Dave Fleet

JULY 26, 2010

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Social Media Guidelines.

Policies 419

Policies Resources Liveworld Social Media 419

Ignite Social Media

OCTOBER 24, 2019

As a result of ever-changing content algorithms, social media benchmarks are fickle. There’s a good chance what will follow in this post will be irrelevant as soon as it’s published but, what the heck, let’s look at a few social media stats and benchmarks we’ve seen over the past few months.

Social Media 65

Social Media Sample Samples Hashtag 65

agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow. Check Paid Social Campaigns.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Forbes Social Media

FEBRUARY 27, 2019

How closely does the Twitter 1% Spritzer/Sample API match its firehose and has that alignment been relatively stable over the years?

Sample 48

Sample Samples API Twitter 48

Hootsuite

DECEMBER 7, 2022

Twitter isn’t just the birthplace of cutting-edge humor or the top place to find breaking news. Thanks to Twitter’s advanced search features, it’s also a surprisingly robust search engine. Twitter’s advanced search capabilities are some of the app’s most well-kept secrets. Here’s how to use it: 1.

Twitter 115

Twitter HootSuite Airlines Mobile 115

Keyhole.co

SEPTEMBER 15, 2020

Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. Get Started On Your Social Media Report.

Template 112

Template Templates Report Social Media 112

Akamai Marketing

NOVEMBER 13, 2012

You’re social media program should be no different. If you’re like most businesses, you’ll be spending more time on social media next year, so its time to start developing strategy for your social media. Is it possible to really measure social media and determine ROI?

Template 203

Template Templates Social Media Sample 203

Akamai Marketing

DECEMBER 21, 2012

Stay Akamai: Since our last blog post, you should have identified the goals and metrics on the Social Media Strategic Plan template. Let’s review the 3 steps to social media strategy and measurement. In the social media strategic plan template, this column is labeled “Goal/Objective.”

Metrics 180

Metrics Social Media Sample Samples 180

agora pulse

JULY 23, 2020

Looking for a social media manager or wanting to become one? These skills for social media managers are practically requirements! Social media managers can be an enormous asset to all businesses, brands, and organizations. But they need one for the overwhelming amount of good a social media manager can do.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Hootsuite

SEPTEMBER 7, 2022

Social media has revolutionized the way we connect and communicate with each other. Teachers and administrators have realized the potential of using social media in education. These days, the best educators are embracing social media’s role in the classroom. How does social media influence education?

Education 93

Education Social Media Tips HootSuite 93

Convince & Convert

FEBRUARY 22, 2017

For years, social media was primarily a text-based circumstance, and social media directors were often people with a background in writing. Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English).

Social Media 163

Social Media Skills UGC Sample 163

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility. This guide details how to become verified on Facebook, Twitter, LinkedIn, Instagram, Pinterest, YouTube, and Snapchat.

Social Media 98

Social Media UGC Reddit YouTube 98

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should.

Metrics 167

Metrics Social Media Report Cost 167

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. In 280 characters or less.)

Social Media Management 82

Social Media Management Process Social Media Applications 82

Waxing UnLyrical

JULY 26, 2011

And everyone’s ekually krazy about social media measurement. Here’s a sample of the chat: 1. – will be joining the chat to talk about social media analytics. His book, Social Media Analytics , will be shipping soon, so this is a great chance for you to get a sneak preview, as it were.

Klout 194

Klout Social Media Foursquare Metrics 194

Waxing UnLyrical

AUGUST 1, 2014

But we can’t always get exact numbers, e.g. for third-party sites, so in those cases UVPM has been determined by using a small sample. Digital Reach, however, tracks links shared across the web , which captures a global sense of viewers, instead of a small sample of users. Coming up: @hksully on #measurePR.

Sample 252

Sample Samples Metrics Consultant 252

Small Business Mavericks

OCTOBER 23, 2013

A set of holiday shopping statistics shared by Constant Contact illustrates the growing importance of social media for retailers, especially during the holiday shopping season. 66% of Black Friday purchases last year were the result of social media interaction. 55% of Twitter users discuss gift ideas on Twitter.

Social Media 101

Social Media Statistics Sample Samples 101

The Realtime Report

MARCH 5, 2014

Starting March 4th, consumers can instantly purchase products that they see on TV through Twitter, Facebook or Instagram. The hybrid of old and new media is promising. “It’s a ‘yes’ button to traditional media,” said Chirpify CEO Chris Teso in the press release. . What exactly is an #actiontag ?

Buy 164

Buy Products Instagram Twitter 164

Mindjumpers

OCTOBER 11, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Calling all newbie PR’s – there really is no reason why social media skills are not integrated into your day job. Similar Posts: What To Include In a Social Media Policy.

Skills 215

Skills Social Media Blogger Embedding 215

Almost Savvy

JANUARY 30, 2012

To those of us who live and breathe social media every day, it is easy to forget that not everyone is as comfortable online as we are. Yes, there are people who, by choice, do not have Facebook, Twitter or Google+ accounts. To my fellow social media aficionados, I realize this may come as a shock.

Social Media 209

Social Media Privacy Proposal Sample 209

Hootsuite

JULY 22, 2019

Scheduling social media messages in bulk saves you time to focus on important things like customer research, building engagement, and creating new memes to share on your office Slack channel. And the very best ones allow you to schedule across different types of social platforms—saving you even more time.

Social Media 111

Social Media HootSuite How To Social Media Management 111

Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all.

Social Media 176

Social Media B2B Exercises Hubspot 176

Sprout Social

MARCH 26, 2019

You’ve heard the talk about social media listening but now you want to know how to put it to use. To review what social media listening is and how it’s different from monitoring, check out our thorough listening guide here. Advantages of social media listening. Create a brand analysis.

Social Media 103

Social Media Sentiment Marketing Analysis 103

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Social posts for content (Facebook, LinkedIn, Twitter, Instagram, etc.). Social Profit Factor Training Academy and Marketing Nutz Can Help! . We have always known It's a marathon, not a sprint.

Template 78

Template Templates Social Media Content 78

Pixlee

JULY 27, 2020

Social media engagement is a critical indicator of health for community-driven brands. And with more people using social media to connect with brands than ever before, social media engagement should be increasing, right? The simplest way to drive engagement on social media is by directly asking for it.

Engagement 56

Engagement Social Media Brands UGC 56

Sprout Social

MARCH 24, 2020

If you’re a marketer today, anything that helps you refine your social media goals is a plus. Simply put, social media marketing today is about creating goals that solve challenges, not simply investing in social “just because.” Why do a SWOT analysis on social media?

Analysis 87

Analysis Social Media ROI How To 87

Janet Fouts

MAY 17, 2011

Public Relations is a changing field and it can be a challenge to manage and control corporate messaging in these times of lightning fast responses and broad data dissemination through social media networks. You can’t control social media so you’d best learn to understand how to work with it instead of against it.

Social Media 115

Social Media Sample Samples Social Networking 115

Pam Moore

DECEMBER 9, 2019

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? Social posts for content (Facebook, LinkedIn, Twitter, Instagram, etc.). Social Profit Factor Training Academy and Marketing Nutz Can Help! . We have always known It's a marathon, not a sprint.

Template 78

Template Templates Social Media Content 78

agora pulse

OCTOBER 24, 2018

Social media site becomes a portable business promotion infrastructure. This online channel for social communication is handy to them to explain their goals and vision. Learn how to utilize this superb social media network to expand the sale of e-vapors. Social media is now a Mecca to teens.

Social Media 60

Social Media Marketing Sample Samples 60

Keyhole.co

OCTOBER 27, 2022

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Wait: Give your hashtag some time so you don’t make conclusions on a small time sample. How to check hashtag performance on Twitter?

Hashtag 98

Hashtag Analytics Metrics ROI 98

Ari Herzog

JULY 13, 2010

Here’s a sample of recent dog blogs : Case studies exist on the benefits of using social media to announce dog welfare programs and raise funds for dog surgeries. Folks like Mark Hayward wrote about 10 social media tips he learned from his dog. Related posts: Cats and Social Media: Purrfect!

Social Media 167

Social Media Case Study Wireless Hotels 167

Buffer Social

MAY 6, 2019

One of the most popular topics in social media marketing is how to get more followers. This is no small task on social media in 2019! Today’s most popular brands and influencers have given us a roadmap for how to grow your social media following. 5 Fresh Strategies to Get More Followers on Social Media.

Social Media 79

Social Media How To Hashtag Instagram 79

Talkwalker SM

FEBRUARY 4, 2016

Being on social media is second nature for many brands today, but if you really want to make the most out of it, you need tools to help you understand what’s being said and by whom. Social media analytics tools come in many shapes and sizes – from free and niche to enterprise level and comprehensive. ” .

Analytics 105

Analytics Social Media Tools Influencer 105

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

Loyalty 60

Loyalty Twitter Brands Sample 60

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Hootsuite

JUNE 25, 2019

A little inspiration goes a long way when it comes to brainstorming social media contest ideas. To get your creative juices flowing, we’ve rounded up more than 20 ideas across Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, Snapchat— and even TikTok. 7 Social media contest ideas to increase engagement.

Examples 111

Examples Social Media Instagram Hashtag 111

Rebekah Radice

APRIL 20, 2015

Are you using social media to market your business , but struggling to create momentum? Would you like to make sense of each social network, clearly defining where and how to spend your time online? While there’s no one-size fits all solution, you can succeed with an effective social media business plan in place.

Social Media 136

Social Media Social Networking Training System 136