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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

The feature was the first step towards community sharing on the app, allowing users to post public content for friends to view for 24 hours. A Brief History: To the dismay of many, Facebook rolled out its own take on Stories in March 2017. Here’s what you need to know about Snapchat Stories. Source: Facebook.

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3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

When Snap Games launched they partnered with a few gaming companies, such as Zynga and PikPok. Internal data (Q4 2017 vs. Q4 2018), users have tripled the time they’ve spent watching shows on Snapchat. They can be launched from the Chat bar within Snapchat and provide users with a way to instantly play games with their friends.

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Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

Buffer Social

However, there are some clues out there as to what the future in 2017, and beyond, may look like. So let’s take a look at some of social media’s biggest platforms (Facebook, Instagram, Snapchat, and Twitter) and discuss where they’re heading and what trends to look out for in 2017. Ready to jump in? – Instagram.

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The Top 9 Social Media Trends of 2019

Social Media Strategies Summit

According to a recent report from Statista , more than 50% of digital videos are now viewed on mobile in vertical format. It’s this trend that influenced the launch of Facebook Watch in 2017 and IGTV in 2018. By 2021, Instagram reports that mobile video will account for 78% of total mobile data traffic.

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. Given its utility, value, and reach, one might presume B2B event planners consider Twitter as essential as their mobile phones. presentation downloads, session video) after the event.

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Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature

Buffer Social

The story format, originated and made famous by Snapchat , has been on Facebook’s radar for some time, with the Menlo Park-based company first testing a Snapchat Stories clone within Messenger in September 2016. To access the camera, simply swipe right on Facebook’s mobile app. How to add content to Facebook Stories.

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2018 Content Marketing Trends, Predictions + Editorial Calendar Template

Pam Moore

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provide a medium for brands and marketers to communicate in unique and personal ways with other human beings.

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