Oktopost

NOVEMBER 4, 2019

According to a 2017 survey , 57% of consumers like getting information from a chatbot when browsing a company’s website. The good news is that B2B sellers haven’t all jumped on this bandwagon yet. This means there’s still a chance for creative and forward-thinking companies to be pioneers in the realm of B2B lead generation chatbots.

B2B 106

B2B API Facebook Survey 106

Sprout Social

MAY 10, 2019

According to a 2017 YouTube Earnings Call , users watched more than 100 million hours of YouTube by way of their living room television, up 70% from the year prior. households as of Q3 2017, when it had only just launched in February of that year. 46% of B2B buyers purchase something after watching video.

YouTube 111

YouTube Strategy B2B Marketing 111

Webbiquity SMM

MARCH 7, 2019

There are several social media campaign builder tools available that can help you design and run quizzes and contests. Hopefully this post has given you some inspiring ideas to kick-start your next social media event-promotion campaign. Use Targeted Social Media Ads.

Eventful 145

Eventful Social Media Badge Hashtag 145

Sprout Social

JUNE 24, 2019

Its tailor-made campaigns help its clients launch brands, disrupt industries and engage with the audiences that matter most. CJRW offers a full range of services, making it the only agency in Arkansas that truly allows clients complete control over every aspect of their campaigns. The High Road Agency. Kirvin Doak Communications.

Automotive 72

Automotive Reputation Social Media Management Retail 72

Buffer Social

JANUARY 16, 2018

And there are now more people using the top four social messaging apps (WhatsApp, Messenger, WeChat, and Viber) than the top four social media apps (Facebook, Instagram, Twitter, and LinkedIn) 1 Business Insider , 2017. — State of Social 2018: The full report. 49 percent of our respondents work at businesses with 1-10 employees.

Report 111

Report Data Social Media Research 111

Digimind

DECEMBER 19, 2017

In 2017, a huge majority of marketers used social media for various marketing activities: 97% used Facebook for B2C, 81% used LinkedIn for B2B, and 75% used Twitter for B2B.

Data 49

Data Social Media Brands B2B 49

Hootsuite

NOVEMBER 25, 2015

If you’re still not sure why you should put money behind your social media campaigns, we’ve gathered a long list of social media advertising stats that should help motivate you. But that’s not even as impressive as the fact that… Social media ad spending is likely to exceed $35 billion in 2017. The actual number is $35.98

Advertising 112

Advertising Social Media List Statistics 112

Pam Moore

DECEMBER 11, 2016

2017 content marketing statistics. 2017 content marketing predictions. How to use our 2017 content marketing editorial calendar template ( download now ). 2017 Content Marketing Statistics You Should Know… . 70% of B2B marketers plan to create more content in 2017 compared to 2016. Call to action.

Template 167

Template Templates Content NewsCred 167

Hootsuite

OCTOBER 21, 2020

B2B social media marketing is often written off as boring or unnecessary. B2B marketing helps Adobe ink bigger contracts. Here’s how to use social media for B2B marketing, social selling, customer service and more. Why use social media for B2B marketing. Wondering if B2B social media marketing is right for your business?

B2B 98

B2B Social Media Tools Tips 98

Convince & Convert

MARCH 4, 2016

According to Gartner, by 2017 the Chief Marketing Officer (CMO) will spend more on IT than the CIO. 79% of B2B marketers believe social media is an effective marketing channel, but you must be able to provide data and facts using your marketing software. It’s a field so important, it’s spread across all teams within an organization.

ROI 60

ROI Statistics Software Metrics 60

Writtent Blog

JULY 10, 2013

17% of mobile marketing campaigns involve video content. 41% of B2B buyers access content marketing through a smartphone. trillion by 2017. Email marketing, particularly in the B2B realm, used to be heavily restricted by business hours. (Source: Ooyala ). Source: Ooyala ). Mobile Marketing Statistics on Strategy.

Statistics 108

Statistics Mobile comScore Marketing 108

Buffer Social

JUNE 16, 2016

We’re excited to be working with Chelsea and the Hubspot team on a Social Media Master Class to explore we’re they’re thinking about social media marketing in 2016, 2017, and beyond. Kaitlin Gallucci , Historic Huguenot Street – Launching our spring fundraising campaign. Click here to reserve your seat.

Social Media 40

Social Media Social Media Management Project Marketing 40

Social Media Strategies Summit

MARCH 22, 2023

LinkedIn’s advertising revenue more than doubled from 2017 to 2021 — and it’s set to double again between 2022 and 2026. Image source With approximately 63 million decision-makers using LinkedIn and four-fifths of all B2B marketing leads originating from the platform, it’s not hard to see why. This step is all a matter of organization.

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LinkedIn Campaign Groups Groups 230

Oktopost

JULY 12, 2021

Producing quality leads consistently is the core of any successful B2B marketing strategy , so developing and optimizing your pipeline will offer your organization a steady growth rate. First, let’s go over what B2B lead generation is, and why it is vital to invest the time and effort into maximizing your strategy.

B2B 87

B2B Fashion LinkedIn Organization 87

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). . ” — 2018 Trends: B2B Marketing , Edelman. Yes, but wait—this one is different.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. Key resource for B2B marketers for brand impact and lead generation. Founded 2017. The median is 1,150. Followers: 5,990.

Company 149

Company Twitter Software System 149

Buffer Social

AUGUST 6, 2018

We’re also discussing the implications of vertical video on social media and three reasons why influencer marketing campaigns fail. Influencer marketing success depends on a brand’s trust in trust in the influencer and a willingness to stay comitted to the campaign. Let’s dive in! ?. complete podcast transcript].

Influencer 61

Influencer Campaign Instagram YouTube 61

Socialmedia.biz

JUNE 28, 2018

With more than 200 million active users per month (2017), Instagram Stories has quickly demonstrated how brands, especially B2C businesses, can leverage ephemeral photos and videos to not only engage with their target audience, but also achieve their marketing objectives. Ask for customer feedback by adding a poll.

Instagram 75

Instagram Template Templates Price 75

Hootsuite

JULY 8, 2020

B2B companies should also consider: Size of business: What kinds of businesses buy from and engage with you? A hashtag that worked well for a competitor’s campaign would be a great choice. A post shared by Esquire UK (@ukesquire) on Oct 16, 2017 at 12:31pm PDT. New parents? Parents of teens? Google Analytics.

Template 145

Template Templates Social Media How To 145

Pixlee

FEBRUARY 8, 2018

However, while some brands manage highly effective email marketing campaigns, others make mistakes that lead to customers ignoring messages or even unsubscribing from their mailing lists. Brands use personalized abandoned cart campaigns to encourage customers to return to their online store and complete their purchase.

Marketing 42

Marketing Hubspot Retail B2B 42

Pixlee

JUNE 23, 2017

SAN FRANCISCO , June 21, 2017 /PRNewswire-iReach/ — Pixlee , a leader in visual marketing software and Silver level member of Oracle PartnerNetwork (OPN), today announced that it has launched a user-generated content integration available on the Oracle Cloud Marketplace, as a partner of the Oracle Marketing AppCloud.

Marketing 40

Marketing Content Applications Campaign 40

Razor Social

JANUARY 12, 2017

Marketers became early adopters and heavy users of technology simply because of the demands of the job – it takes a wide range of marketing tools and platforms to run campaigns that effectively reach audiences across channels and devices and at various stages of their journey to purchase. This is just an example of a few people I follow.

Marketing 40

Marketing How To Conference Skills 40

Hootsuite

APRIL 8, 2021

Since the launch of LinkedIn native video in 2017, LinkedIn has proven that it’s more than just a platform for long-form B2B content. Video ad campaigns have greater potential to increase brand awareness, brand consideration, and lead generation since they are typically served to a larger, more targeted audience.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145

Webbiquity SMM

MARCH 27, 2017

Pinterest is going beyond its wedding-planning-and-home-decorating roots and being embraced by leading B2B companies. And SnapChat may become difficult for B2B marketers to ignore; the mobile messaging app now has more than 150 million daily active users , and half are older than 25. He recently updated that post for 2017.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Buzzlogix

OCTOBER 10, 2017

Research bears this out: in a 2017 CMI study, 39% of B2B marketers expected to increase their content marketing budgets over the next 12 months. Well, yes, he says – except he also notes that these budgets are very campaign-oriented. Curata found that 75% of marketers are increasing investment in content marketing.

Trends 40

Trends Content Curata Marketing 40

agora pulse

SEPTEMBER 2, 2020

Back in 2017, along with my business partner Niki Nikolaou, I established Contentworks Agency , a content and social media marketing agency specializing in finance and tech. You wouldn’t start a client campaign without a strategy, would you? Social media campaign not working the way you hoped? Three Time-Saving Agency Hacks.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Writtent Blog

JULY 5, 2016

So, to find out what to expect from content marketing in the future, we reached out to 25 experts and asked them this question: What are your top 3 content marketing trends for 2017 and beyond? We’ve listed all the responses below: Top 3 Content Marketing Trends for 2017 and Beyond. According to 25 Experts). Donna Moritz.

Trends 76

Trends Content Marketing Consultant 76

agora pulse

FEBRUARY 22, 2020

But first, let’s take a look at the latest 2020 marketing budget stats: An average of 2% of all revenue is spent directly on a company’s B2B marketing budget. B2B industry professionals list lack of budget (59%) as their biggest obstacle. For example, we ran a campaign that required the use of licensed photos of American presidents.

Social Media 175

Social Media UGC Tips CPM 175

Hootsuite

AUGUST 4, 2020

Behind every successful ad campaign is a consistent and creative social media presence that strengthens brand, relationships, and trust. B2B companies, on the other hand, might be better off connecting via LinkedIn hashtags or Twitter Live. As a result, businesses often underestimate the importance of organic marketing.

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Organization Instagram Geotagging Patterns 145