Likeable

MARCH 31, 2021

Keep reading to find out what social listening is, what you can do with it, and why it’s absolutely crucial to your brand in 2021. This goes for finding company employees, but also for discovering and sourcing potential brand advocates/influencers. What Is Social Listening? Competitive Analysis. Recruiting & Influencer Sourcing.

Strategy 106

Strategy Brands Influencer Analysis 106

Sprout Social

JANUARY 4, 2021

In this article we’ll walkthrough: Content themes that have potential for 2021. Packaging and presenting your pitch to get your team on board. In 2021, brands may be a bit more cautious with their content due to the pandemic and growing concerns around appearing out of touch or insensitive to consumers’ needs.

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Campaign Social Media Marketing Metrics 126

Pixlee

MARCH 31, 2021

Alo Yoga showcases Instagram posts from its customer community on-site, with shoppable tags for easy product navigation. Before posting on any official company channel, don’t forget to ask the poster to verify the source. The post Dos and Don’ts of UGC Curation 2021 appeared first on The Pixlee Blog. Take Shortcuts.

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UGC Curation Posterous Hashtag 88

Social Media Strategies Summit

SEPTEMBER 9, 2022

In 2021, two-thirds of Americans were unfamiliar with them, whereas only 7% don’t know what they are today. The soft drinks behemoth launched its first NFT venture in July 2021, selling a batch of collectibles in an online auction for $575,883.61. A year-and-a-half ago, no one had ever heard the phrase “non-fungible token.”.

Examples 177

Examples Brands Avatar Authentication 177

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Sprout Social

AUGUST 26, 2021

— Greg Baroth (@gbaroth) July 12, 2021. Omsom, a company that creates pantry shortcuts for specific Asian dishes, is regularly tagged in consumer reviews and photos of people’s home cooked meals. Reddit is another treasure trove filled with conversations and communities relevant to your brand or products. Cook fish 2.

Research 144

Research Social Media Airlines Marketing 144

Sprout Social

OCTOBER 27, 2020

Creating equity is about how we engage with the world and the community around us. In that spirit, Sprout Social kickstarted an initiative that goes beyond our internal diversity, equity and inclusion (DEI) education, and ensures we’re using our privilege and resources to support the communities we live in. .

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Committee Team Resources Communities 117

Pixlee

MAY 3, 2021

The check mark verifies that a person actually works for the company that they have listed in their profile. Verification is not guaranteed, but if you meet their criteria, you can reach out to their team via SnapChat’s contact page to request verification status. . They will then send you a four-digit code to your work email address.

Social Media 98

Social Media UGC Reddit YouTube 98

Social Media Strategies Summit

NOVEMBER 30, 2022

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Dominos is far from the only brand to team up with the 80s-tinged supernatural horror smash. Alphabet, Google’s parent company, has more than 150,000 employees.

Campaign 304

Campaign Brands Influencer Collaboration 304

Sprout Social

FEBRUARY 14, 2023

With a strategy behind it, advocacy will help drive sales, attract talent and position your team members as leaders in their respective networks. It’s a win-win-win, and the companies that capitalize on the opportunity are reaping the benefits. The time to build your social advocacy program is now.

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Authentication Examples Class Team 93

Sprout Social

JANUARY 18, 2022

After a few tumultuous years, the corporate communications field has evolved dramatically. Today, it’s a critical focus for executive leadership teams as they reconsider how they want to tell their growth story to employees, media, investors and more. . It elevates the meal, taking it to new and improved heights. . Social listening.

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Skills Sentiment Team Press Release 128

Sprout Social

JUNE 13, 2023

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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Atlassian ROI Social Media Collaboration 102

Sprout Social

MAY 6, 2021

Last year, the team and I launched our first people’s-choice awards program, the Sprout Spotlight Awards to recognize the teams, creators, community managers and strategists behind some of the best brands on social. Community Builder: Honored those who had a lasting impact on their audience. taps ?? * ?? me ????. ????

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Class Marketing Communities Campaign 114

Sprout Social

OCTOBER 5, 2021

The keys to building trust in your communication are consistency and transparency. Posting a Tweet that gives a vague indication that your company is committed to “doing the work” isn’t going to cut it. Patagonia’s transparency on social crystalizes where they stand on issues that their company and consumers care about.

Brands 110

Brands Marketing Apparel Issues 110

Hootsuite

AUGUST 19, 2021

They are usually a team of one, are registered with their local Chamber of Commerce, and work with multiple companies and clients. Community management (engaging with followers, answering DMs and comments). — WorkInSocialTheySaid (@WorkInSociaI) July 18, 2021. — Wendy's (@Wendys) February 23, 2021.

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Social Media Management Social Media How To Template 136

Sprout Social

DECEMBER 7, 2021

If there’s anything 2021 proved, it’s that a lot can happen in 12 months. Understanding which trends will work for your audience and brand (not to mention your legal team) is both an art and science. As the role continues to evolve, there’s even a chance that the next generation of CMOs may come from social media teams.

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Social Media Marketing Social Media Management Trends 145

Sprout Social

JANUARY 24, 2022

— Burger King (@BurgerKing) December 20, 2021. You need someone capable of both building community and managing escalation or crisis communication when it matters most. How do they fit in among the larger team, and what do you want them to do? — Codi (@Codishaa) March 22, 2021.

Social Media Management 101

Social Media Management Social Media Tips Skills 101

Sprout Social

DECEMBER 5, 2022

Booktok , for example, has become a flourishing online community. And connecting with your audience goes further than making sales—it builds community, which can save you advertising bucks in the future. But it can be huge for your reputation—responsiveness leads to a more favorable view of your company.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Sprout Social

OCTOBER 11, 2022

— BBC Sport (@BBCSport) August 1, 2021. Social and world events impact your presence and community. If you’re unsure when you should or shouldn’t be involved, you may want to consult your company’s legal team to assess when a response is needed vs. not needed. A message to all @BBCSport followers ??

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Eventful Social Media How To Sports 115

Sprout Social

AUGUST 21, 2023

We’ll also share five steps to help you maintain ethical AI practices within teams and across the organization. Leading tech companies, government entities like the United Nations and research and data science communities have worked to shape and publish guidelines to address ethical issues. What are AI ethics?

Marketing 90

Marketing Privacy Policies Issues 90

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. They get the reps in and make content all the time.

Social Media 110

Social Media Insurance ROI Meme 110

Likeable

APRIL 26, 2021

In case you missed the big news , Likeable was recently acquired by digital transformation company 10Pearls ! Since its inception, 10Pearls has been a “double bottom line” company, created to deliver superior services and make a difference in the world. Throughout 2021, 50 households across the U.S. Get in touch.

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Sentiment Campaign Team Small Business 91

Sprout Social

MARCH 14, 2022

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. In 2021, following a year of social unrest and hyper-focus on racial inequality, consumers began calling on brands to put their money where their mouth is and invest in Black talent and programs to uplift Black communities.

Campaign 113

Campaign Brands Communities Industry 113

Sprout Social

APRIL 7, 2022

Myers’ high profile “criminal career” began in October 2021 when his Leeds-based bakery Get Baked was reported to a local Trading Standards agency for their use of contraband. — BBC News (UK) (@BBCNews) October 13, 2021. The BBC’s #Sprinklegate coverage was the broadcasting company’s top-viewed article of 2021.

Tips 93

Tips Authentication Embedding Construction 93

Buffer Social

JUNE 15, 2023

While connecting the team to our customers has always been a priority for us at Buffer, how the team has connected with customers has changed quite a bit over the years. During these sessions, our Customer Advocates would provide support for the entire Buffer team as they answered customer emails.

Engineering 70

Engineering Team Issues Products 70

SocialFish

JULY 15, 2020

In this article, I will list the best and simplest fundraising ideas for 2020-2021. Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Crowdfunding. Cookie dough fundraiser.

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Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

In this article, I will list the best and simplest fundraising ideas for 2020-2021. Therefore, if your school, team, church or charity is trying to get exposure and raise funds for their projects, what better way than to get help from family and friends to spread the word online. Crowdfunding. Cookie dough fundraiser.

Delicious 130

Delicious Eventful Committee Groups 130

Sprout Social

FEBRUARY 27, 2023

Steph Hermanson Strategic Services Consultant, Sprout Social Women’s History Month is especially important for women holding positions that simply wouldn’t have been possible even 60 years ago, such as CEO at legacy companies like Carol B. Tome of UPS or Michele Buck of The Hershey Company. But it’s not enough to say you’re aligned.

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Social Media Team Groups Groups 118

Sprout Social

MARCH 21, 2022

Like Stories Highlights , Guides let you repurpose and curate content from your brand, your partners and your community. Use place Guides to spotlight specific locations important to your community. Indiana University’s Guide, Hoosier Hype Team , introduces you to the university’s 2020-2021 ambassadors. Sprout Social.

Examples 103

Examples Instagram How To Curation 103

Convince & Convert

OCTOBER 22, 2021

What if your company could become a part of employees’ daily routines? ” The best way to do this is by not only communicating but also demonstrating the benefits of sharing company content on social. . She asked them who who from their teams would be a good fit. Your employees each have a morning ritual.

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Survey How To Education Hotels 125

Sprout Social

NOVEMBER 12, 2023

Reach new audiences If your business is looking to appeal to a new target demographic, such as younger consumers like Millennials or Gen Z, partnering with another company that has an established customer base enables your brand to get in front of audiences that you haven’t been able to reach before.

Collaboration 112

Collaboration Brands Fashion Sports 112

Oktopost

AUGUST 24, 2021

According to The Changing Environment of Exhibitions and exponents.com: On average, a company sets 31.6% Say you’re promoting an online remote work tool to automate tasks for team members, giving these executives a free trial of your remote task manager for at least 6 months will give them invaluable experience with your service. .

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B2B Eventful Marketing Conference 118

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. So you might think the team at Instagram would be pretty content with how things are going. billion users in 2021, so there’s not much to choose here. Image source.

Instagram 234

Instagram Brands Real Estate Remix 234

Hootsuite

FEBRUARY 1, 2022

As of December 2021, the platform boasts over 7.5 The company currently dominates online game streaming with over 72% of the market share in terms of viewership, beating out intense competition from YouTube Gaming and Facebook Gaming. So, however small your niche, there’s likely a community on Twitch ready to be marketed to.

Marketing 102

Marketing Authentication Template Templates 102

Buffer Social

MAY 26, 2022

We set aside 8 percent of our 2021 profit for profit sharing, we then match 20 percent of that total for our charitable donations. In the first stage, we invite the entire team to nominate their favorite charities based on a set of guidelines provided. Based on the nomination from the team, we put together a shortlist of charities.

Guidelines 84

Guidelines Team Survey Small Business 84

Sprout Social

AUGUST 10, 2022

For the Black community, this signified a breach of trust. With this arsenal of influencers who promoted Starbucks products and other genius moves, the brand regained its trust among the Black community, which now forms around 8% of its partners. — GOAL (@goal) June 15, 2021. original sound – Jordan Fisher.

Influencer 132

Influencer Marketing Reputation Collaboration 132

Buffer Social

SEPTEMBER 30, 2022

I also realized I was sitting on the answer to the “pipeline problem” that every tech company at the time was claiming prevented them from hiring more women in tech. It seemed like such a simple solution to connect our community with those who wanted to diversify their teams. ” he asked.

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Communities Team Meeting Newsletter 72