yMarketingMatters

JUNE 5, 2015

May has been an eventful month in Social Media. The social network has been quiet about it, but you can learn how to do it here. That’s a synopsis of the coolest social media updates for May. Twitter Launches New Audience Insights Dashboard. Facebook Carousel Ad Format Now Available for Mobile.

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Rebekah Radice

JULY 27, 2015

Marketing your business on social media is tougher than ever. That doesn’t include Twitter, Instagram, Google Plus and the many other social networks. Or why so many businesses are eager to create differentiation through social media? We discussed social media, blogging, content marketing and so much more.

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Social Media Strategies Summit

NOVEMBER 7, 2018

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

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Socialmedia.biz

SEPTEMBER 29, 2018

In 2017, Wasp Barcode surveyed more than 1,000 startups and found that almost 61% of them were using social media as their primary marketing tool. According to Social Media Examiner , 58% of entrepreneurs and small business owners strongly agree to social media playing a crucial role in the growth of their organization.

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Social Media Strategies Summit

FEBRUARY 27, 2020

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

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Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

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Waxing UnLyrical

MAY 4, 2015

Emergency surgery prevented me from traveling to Laguna this past week for PRSA Counselors Academy 2015 … gah! Why: “I think ‘community’ was just becoming a social media buzzword at the time. How Good Clients Change Your Life. Emergencies never happen at a convenient time, do they?

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Mindjumpers

JANUARY 9, 2015

Social is Local. An increasing number of agencies are now offering global Social Media services to their clients to help them succeed, e.g. managing multiple Facebook communities across several markets for global brands. Social Shopping – 2015 will probably make you consider adding social “buy buttons”.

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Hootsuite

SEPTEMBER 10, 2019

Ever consider running a social media takeover? A social media takeover is when you grant posting privileges to a person of interest, like an influencer, expert, or professional. While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. Why run a social media takeover?

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Convince & Convert

OCTOBER 24, 2014

Dave Murray ‘s 12-person social media team handles content creation, social media management, and social media customer service for Blue Cross Blue Shield of Michigan. These blogs have their own bifurcated social channels, as well. Social Media Number of the Week: 27.

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Hootsuite

JUNE 21, 2023

The FINRA social media goals are the same. 1 Social Media Tool for Financial Services Grow your client base with the tool that makes it easy to sell, engage, measure, and win — all while staying compliant. Book a Demo What does FINRA say about social media? FINRA social media archiving is no different.

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Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Guess what?

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Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015.

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Sprout Social

MAY 10, 2022

Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?

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Rebekah Radice

AUGUST 19, 2015

You have taken the time to invest in social media. You have even created and implemented a social media strategy. So how can you improve your social media results? Use them today to instantly improve social media results tomorrow! How to Build a Strong Social Media Presence.

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Buffer Social

SEPTEMBER 28, 2017

How do you feel when people comment on your social media posts? A comment is or some form of engagement is usually a sign that people love your social media content. If you are a solo social media manager or a small business owner, you know you don’t have the whole day to engage with your followers.

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agora pulse

AUGUST 17, 2017

Subscribe to The 6 Minute Social Media podcast via iTunes | Stitcher. Despite having a number of very loyal customers, many of these same businesses struggle to gain traction on social media. Getting in-store customers to follow you on social media also does several things. and plenty of reviews ?

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Sprout Social

JULY 7, 2021

According to Chris Messina , who coined the term in 2015, conversational commerce is about “delivering convenience, personalization and decision support while people are on the go, with only partial attention to spare.” While conversational commerce often takes place on social media messaging apps, it’s not quite the same as social commerce.

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Later

AUGUST 28, 2020

And while the origin of Hispanic Heritage Month may feel new to a lot of people, showing your support on social media is the first step to changing that. . If you have a brand or business on social media, it’s the perfect opportunity to share the knowledge and understanding with your community.

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Waxing UnLyrical

APRIL 6, 2016

According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Here are 5 ways to take audience engagement on social media to the next level with influencer marketing: 1. Follow these people on social media, and get familiar with their work.

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Rebekah Radice

JANUARY 11, 2016

Ever wonder how to use social media to make sales? Or what steps you should take before using social media as a lead generation tool? While using social media for awareness isn’t new, converting connections into leads is. But how about this? 33 Ways to Use Social Media to Make Sales.

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Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. How to choose the best types of social media for your business. Know your audience.

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Hootsuite

MAY 13, 2021

The fuse of a social media manager burns at both ends. Most people experience social media burnout and workplace fatigue at some point. But social media managers often feel the burn of both at the same time. For social media professionals, self-care tips smack a little differently.

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Rebekah Radice

JULY 6, 2015

How to Create Social Media Graphics that Spread Like Wildfire. From her blog to social media, there’s no mistaking her graphics. Over 63% of all social media content today is comprised of images, and approximately 66% of new posts are some form of visual content. Click Here to Get It Now.

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yMarketingMatters

FEBRUARY 8, 2016

There have been some important social media updates in January. These updates will keep you informed of the latest changes to social media channels, and in turn, give you the knowledge to help you optimize and improve social media marketing for your business. Smartphone App in 2015. Did You Know?

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Sprout Social

APRIL 19, 2017

Social media ROI is no different. How much return do you get from a Retweet? These are the types of questions that often come up when you’re trying to figure out how social pays off for your business. However, those questions don’t speak to the true value of social. It’s very relevant.

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Keyhole.co

AUGUST 21, 2023

In the vast and ever-evolving landscape of social media, a new language has emerged-one that surpasses words and communicates emotions, thoughts, and sentiments with just a flick of the finger. In this blog, we embark on a colourful journey to explore the fascinating role of emojis in shaping our social media interactions.

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Rebekah Radice

SEPTEMBER 7, 2015

Want to pack a punch into your social media marketing? How to Improve Your Social Media Images in 4 Easy Steps. From social media visuals to Infographics and Calls to Action – ensure that there is consistency in your design and message. You need to incorporate visual marketing! Final Thoughts.

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yMarketingMatters

FEBRUARY 28, 2016

With so many social media and digital marketing options now available, it can be overwhelming to know what you should be doing first. In Part Two, I will be giving you tips on how to implement these tactics to be effective, resourceful and efficient. Being on Social Media is a Must. Being on Social Media is a Must.

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Buffer Social

FEBRUARY 16, 2017

Video is taking over social media. In our end of 2016 social media survey , 83 percent of marketers said they’d like to create more video content if they didn’t have restraints such as time and resources. 4) Video views on Twitter grew 220X from December 2014 to December 2015 ( Twitter , 2015). Engagement.

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Waxing UnLyrical

AUGUST 14, 2015

We were excited to welcome four amazing guests: Nichole Kelly of Social Media Explorer, Sally Falkow of The Proactive Report, Tinu Abayomi-Paul , and Michelle Drifka Hinson , Chair of the Institute for Public Relations’s Measurement Commission. SME Social Media Reporting Toolkit. Survey Monkey. CyberAlert.

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Dave Fleet

FEBRUARY 4, 2016

One of the interesting notes in this year’s Canadian Trust Barometer results was that trust in social media has fallen over the last year. In fact, social media was the only one of the five media types we examined to experience a decline in trust. Meanwhile, trust in social media fell by six per cent.

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Hootsuite

SEPTEMBER 23, 2020

Social media compliance simply means following the rules when using social media to engage with the public. But the truth is that social media compliance is hardly ever that simple. Especially for social marketers working in regulated industries like healthcare and finance. That can add up fast.

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Proactive Report

DECEMBER 9, 2014

Download the PDF of the Social Media Strategy Template here. In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. Meritus Media Inc., Meritus Media Inc.

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Waxing UnLyrical

JULY 17, 2015

But how many communicators would have known to check for such a tip list or that one even existed? There are sensitivities when discussing the LGBT narrative, and it’s important to know they exist and be aware of how to best address them. Godwin (@storyhungry) June 25, 2015. Some communicators, yes. I’m not really sure.

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Sprout Social

APRIL 19, 2022

Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational marketing and social media: How to adapt your strategy. More than two-thirds (68%) of people agree social empowers them to interact with brands and companies.

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Ignite Social Media

JUNE 29, 2018

Below are a few tips from us here at Ignite on how to elevate your Instagram story game. If you’re looking to get into the influencer game, you should talk to our pals at Carusele , they’ve been creating incredible influencer programs and making clients happy since 2015! If you need help on how to elevate your stories, drop us a line!

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