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Does your brand take bloggers seriously?

Sherrilynne Starkie

Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. This tactic is flawed because it measures authority based on the size of a community, a metric that is unrelated to influence.

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Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

My uncle knows a young girl from his community, a recent college graduate, who is looking for a social media job. Social media is about helping one another and building real strong friendships, usually around a certain interest or activity. When she found out I was his niece, she became ecstatic.

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5 Great Social Media Initiatives in 2010

Mindjumpers

Tweet It has been a great year for social media. We have been taken a look back at some of the successful campaigns and brands that have been good at using social media as a marketing platform. The soda company understood how to make us of social media when developing new flavors. Mountain Dew.

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What To Remember In Social Media Marketing & PR

Mindjumpers

Taken into consideration how much social media have affected the way we do business, the same is of course valid within these disciplines as well. When starting to think of practicing marketing & PR through social media, there are some specific elements that are worth taking into consideration.

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Using Social Media to Find Christmas Presents for Friends

Mindjumpers

Etsy is a community as well as a company, and their mission is to enable people to make a living making things and connect producers with buyers. Furthermore, the Etsy community spans the globe with buyers and sellers coming from more than 150 countries, and their sellers number in hundreds of thousands. What is Etsy?

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Seven Ways to Use Social Media for Business

Webbiquity SMM

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. The bottom line is that while social media marketing definitely provides benefits (such as a higher conversion rate for organic search traffic ), it’s not generally effective as a direct promotion tool.

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Word-of-Mouth Marketing: How It’s Connected With Social Media

Mindjumpers

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. Last week I posted a brief on Focus.com, titled “Word-of-Mouth Marketing in the Social Media Age&#. Word-of-mouth is not something new.