Pam Moore

MAY 30, 2018

Just when you thought you had your social media and digital marketing strategy and plan together, 2018 hit many marketers like a load of bricks with fast, unexpected changes. How do you win in a digital market that doesn't ever stay constant? Why you MUST take an audience based approach to marketing online or offline.

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Social Media Authentication Metrics Feed 157

Waxing UnLyrical

JUNE 5, 2018

measurePR March 2018. measurePR April 2018. Because organic reach is continuing to dwindle, paid advertising is becoming an integral part of #nonprofit marketing. It can help make up for the loss of organic reach/engagement and open you up to the millions of daily users across platforms. measurePR May 2018.

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Hosting Creative Commons Analytics Case Study 140

Ignite Social Media

JANUARY 12, 2018

Take a look back at your learnings from 2017 for a reminder of where you are headed in 2018. A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. Video will continue to grow in importance in 2018.

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Strategy Social Media CPC Influencer 133

Social Media Today

JULY 6, 2018

Here's a listing of the top eCommerce markets in the world, and the most used platforms for digital stores.

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Platform Marketing List 119

Pam Moore

AUGUST 7, 2018

Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. The goal is not to “do social media.”

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Social Media Training Startup Social Networking 149

Convince & Convert

FEBRUARY 1, 2018

Social platforms enable athletes to share their unfiltered thoughts, publically, independent of traditional media coverage restrictions. Now, any athlete can build their own fame, reputation, and influence through their social media platforms. A post shared by Sage Watson (@sagewatson) on Jan 10, 2018 at 2:47pm PST.

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Pam Moore

JANUARY 17, 2018

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. Social media including Facebook is NOT a solution to your marketing woes. However, this isn't new.

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Facebook Training Template Templates 164

agora pulse

JANUARY 4, 2018

By now you will all have read some social media predictions for 2018. Robots will take over the world (AGAIN) and Twitter will die a dramatic death, forced out of the market by virtual reality millennials. Change creeps into our social media platforms and we adapt as we go along. I’m complaining but I know it’s coming.

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Social Media Social Media Management Net Neutrality Curation 125

Ignite Social Media

OCTOBER 29, 2018

To no surprise, Facebook is dominating th e video ad spend market. EMarketer’s latest research shows that by the end of 2018, Facebook will account for nearly 25% of all video ad spending over the last year. Twitter and Snapchat fall behind Facebook in video ad spending, but are still continuing to hold steady in the market with 2.3%

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Social Media Badge Trends Collaboration 109

Pam Moore

MARCH 18, 2018

Facebook Messenger and Chatbots are the talk of the social web in 2018. Facebook Messenger and Chatbots are not something you should ignore in 2018. Webinar Title: “Facebook Messenger Chat Bots for Business: What You Need to Know in 2018. Title: Facebook Messenger Chatbots for Business: What You Need to Know in 2018.

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Facebook Training Feed Feedly 159

Buffer Social

JANUARY 16, 2018

What’s in store for the social media industry in 2018? The way consumers use social media channels is constantly evolving and as marketers and entrepreneurs, we need to adapt to these changes. The report shows us how marketers, from businesses of all sizes, are approaching social media marketing. Ready to jump in?

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Twist Image

DECEMBER 14, 2017

What is the future of the content marketing industry? As the saying goes, "change is the only constant" and that applies just fine when it comes to understanding the future of the content marketing industry. Welcome to 2018 Content Marketing Predictions. I've known Joe since, basically, day one. Where do I stand?

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Content Marketing Publishing LinkedIn 69

Social Media Strategies Summit

JANUARY 10, 2019

The concept of storytelling in marketing is not a new one, but as content continues to grow as a central tenet of a solid marketing strategy, storytelling has grown in popularity among brands. Here are 10 of the best storytelling campaigns we’ve seen in 2018 and what you can learn from them. Peloton’s Better is In Us Campaign.

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Net Neutrality Campaign Brands Apple 161

Pam Moore

JUNE 5, 2018

By tapping into the power of social media and influencer marketing even solopreneurs, entrepreneurs and small business owners have real opportunities to compete head to head against brands with much bigger budgets and teams than them. There is power and opportunity in building a platform that serves a niche market with real value.

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Brands How To Authentication Training 157

Ignite Social Media

JUNE 14, 2018

I don’t know about you, but the first half of 2018 has flown by to me. As social media marketers, we are constantly staying up to date on what is happening in the space and trying to anticipate what is going to happen next. Has your Instagram behavior changed since the platform introduced Stores?

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Social Media Privacy Instagram Review 112

Ignite Social Media

SEPTEMBER 30, 2021

In fact, brands should be prepared for other changes that could impact their social media marketing performance. That Facebook’s major algorithm overhaul in 2018, designed to increase the “meaningful social interactions” we all experienced on the platform instead made it an angrier place. There were five.

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Social Media Facebook Marketing Proposal 172

Social Media Strategies Summit

JUNE 7, 2019

For years, marketing experts have been discussing the importance of video in content marketing. Today, it is the 2nd most visited website in the world and a key platform in reaching demographics from GenZ to Baby Boomers and nearly everyone in between. Read on for our top 10 video marketing trends for this year.

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Trends Video Hubspot Marketing 147

Your Escape From 9 to 5

FEBRUARY 7, 2018

Content marketing can be a perfect example. How many channels and platforms offer customers an experience to engage with content? There are streaming platforms, podcasting platforms, webinars, email — all kinds of different ways to serve content. What type of content should marketers make?

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Trends Real Estate Content Marketing 65

Buffer Social

APRIL 30, 2018

F8 offers developers, marketers, and anyone with a keen interest in the future of social media, a glimpse into what’s ahead for Facebook in both the short and long-term. Here’s everything you need to know about Facebook F8 2018, including some key sessions to keep an eye on and predictions for F8 2018.

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Conference API Privacy Facebook 94

Sprout Social

FEBRUARY 22, 2022

Users make purchases from social media platforms like Facebook, Instagram and Pinterest, either in the apps themselves or after clicking through to a product web page. Social platforms mimic the in-person experience of browsing in physical malls and stores with techniques like group buying, messaging and interactive content.

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Platform Tips Buy Instagram 109

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? A list of random acts of marketing doesn't count. You are guilty of random acts of marketing every day and you know it.

Social Media 112

Social Media How To Training Industry 112

Ignite Social Media

MAY 14, 2018

In this post, we break down our top takeaways from Facebook F8 2018 and their implications for brands. Using the same technology that brought us Facebook LIVE, the multibillion-user platform is rolling out a feature that will allow those billions of users to actively watch and react to videos together. Ergo, Watch Party. We’ve got you.

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Facebook Groups Groups Sports 92

SocMed Sean

FEBRUARY 10, 2022

Needless to say, the social media platform has grown tremendously from its humble roots as a photo sharing network for teens. As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. Can Instagram be effective for marketers?

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Instagram Strategy Marketing Metrics 162

Pam Moore

APRIL 3, 2018

You have become the master of random acts of marketing (RAMs) – random acts of live video, stories, quotes, tweets and visuals. You are still searching for the magic button to fix all your social media, digital marketing and branding woes. How to identify and stomp Random Acts of Marketing and social media FAST.

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Social Media Strategy How To Training 164

Hootsuite

AUGUST 2, 2022

You don’t have time to exhaustively compile a list of the ideal length of social media posts for every single platform. After analyzing 752,626 Facebook ads back in 2018, AdEspresso found that ads did best when the copy in each element was clear and concise. Unlike other platforms, LinkedIn also shares video data (e.g.,

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Platform Social Media Hashtag HootSuite 139

Hootsuite

MARCH 9, 2020

While people keep their eyes on the big-name platforms for signs of saturation, user alienation, and stagnation, LinkedIn continues to own and grow its valuable niche. If you’re in B2B marketing, we have no doubt your LinkedIn business strategy is already in full swing. The platform operates in 24 languages. While the U.S.

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Statistics LinkedIn Marketing B2B 145

Ignite Social Media

DECEMBER 8, 2017

Luckily, 2018 is right around the corner, and if your social presence has been lacking, take advantage of the New Year to revamp your strategy. Read on for our top five must-haves for planning social content in 2018. With that in mind, the best social media content strategies make the most of the platform where your audience is.

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Content UGC Instagram Social Media 99

Ignite Social Media

JULY 2, 2018

Since the United States did not make the cut, I feel like it has been a slower year than in tournaments past in terms of brands trying to jump on the bandwagon; however, the social platform themselves are embracing the primetime event. Facebook World Cup Features. Facebook has fully embraced the spirit of the World Cup.

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Social Media YouTube Eventful Team 100

Devumi

FEBRUARY 8, 2018

Social media is an ever-changing field, with new developments coming constantly as platforms seek to improve their product. Here is a handy infographic listing some of the major social media trends 2018 is set to unveil. Social media trends 2018 The infographic highlights some of the biggest content trends coming this year.

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Trends Social Media Video List 60

Buffer Social

NOVEMBER 13, 2017

What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Becoming a content-first platform.

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LinkedIn Microsoft B2B Marketing 112

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. Even if you’re a little late to the social media party and just learning how to use TikTok for marketing, understanding this channel isn’t difficult. . TikTok Marketing (paid): Brand Takeover vs. Native Ads.

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Video Marketing UGC Hashtag 98

Later

DECEMBER 5, 2018

2018 was a big year for Instagram! From pop culture phenomenons to launching a new video platform and too many new features to count (but we did), it’s been a busy year for the folks at Instagram — and it’s 1 BILLION users around the world. . Popular on Instagram in 2018. Top Brands on Instagram in 2018.

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Trends Instagram Review API 60

Hootsuite

DECEMBER 17, 2019

This year’s YouTube stats show that—spoiler alert—YouTube is still bigger than all the other social media platforms. billion in May 2018. According to Pew Research, YouTube is the most popular online platform in America. YouTube is ubiquitous in its second-biggest market, India, with consistent double-digit growth every year.

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Statistics YouTube Marketing HootSuite 145

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Buffer Social

JANUARY 17, 2018

Now that 2018 is here and in full swing, you might be looking for new social media tools to add to your marketing stack. According to Scott Brinker of the Chief Marketing Technologist Blog, there are now more than 5,000 tools in the marketing technology landscape 1 Chief Marketing Technologist Blog , 2017.

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Tools Social Media Price URL 112

agora pulse

FEBRUARY 5, 2018

Zuckerberg made an announcement on January 11, 2018 that some have labeled “ Facebook’s Nuclear Bomb “: You can read the post for yourself, but these are the highlights: People feel better and happier when they have conversations with friends on Facebook. .” At least not for free.). And perhaps part of that is true.

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Facebook News Feed Feedly 136

Pixlee

FEBRUARY 14, 2018

With brands such as Charlotte Russe and Panasonic turning visual content in dollars, here are six reasons to kick your brand’s visual commerce up a notch in 2018. Personalization is one of the most important marketing trends in 2018. Consumers in 2018 love to interact with images. Personalized Experiences.

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UGC Curation Authentication Education 68