketing of 2011. by Oz2 Blog.
35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
AUGUST 26, 2010
How to set up a Facebook fan page that works by Direct Creative Blog. Dean Rieck shares his top 10 tips for creating a managing a successful business Facebook page, from using FBML to create a landing page to promoting your page through email and your company blog. Facebook Marketing Tips: Make the Most of Your Fan Page by TopRank Online Marketing Blog. 10 Ways to Create a More Engaging Facebook Page by TopRank Online Marketing Blog. Facebook Advertising.
Facebook Ads: The Game Changer
OCTOBER 5, 2016
million of those businesses pay to be active advertisers, although, 75% of brands will pay to promote posts. So, if you’ve never dipped your toe into Facebook advertising, or even if you have but haven’t seen the results you were seeking, I hope today’s post gives you the push to try it out.
8 Reasons Why Students Should Blog
JANUARY 24, 2012
This is a guest blog post by Michael White of Musings of a PR Student. Competition is rife and the top advertised jobs receive hundreds of applications. I began blogging in 2005 (my promoted blog was founded in 2009) and have never looked back. As I reached maturity it became clear that blogging was no longer for the weird recluse yearning for a better life; instead, it’s a practical application for furthering a career. 1.Your blog is your portfolio.
33 Thought-Provoking B2B Social Media and Marketing Stats
FEBRUARY 16, 2016
We want programmatic advertising—even if we’re not sure what that is. Although nearly two-thirds of B2B marketers say they plan to spend more money on programmatic advertising in 2016, 44% admit they either don’t know how it works or have only a small amount of knowledge about it.
Search Traffic Declining? You’re Not Alone (and What to Do About It)
SEPTEMBER 9, 2013
” The Tutorspree blog offers another possible answer: Google is intentionally de-emphasizing organic results (free clicks) in favor of search advertising results (for which it gets paid). Use guest blog posts for exposure (and if you get a backlink–that’s a bonus).
The Most Important Blog Post You'll Probably Never Read
MARCH 22, 2010
You are here: ViperChill » Social Media » The Most Important Blog Post You’ll Probably Never Read The Most Important Blog Post You’ll Probably Never Read Written by Glen, this post has 148 Comments This blog post is quite long so you probably shouldn’t read it.
How Century 21 Creates Award-Winning Real-Time Social Media
Convince & Convert
NOVEMBER 14, 2014
As the largest residential real estate franchise sales organization on planet Earth, Century 21 has found social media to be a game-changer. At the same time, they are reworking their Century 21 Home Matters blog right now, which will always be directed at the consumer.
Facebook Followers: Profiles vs Pages
FEBRUARY 18, 2014
He blogged about the struggle of sharing the same information, and in some cases too much information, to everyone. So did Tara Coomans , who is unconvinced every solopreneur needs a Facebook presence for their business unless they need advertising or connections to other business pages.
3 No-nonsense Strategies for Profitable Part-time Blogging
JANUARY 9, 2013
If you’re blogging as a part-time income stream rather than a full-time profession, then your priorities can be substantially different from the fill-time blogger’s. Large blogs and websites can afford to publish mediocre content. Originally at: Blog Tips at ProBlogger.
What We Can Learn from Walmart’s Bazillion Dollar Facebook Campaign
MAY 30, 2013
Sure, they will post an infographic every once in a while, but it’s the low level posts that are the real money makers. Maybe the real reason that it’s doing so much better is because one post has a sales price on it, and the other doesn’t.
How to Train 80,000 People to Use Social Video Effectively
Convince & Convert
JANUARY 26, 2016
Through grit, determination, organization, and many many frequent flier miles, she has transformed a nation of real estate agents into social video moguls. Why less can mean more when it comes to Facebook advertising with video. Youtility for Real Estate.
The Most Remarkable People on Social Media Today
APRIL 16, 2012
In my speech I reinforced my blog assertions that popularity is not influence and influence is not popularity. Billing itself as being “Dedicated to bringing women better care through knowledge and support,” BreastHealthOnline has used Facebook, Twitter, blogs and forums to help women around the world. Keepin' it real and real fun is Joshua motto. Clayman Advertising. Marketer, media strategist, social media, advertising. Real estate.
7 Little-Known Strategies To Get Your Deadbeat Blog Working For You
FEBRUARY 6, 2013
You lazy, ungrateful, good-for-nothing blog!”. Blogs are supposed to bring you traffic, collect comments, and spread your name across the Internet as everyone happily shares the content you so painstakingly created. But instead, your blog acts more like an apathetic teenager.
Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare
MARCH 22, 2017
But one stat really stood out to us: Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9). It costs significantly less to advertise to users using square video on mobile. Important Video Advertising Takeaways.
Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 21, 2010
It takes up a lot less screen real estate that Tweetdeck, and I always use Tweetie when conducting my live, Twitter 20 interviews. Blog Comments (The blog is on WordPress) Disqus This is what I use to manage comments here at Convince & Convert. ChatCatcher This is a nice little tool that finds Tweets about your blog posts, and automatically adds them as comments. The real advantage of TubeMogul, however, is that you can get comparative statistics.
3 Common Facebook Ad Mistakes Everyone is Making
Convince & Convert
JUNE 12, 2012
For instance, take a look at this ad from Aspen Heights, what I believe is a real estate company: They already have a relevance issue with “Aspen” in the name. Want to learn more about Facebook advertising? Facebook ads are a very powerful tool.
The Reality of 'Careful What You Wish For'
AUGUST 10, 2010
The biggest is that your “real” job doesn’t go away. Karen Altes is manager of outreach programs for the Institute of Real Estate Management. The Ghost Blogging Debate The Age-Old Question: Can I Pick Your Brain? Blog Roll Book Rec.
How to a Create a Smart Facebook Strategy on a Budget
AUGUST 15, 2016
As a real estate agent or broker, Facebook is still the number one place to get in front of your current and past clients as well as new and potential clients. Not sure about advertising? Promote your Page on all of your blog and/or videos.
Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram
OCTOBER 4, 2016
This is super valuable real estate. Advertise to potential customers. Some choose to treat captions as a place for sharing stories and micro-blogging. higher than Nielsen’s norms for online advertising. Show real world use cases.