Social Media Strategies Summit

SEPTEMBER 22, 2023

Define Social Media Customer Care Goals If you’re going to offer fantastic customer service on social media, you first need to figure out what “fantastic” actually looks like. Give your support team a clear focus by agreeing on measurable KPIs based on the goals you want to achieve. We’ll be glad to assist you today. ^CV

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

JANUARY 29, 2024

In 2023, we saw new platforms enter the scene and shake ups in platform preferences that changed the face of the industry, while other tried and true networks held consumer attention. Especially as powerhouse networks become increasingly oversaturated. Consumers use all of them to meet their needs for connection and consumption.

Social Media 112

Social Media Strategy Exercises Retail 112

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. Buffer First up is Buffer , a social media automation tool with content scheduling and publishing features.

Tools 52

Tools Social Media Curata Price 52

Hootsuite

MARCH 20, 2023

So what’s the deal with social networks charging for verification? Get Started Do it better with Hootsuite , the all-in-one social media tool. Everything You Need to Know in 2023 appeared first on Social Media Marketing & Management Dashboard. Stay on top of things, grow, and beat the competition.

Badge 93

Badge Instagram HootSuite Guidelines 93

Social Media Strategies Summit

JUNE 8, 2023

As of the first quarter of 2023, Facebook had 269 million monthly active users in the US and Canada. It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023.

Brands 130

Brands Facebook Influencer Campaign 130

Sprout Social

AUGUST 7, 2023

Nothing captured first-day-of-school energy quite like the release of Threads, a new text-based social media platform from Meta. The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm.

API 92

API Social Media Management Platform Instagram 92

Sprout Social

DECEMBER 22, 2022

As 2022 comes to a close, we’re looking back on our own year in social at Sprout. Like most social media teams, we’re taking stock of what went well with our social media marketing and what we can improve on as we enter 2023. What is an awareness network? Establishing network by network goals.

Strategy 107

Strategy Metrics Team Social Media 107

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. For example, in the sentence “Sprout Social, Inc. Add to that, tight budgets and limited manpower.

Brands 84

Brands Sentiment Analysis Marketing 84

Hootsuite

MARCH 1, 2024

Instagram Threads nearly broke the internet when it debuted in early July 2023. Connect your Threads account You can connect your Threads account just like you would connect any other social network in Hootsuite. Get Started Do it better with Hootsuite , the all-in-one social media tool. Start your free trial today.

Instagram 107

Instagram HootSuite How To Social Media Management 107

Buffer Social

SEPTEMBER 18, 2023

Among them is Bluesky , which is a decentralized, invite-only social network built on an open-source protocol  (I’ll explain what this means even though I barely understand it myself). It’s one of the most popular alternatives and hit 1 million users in September 2023. What is Bluesky?

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Domain Name Open Source Policies Privacy 109

Ignite Social Media

AUGUST 1, 2023

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. Watch below as three of our team discuss the study in detail.

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Study Brands Patterns Sports 78

Social Media Strategies Summit

JANUARY 5, 2023

Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. Facebook has plateaued since 2021, adding fewer than 50 million new users throughout 2023 (vs. Smaller Social Teams Leveraging UGC Creators.

Trends 297

Trends Social Media UGC Marketing 297

Sprout Social

FEBRUARY 19, 2024

AI automation powers AI marketing , which marketers, like you, can use to pivot your campaigns seamlessly based on real-time market indicators, empower your customer service teams and grow holistically. Cost-efficiency AI automation doesn’t just help with productivity: it also enables you to smartly reallocate team efforts more strategically.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Keyhole.co

NOVEMBER 6, 2022

ZoomSphere is an all-in-one social monitoring tool comprising a scheduler, workflow manager, social media analytics, reporting & benchmarking, Facebook leads manager and mentions monitoring. The tool provides over 150 different metrics related to all the major social networks. Pros: Covers various social channels.

Tools 52

Tools Social Media Sentiment Price 52

Tweaklibrary

SEPTEMBER 6, 2023

In this blog, we will explore the best online video chat websites in 2023 that will help you connect with people anytime, anywhere. Writer’s Recommendation = One of the most popular and worthy online video chat websites that you should consider using in 2023 is TinyChat.

Video 19

Video Meeting Reputation Sports 19

Ignite Social Media

JULY 15, 2021

Snapchat is a social media network that launched a decade ago, it seemed like it was on the verge of joining many other networks in the social media graveyard a few years back. That said, the network is gearing up to be a powerhouse social network once again, with audiences of all ages still utilizing the platform.

Nielsen 161

Nielsen Newsletter Buy Social Media 161

Sprout Social

JUNE 26, 2023

In fact, per The 2023 State of Social Media Report , 96% of business leaders believe AI will help companies significantly improve their decision-making processes going forward. AI capabilities scan millions of data points from various sources such as social media and review websites to spot hidden patterns.

Sentiment 103

Sentiment Analysis Patterns Price 103

Hootsuite

MAY 20, 2021

Since as far back as 2016, the number of people using the top social messaging apps like WhatsApp, Facebook Messenger, and WeChat/Weixin has consistently surpassed people using the top social networks (Facebook, Instagram, and Twitter). Set teams up for success. billion users on Facebook Messenger. Request a Demo.

Social Media 145

Social Media Strategy HootSuite FAQ 145

Sprout Social

JUNE 7, 2023

This could be via your social media channels, website, in-store, during events or with your customer care team. That is a lot of information to keep track of and social listening data is often a crucial partner in this endeavour. Ensure your targets are achievable and connected to business goals.

Brands 113

Brands Sentiment How To Analysis 113

Oktopost

NOVEMBER 30, 2023

While the precise number of shares attributed to dark social is difficult to come by, it is estimated that around 84% of all shares can be traced to ‘hidden’ sources such as WhatsApp, Facebook Messenger, private subreddits, Facebook Groups, Slack, or email. As marketers, this is a huge problem.

Forums 62

Forums Reddit Analytics Sentiment 62

Hootsuite

JUNE 29, 2023

Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team. What are social media guidelines in healthcare? Navigating social media when you work in healthcare can be tricky. Let’s scrub in! Avoid ethical issues. Win, win, win!

Guidelines 78

Guidelines Template Templates Social Media 78

Keyhole.co

OCTOBER 13, 2023

Adaptation of recruitment efforts To find candidates who are best qualified for a particular position, social media platforms offer the opportunity to reach specific groups of people. Each social network has its own audience, which allows to send the right information to the right job seekers.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). Ensure thorough awareness and understanding of the latest laws and regulations within your team.

Reputation 125

Reputation B2B Guidelines Policies 125

Hootsuite

DECEMBER 12, 2023

Sharing your knowledge is a powerful way to develop your personal network while also demonstrating the experience that’s behind your company or product. If you used to be a developer, share the new features your team is currently working on and what the roadmap is. For some executives, it may be the only social platform you need.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Buffer Social

SEPTEMBER 20, 2023

As far as the best frequency here, the Buffer team checks our mentions constantly throughout the day on Twitter, and in morning and afternoon drivebys of our other social media channels. Monitor social media for keywords and phrases First off: How do you monitor? 😆 [link] — Buffer (@buffer) June 5, 2023 7.

Social Media 93

Social Media Notification Social Media Management Metrics 93

Sprout Social

MAY 8, 2023

Best days to post on LinkedIn for Schools & Education: Tuesdays through Thursdays Worst days to post on LinkedIn for Schools & Education: Saturday and Sundays Universities, higher education institutions and schools didn’t see much engagement on LinkedIn compared to other social networks, despite there being 131,000 schools listed.

LinkedIn 109

LinkedIn Tourism Travel Education 109

Buffer Social

FEBRUARY 21, 2023

Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities. Here are some of the surprisingly easy and affordable DIY strategies that my team and I used to get there, and the lessons learned that can help any business owner generate their own buzz.

Brands 82

Brands Marketing Hosting Eventful 82

Hootsuite

DECEMBER 1, 2022

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. But on LinkedIn, business networking is the name of the game. LinkedIn is well known as the social network of choice for B2B marketers.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Hootsuite

DECEMBER 8, 2022

When you know what’s “normal” for your industry, you can set reasonable milestones that allow you to achieve real growth without burning out your social team. How to find social media benchmarks. Manually compiling reliable social media benchmarks by industry can involve a lot of very finicky and frustrating research.

Social Media 120

Social Media HootSuite Real Estate How To 120

Hootsuite

APRIL 17, 2023

Reach vs. impressions on different social networks Not every platform defines them in exactly the same way. Let’s break down what reach and impressions mean on different social networks. Here’s how Hootsuite Analytics can help you track reach, impressions, and much more — across all of your social media channels.

HootSuite 145

HootSuite Metrics Analytics Instagram 145

Hootsuite

MARCH 15, 2023

Plus, we share some of the best (legitimate) LinkedIn automation tools to improve your efficiency on this business-first social network. Bonus: Download a free step-by-step guide to combining organic and paid social tactics into a winning LinkedIn strategy. Cost: Free basic plan, with Team plans starting at $999/month.

LinkedIn 97

LinkedIn Tools HootSuite Cost 97

Sprout Social

MAY 19, 2023

LinkedIn’s rising popularity has made it a leading social network for brands to gain authority and target potential customers. Limitations on approval collaboration: The LinkedIn scheduler discourages the collaboration of teams in real-time. You can add notes to each comment from another team member.

LinkedIn 90

LinkedIn How To Collaboration Analytics 90

Hootsuite

APRIL 11, 2022

million users by 2023. The app pulls “data from 95m+ sources including blogs, forums, social networks, news, videos and review sites.” For social media content calendars , you can collaborate with the rest of your team and your clients on the platform. Do you have a trusted box of TikTok tools? Brandwatch.

Tools 110

Tools HootSuite Marketing Analytics 110

Hootsuite

FEBRUARY 6, 2023

On small teams, the content moderator might be responsible for answering questions directly. On larger teams, they might have help in the form of other marketing members or members of the customer service team. Support your team Content moderators provide immense value to your organization.

FAQ 119

FAQ Tools HootSuite Content 119

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. What’s the Latest in Social Media? Is Twitter Safe for Brands for 2023?

Social Media 96

Social Media Social Media Management Influencer Trends 96

Buffer Social

JUNE 27, 2023

Mastodon reports over 1.3million monthly active users as of June 2023 💡 Check out this guide to Mastodon on the blog Mastodon is a decentralized network that allows users to create accounts in distinct communities while being able to access others. 💡 You can schedule posts to Mastodon in Buffer.

Social Networking 131

Social Networking Twitter Flipboard Feed 131

Hootsuite

JUNE 27, 2023

Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers. Use it to easily plan your own strategy, track results, and keep your team in the loop. Benefits of ​social media automation for real estate Let’s face it: social media management can be a time-suck.

Real Estate 80

Real Estate Social Media Tools HootSuite 80