article thumbnail

Facebook F8 2018: What Marketers Need to Know Ahead of Facebook’s Annual Conference

Buffer Social

Here’s everything you need to know about Facebook F8 2018, including some key sessions to keep an eye on and predictions for F8 2018. What to look out for at F8 2018: 3 key areas of focus. Privacy, security, and data at Facebook. You’ve heard that Facebook is investing heavily in security and safety in 2018.

article thumbnail

GDPR and social media: What marketers need to know

Sprout Social

.” Chances are you’ve heard of GDPR or perhaps recall EU companies scrambling to become compliant with data and privacy regulations in May 2018. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Human is Your Brand? Here are 13 Characteristics of Human Brands

Pam Moore

It’s everything from your privacy policy, social media policy to the amount of spam email you send. Yes, you can use data, analytics, research and more as inputs to develop your brand, your brand promise, core messages, vision and mission. They know their Google Analytics and other website data and analytics is a gold mine.

Brands 167
article thumbnail

What the GDPR Means to Social Media Marketers

Buffer Social

That’s the penalty for failing to comply with the General Data Protection Regulation (GDPR), the EU’s new data privacy law. The General Data Protection Regulation (GDPR) is a new data privacy regulation that aims to give individuals in the EU protection and control over their personal data. What is the GDPR? Facebook Custom Audiences.

article thumbnail

13 Experts Share Their Instagram Predictions for 2019

Later

And if you want to take a look back, check out our 2018 Instagram Year in Review! Instagram Predictions #2: Instagram Analytics Will Become Even More Robust. Tracking and measuring your Instagram analytics has always been important. We saw some of this in 2018 with Facebook beta testing Instagram analytics on their platform.

article thumbnail

6 Ways Emerging Technologies Are Set to Change the Use of Social Media

SocMed Sean

That is the reason why a lot of current research is on using technology to improve the user experience of the person using social media and also to improve scalability and analytics from the point of small businesses and other advertisers. Let us look at the few technologies which will shape social media usage in 2018 and beyond.

article thumbnail

Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

And after all, the social landscape took quite a few twists and turns in 2018. Thanks to Facebook, social media at large received some serious mainstream attention in regard to consumer privacy and the crusade against “fake news.” These metrics can be found in Google Analytics. Increase brand awareness. Paid social.

Campaign 111