White paper on Social CRM for associations

SocialFish

We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Component relations, customer service, the executive team, and many other staff people get involved. SocialFishFood White PaperWho owns Social CRM?

Global Social Media Adoption In 2011 [White Paper]

Mindjumpers

Though the document is not available for individual purchase, you can contact the team for the purchase by clicking here. 2012 Social Marketing & New Media Predictions [White Paper].

Get Your Social Media Budget Approved with These 22 Tips, White Paper and Podcast

Pam Moore

Download this free white paper and then take a listen to this episode of the Social Zoom Factor podcast and learn how you can setup a 6 month plan for budget approval. The importance of ensuring all team members and executives are speaking the same language.

Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion

SocialFish

Where we often stumble is in turning our beautifully crafted and carefully vetted D+I statements into real change among our staff teams, our volunteer leadership, our memberships, and the professions and industries we serve. White Paper

The State of Community Management 2014

SocialFish

Those objective markers – developed in conjunction with members of TheCR Network – enable community teams to validate their approach and develop roadmaps. Content Strategy From the Trenches Industry Insider Open Community Potluck Useful Data White Paper

Boost Your Innovation Efforts with Lean Startup

SocialFish

Your team builds it, hopefully on time and on budget. Case Study White Paper

Book Review: The B2B Social Media Book

Webbiquity SMM

A great CMO needs to take risks an try new things, while also ensuring that the entire marketing team understands that risk and polarization are accepted and encouraged for the success of the business.” ” eBooks and white papers are complementary.

B2B 215

The Two Core Elements of B2B Social Media Marketing Success

Webbiquity SMM

Content can be produced in a wide variety of formats: • White papers. Remarkable: ask yourself—if I were on a buying team that was evaluating my product or service, is this a piece of content that I would feel inspired to pass along to other members of the team?

B2B 175

Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

Pam Moore

Need us to help train your team? How to Develop a Social Business Strategy (white paper).

How To 168

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

Need help training your sales or marketing team on the power of social selling? Give us a shout and let's get a custom workshop schedule for your team. 10 Ways to Stomp Random Acts of Marketing (white paper). 8 Steps to Develop a Social Business Plan (white paper).

Here’s How to Make Time for Social Media Even if Your Schedule Says NO!

Pam Moore

Need help training your sales team or marketing team on the power of audience marketing, social media or social selling? Give us a shout and let's get a custom workshop schedule for your team. 8 Steps to Develop a Social Business Plan (white paper).

Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them

Pam Moore

Need help training your sales team or marketing team on the power of social selling? Give us a shout and let's get a custom workshop schedule for your team. 8 Steps to Develop a Social Business Plan (white paper).

Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Pam Moore

Or they may do the opposite and share everything including where they buy their toilet paper! Need us to help train your team? Digital Body Language: 105 Factors Impacting Your Brand (white paper).

5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Supporting Resources: Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). How to Get Your Social Marketing Budget Approved (white paper). Have you ever thought about the quality of the human connections you make via social media?

Data 171

Influencer Marketing: 10 Mistakes Brands Make and How to Fix Them

Pam Moore

If an agency or a member of your team is spamming the contact boxes of top industry or even micro-influencers with copy / paste spam messages begging for free tweets, I can guarantee they are hurting your brand more than helping you. Building your team to succeed with influence marketing.

Want a Career in Social Media and Digital Marketing? Know These 3 Things First!

Pam Moore

Do you often find it hard to win budgets, grow your team or simply justify your own job? How to Get Your Social Marketing Budget Approved (white paper). Are you a digital or social marketer wanting to progress in your business and marketing career?

Skills 171

The Michael Sampson Company Limited: 7 Pillars of IT-Enabled Team Productivity

Buzz Marketing for Technology

Improving the capability of teams that cant be together, to work together. 7 Pillars of IT-Enabled Team Productivity. Shared Access to Team Data. Location-Independent Access to Team Data, People and Applications. Coordinate Schedules with Team Aware Scheduling Software.

Conversion Rate Optimization – 20 Factors Impacting Your Sales and ROI

Pam Moore

How to Get Your Social Marketing Budget Approved (white paper). Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders.

How Social Media Examiner Became the Biggest Site in Social

Convince & Convert

Mike_Stelzner Tweet This From his blog , to his podcast , to the yearly Social Media Marketing World conference his team puts together, one cannot argue that Mike Stelzner , CEO/Founder of Social Media Examiner , is a leading voice on all things social media.

Sites 135

5 Reasons Your Social Media Marketing Program is Failing

Pam Moore

Unfortunately many small business owners and marketing teams jump on social media expecting fast results. 10 Tips to Stomp Random Acts of Marketing (white paper). How to Build a Social Business Strategy & Plan (white paper).

Social media in call centres

Sherrilynne Starkie

Research and analyst firm Frost & Sullivan has published a white paper, Enabling Successful Social Media Customer Care , which examines challenges, opportunities and how best to use social media to monitor and take action within the contact center.

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Need us to help train your team? How to Get Your Social Media Budget Approved (white paper). 10 Tips to Stomp Random Acts of Marketing (white paper). 8 Steps to Develop a Social Business Plan (white paper).

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

Pam Moore

Digital marketers want us to watch their Facebook Live and YouTube videos, listen to their podcast, read their blog, follow them on Instagram, connect with them on LinkedIn, download their white papers and the list goes on. Need us to help train your team?

Brands 170

Content demand: how to cope

Sherrilynne Starkie

It’s more than blo g posts, white papers and newsletters. This individual is the key evangelist and identifies where content is needed, and which team members tend to have a content-centric mindset. Do you struggle to keep up with the demand for quality content?

Who Are You? The What, Why and How to Develop Your Personal Brand

Pam Moore

Need us to help train your team? Time to take your sales team, ambassadors or even executives to the next level with a personal brand? Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper). 15 Tips to Zoom Your Online Brand (white paper).

Brands 164

Influencer Marketing 101: Definitions, Benefits and Success Tips in a Nutshell

Pam Moore

How to manage relationships with influencers within your team. 8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper).

How Our Social Media Managers Get Into The Mindset In The Moment

Ignite Social Media

It’s a little tricky to conceptualize, but our new white paper breaks it down for you. So how do our content and community management teams ‘get into’ this Mindset in the Moment™? Our Mindset in the Moment™ white paper is available now for your reading pleasure.

Need More B2B Sales Leads? Ignore This Research

Webbiquity SMM

A study from Siriius Decisions found that b2b buyers are typically 70% of the way through their purchase process before they contact a vendor’s sales team. They can also promote content downloads—reports, white papers, e-books and guides.

B2B 226

Mindset in the Moment- What’s In It For Them

Ignite Social Media

Think about who you’re competing with in your audience’s news feed— other brands (probably your competitors), their favorite sports team, their college buddies, their mom, bands they follow, news sources … and the list goes on.

Sports 111

How Storytelling Can Help Your Sales in 2019

yMarketingMatters

When you embrace storytelling that shows off your business’s personalit y, highlights fun and personal facts about you, your team members, it makes customers feel like they really know the people behind the brand, that establishes a meaningful, lasting connection.

B2B 192

Some Social Tools You Should Know About

Direct Marketing Observations

Conversocial enables workflow for multi-person teams to tackle the consumer communication for large brands. Slideshare is a home for sharing presentations and white papers online. Thanks to the folks at imediaconnection , I give you 15 social tools you should know about. Friend or Follow tells users whom they’re not following on Twitter. Conversocial.com helps users manage customer service at scale on Facebook and Twitter.

Tools 177

Content Strategy Lessons from Lego: Everything is Awesome, Especially your Content

SocialFish

Everything is cool when you’re part of a team. Create a significant piece of content around it such as a white-paper or research report. This post originally appeared here on the Vanguard Technology blog. ———— Everything is awesome.

Top 9 LinkedIn Social Media Marketing Groups

Firebelly

Description: For digital marketing professionals focused on best methods for leveraging social media within their business or corporate team. Provides free white papers and reports to keep you up to date on industry trends and best practices. Denys Prykhodov / Shutterstock.com.

Groups 210

Three ways to stretch your marketing budget

SocialFish

The simple answer lies in gathering cross-department teams together – anyone and everyone who touches content in your organization — and creating a single story or single core message, around your and their vision for the organization. This is a guest post by Liz Scherer.

5 Ways Marketing and Sales Can Collaborate for Better Content

Convince & Convert

The sales department is one of the best resources for the marketing team to create and visualize new ideas ! highlight to tweet) Whether it’s blog posts, white papers, special reports, or internal content activation kits, the sales department is a wealth of ideas and content.

How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101

Pam Moore

Need help training your sales team or marketing team on the power of audience marketing, social media or social selling? Give us a shout and let's get a custom workshop schedule for your team. 8 Steps to Develop a Social Business Plan (white paper).

10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Gather feedback from your sales and customer service teams. Think ebooks, white papers and even blog posts. She and her team work with clients to create outstanding content and get it in front of the right people so they can hit their overall business goals.

Why, What and How of an Audience First Marketing Strategy and Segmentation

Pam Moore

Need help training your sales team or marketing team on the power of audience marketing, social media or social selling? Give us a shout and let's get a custom workshop schedule for your team. 8 Steps to Develop a Social Business Plan (white paper).

Brand Storytelling 101: 6 Must Have Content Elements

Pam Moore

Your brand story should be the thread which connects your value proposition, team, vision, mission, and purpose with your customers, potential customers, audience, community and partners. Digital Body Language: 105 Factors Impacting Your Brand (white paper).

Brands 170

Why You Should Tweet During a Crisis

Dave Fleet

The white paper, entitled “ Using Twitter to Reassure Users During a Site Outage ,&# looks into the effects of a company informing people – or not – of an outage via Twitter, and the varying effectiveness of different approaches to doing so.

Cost 393