Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. They saw a median daily increase in page likes of 544% while the overall sample rose just 6%. It’s a worthy debate.

Social Media 179

Social Media CPM CPC Samples 179

Social Media Strategies Summit

AUGUST 21, 2024

Social media isn’t just a current trend – it’s been a goldmine for millions of brands for over a decade. With 27% of all internet users actively searching for products to buy while scrolling through their favorite social media feeds, it’s a massive opportunity you can’t afford to miss. Maybe you’re a bit of both.

Social Media 231

Social Media Tips Brands Marketing 231

Waxing UnLyrical

AUGUST 1, 2014

But we can’t always get exact numbers, e.g. for third-party sites, so in those cases UVPM has been determined by using a small sample. Digital Reach, however, tracks links shared across the web , which captures a global sense of viewers, instead of a small sample of users. Coming up: @hksully on #measurePR.

Samples 263

Samples Sample Metrics Consultant 263

Mindjumpers

MARCH 30, 2012

Tweet Recently, Danish chocolate brand Anthon Berg carried out an interesting campaign and integrated it very well with social media. In order to keep their spirits high while they waited, the store handed out some samples. How Altoid Used Social Media to Change Customer Perception.

Campaign 249

Campaign Samples Sample Delicious 249

Ignite Social Media

AUGUST 24, 2020

The social media landscape has changed over the last several months, especially when it comes to the expectations of social media community management and customer care. If your brand has experienced higher volumes of customer care issues coming in on social media recently, you aren’t alone.

Social Media 173

Social Media Samples Sample Guidelines 173

Ignite Social Media

JANUARY 11, 2021

With murder hornets , African dust storms blanketing Puerto Rico, and a biblical plague of locusts representing just a small sample, 2020 was the WTF of years. Before you leave, keep yourself up to speed on the latest trends and news in the social media space by subscribing to our bi-weekly newsletter below.

Social Media 161

Social Media MySpace Samples Sample 161

Convince & Convert

NOVEMBER 17, 2014

On the social media consulting side of our business at Convince & Convert, my team and I are frequently called in to advise companies on how to improve and enhance their social media metrics. Measure the Right Number of Social Media Metrics Just because you can measure something, doesn’t mean you should.

Metrics 167

Metrics Social Media Report Cost 167

Webbiquity SMM

MAY 10, 2016

Sample review: “Are you randomly posting to your Facebook Page with no clear strategy? Sample review: “Heyo makes its simple to design beautiful and fully optimized pages that help you get more fans, leads and sales.” ” — Social Media Examiner. ” — Social Media Examiner.

Tools 224

Tools Facebook Samples Sample 224

Webbiquity SMM

JANUARY 24, 2017

Sample review: “Twittercounter is a great Twitter service that offers updated statistics of your followers, the users you’re following, and daily tweets. Sample review: “Grow and manage your following using Tweepi. Showcase reviews: Buffer Social, BuzzBlogger, Cent Muruganandam, Social Media Explorer.

Tools 217

Tools Twitter Samples Sample 217

Webbiquity SMM

FEBRUARY 21, 2017

Sample review: “Add and curate content from any public webpage. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Sample review: “One of the most important tools in a marketer’s tool belt is knowledge. That’s where Pocket comes in.

Curation 221

Curation Tools Curata Flipboard 221

Mindjumpers

AUGUST 27, 2012

In my blog post How to Boost Your Number of Followers on Instagram , I wrote about the importance of monitoring your activity on photo-sharing application Instagram at the same level as you monitor your other social media presences. Simply Measured just made that task easier with the launch of a new Instagram reporting tool.

Activities 255

Activities Report Instagram Tools 255

Webbiquity SMM

JUNE 4, 2024

How have the primary drivers of B2B website traffic changed, particularly search and social media? Image credit: Mikael Blomkvist on Pexels Here’s a dive into those questions, plus the detail behind them, such as a breakdown of social media traffic by source. Total social media visits fell by nearly half (down 43%).

B2B 217

B2B Trends Samples Sample 217

Buzz Marketing for Technology

MAY 9, 2012

Most people who write on social media outlets don’t do so just for the sake of doing it. Surveys – break-down for four reasons: they are episodic, have limited sample-sizes, the answers are effected by the way the questions are posed, and because they rely on the concept of “recall.” Let’s be clear.

Data 222

Data Samples Sample Survey 222

Harp Interactive

OCTOBER 6, 2010

Give away free products or product samples as a way to generate buzz, introduce a new product, build brand awareness or gather customer feedback. Create flash deals to engage your users in special discount sales, encourage purchases, launch a new product and create incentives to share. Think Groupon for your Page). Product Giveaways.

Types 317

Types Facebook Notification Survey 317

Webbiquity SMM

MAY 2, 2017

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Social Media Optimization. ” — Oktopost. ” — Robbie Richards.

Tools 205

Tools Samples Sample Marketing 205

Forbes Social Media

FEBRUARY 17, 2019

One of the great ironies of the “big data” revolution is the way in which so much of the insight we draw from these massive datasets actually comes from small samples not much larger than the datasets we have always used.

Samples 98

Samples Sample Data 98

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Sample code: utm_source=facebook. Sample code: utm_medium=paid_social.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Convince & Convert

FEBRUARY 22, 2017

For years, social media was primarily a text-based circumstance, and social media directors were often people with a background in writing. Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English).

Social Media 163

Social Media Skills UGC Consultant 163

Webbiquity SMM

AUGUST 27, 2013

There’s no question that B2B marketers have embraced social media. According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. And if so, which social networks are most productive?

Social Networking 271

Social Networking B2B Research Marketing 271

Webbiquity SMM

APRIL 6, 2017

But social CRM extends traditional CRM features by adding social media accounts to each contact record, and capturing social interactions as well as more traditional communication like phone calls and email messages. Social CRM systems don’t simply track a larger amount of customer data, however. .

Social CRM 198

Social CRM Tools Samples Sample 198

Ignite Social Media

MAY 14, 2020

As a social media agency , we’ve been on a different kind of frontlines during COVID-19: helping our clients navigate and communicate individual business plans on their social channels. Below, we’ve outlined the key areas to consider in your re-opening communication on social media. Post FAQs on your landing page.

Social Media 133

Social Media FAQ Guidelines Samples 133

Ignite Social Media

FEBRUARY 27, 2020

Let’s break down the February social media trends. We took a sample of 47 Facebook pages and, on average, the pages in this sample grew at a median of 1% over the course of a year. Instead of fan growth, check out the social media metrics that are more closely tied to business results.

Trends 121

Trends Social Media Samples Sample 121

Bill Hartzer

OCTOBER 10, 2023

The survey, conducted under the theme ‘My Lifestyle,’ unveils a concerning trend, with 74% of young Arabs admitting to struggling to disconnect from social media. Moreover, 61% acknowledge that social media addiction has a negative impact on their mental health.

Social Media 167

Social Media Survey Samples Sample 167

agora pulse

AUGUST 22, 2017

Although we are a social media management tool, we too struggle with keeping up with all the changes and identifying best practices. That’s why we are excited to announce the launch of Social Media Lab! What is Social Media Lab? That’s just a sample of the tests we’ve already ran and will report on.

Social Media 132

Social Media Samples Sample Hashtag 132

agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow. Check Paid Social Campaigns.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Mindjumpers

MAY 27, 2014

Using social media marketing in a forceful way, Calvin Klein called for a reinterpretation of the iconic underwear with the international social media campaign: “Show yours. .” In 1992, Kate Moss was wearing the iconic Calvin Klein underwear in a provocative campaign flashing the waistband-logo.

Tumblr 249

Tumblr Samples Sample Film 249

Waxing UnLyrical

MARCH 26, 2012

Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach. The timeframe. I’ve been familiar with Oxfam for a while, and it’s a terrific organization; but the project duration was fairly short; just about a month.

Case Study 264

Case Study Blogger Study Campaign 264

agora pulse

MAY 15, 2017

With the discovery that — yes, social media isn’t a fad — more and more businesses have decided to hire a full-time social media manager. If you indeed are shaky on how to judge the skills of your future social media manager, here are some good guidelines for you to follow.

Social Media Management 127

Social Media Management Questions Social Media Samples 127

Webbiquity SMM

MARCH 14, 2017

Sample review: “FotoFlexer (has) a clean, tabbed interface featuring basic edits, effects, and animations, and the ability to beautify, distort, and decorate your images. Sample review: “PicMonkey (is an) online photo editing tool that makes it easy for you to create cool images for your blog posts.” 1 ) FotoFlexer.

Tools 188

Tools Samples Sample Price 188

Waxing UnLyrical

JUNE 14, 2011

From the pitcher: I will have the client get you a sample. We never share contact info of our media contacts. If there is a woman entrepreneur angle, then I could potentially feature on Women Grow Business ; if there is a strong social media angle, I could potentially feature on Waxing UnLyrical. Which one is this for?

Samples 259

Samples Sample Press Release Flickr 259

Ignite Social Media

JANUARY 24, 2020

The chart below looks at the action of liking/following brands on a social network. While this is not exclusive to Facebook, we do see that liking a brand on social media peaked in 2017 and has slowly been declining since. We took a sample of 47 Facebook pages to see if we saw a similar trend. Source: GlobalWebIndex.

Brands 185

Brands Facebook Samples Sample 185

Sprout Social

OCTOBER 1, 2020

If you’re still on the fence about social media advertising, we get it. Research shows that one of the top goals for marketers is increasing brand awareness, which is why more and more brands are achieving this with a paid social presence. Why run paid social media ads, anyway? Hey, totally fair question.

Advertising 145

Advertising Campaign Social Media How To 145

Hootsuite

SEPTEMBER 11, 2024

The answer is, it depends — on your industry, the social networks you use, your audience demographics, and many more nuanced factors. But social media benchmarks can help you get pretty close to a more concrete answer. The Most Trusted Social Media Tool for Healthcare Create and publish posts. Measure ROI.

Research 93

Research Social Media HootSuite ROI 93

Hootsuite

SEPTEMBER 18, 2024

That’s where social media benchmarks come in. Read on for the most recent social media benchmarks and stats specific to the government sector that will put your performance into perspective. Note: Time of day was localized across 118 countries where sample data came from, i.e. the graphs are accurate across time zones.

Research 95

Research Social Media HootSuite Samples 95

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

Social Media 190

Social Media Marketing How To Social Media Management 190

Webbiquity SMM

MAY 3, 2016

To answer the second, here are the 12 best tools for comparing your brand’s performance to your top competitors in terms of web traffic, social media brand mentions, target keywords, online advertising, organic search visibility, and other factors. Links to all showcase reviews are near the end of this post. 2) Compete.com.

Tools 176

Tools Samples Sample Price 176

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145