Techipedia: Tamar Weinberg

MAY 12, 2010

Search Engine Optimization Benefits A third, more subtle, reason to “fix your house” is the impact that social functionality can have on search engine optimization. While not all social functionality will make noticeable impact on your SEO efforts, certain ones like blogging can literally become the centerpiece of a successful SEO strategy.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JULY 15, 2009

After you’re quite certain you’re ready to dig into the social media world and you have formulated a strategy , the latter half of the book will guide you through popular existing tools that can ease your way into social media. How do I craft a corporate strategy for blogging ?

Communities 170

Communities Marketing MySpace Yahoo 170

Buzz Marketing for Technology

JUNE 27, 2008

It is the younger generation that Tom mentions as possible change agents who use web 2.0 Microblogging. Mobile Messaging 2.0. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. Web Advertising. Web Services.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Epic Change decided to dabble in social media, because as Stacey says, it was “a way to cultivate a community of support for Epic Change.&# After leveraging guest posting on a blog to successfully get more followers on Twitter, Stacey found Twitter to be a necessary addition to her social media strategy.

Social Media 172

Social Media Case Study MySpace Yahoo 172

Techipedia: Tamar Weinberg

JANUARY 28, 2010

This might be via power players on social networks (eg, this story is moving on Sphinn) or even national TV (Susan Boyle’s video was a recording of a popular TV show). Reply Andrew@BloggingGuide February 2, 2010 at 3:31 am All of these are great videos!

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. And for that reason, you should join–now. i just registered.

Review 102

Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Think about redoing your Twitter strategy if all you plan on doing is broadcasting. If you need help at a bank and speak to the teller but the teller remains silent, is that good business practice? Is that even professional?

Apple 154

Apple Twitter Forums Policies 154

Social Media Strategery

NOVEMBER 2, 2008

Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. How do leaders react when their strategy is questioned? Yammer is a microblogging application similar to Twitter, only it’s focused on businesses.

Gov 2.0 63

Gov 2.0 Wiki Social Media Yammer 63

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

A few months ago, Brian Solis talked about an off-topic pitch about a social network for plants. Somehow, I think nature lovers would be more interested in socializing shrubbery.) Writing on social media strategy has still gotten me my share of dance and fashion clothing pitches. Where do they come off doing that?

Press Release 129

Press Release How To Radian6 Blogger 129

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Ignore Social Media Checklists or ‘Top’ Lists It’s nice to be featured in press both online and off, but allowing that to influence your ego or strategy is just silly. There are socially “accepted&# standards, practices and norms in SM; after reading so many “how to Twitter&# posts I wrote my own.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. With social media, an abundance of resources are at your fingertips. Worse, many don’t really understand what to do once they start.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Opt-in, not out.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

AUGUST 27, 2008

Many people found the research interesting, but a number of people commented that the social networks probably shouldn’t be grouped together. So the question arose – was social media traffic misrepresented by grouping traffic from all networks together? Three cheers for them! page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Targeting an audience of social media heavyweights that frequently visit New York City is a really useful marketing strategy. It feels really good that they “get&# the social media world and go out of their way to make you feel good for staying at their hotel. Selling should not even be a big part of the picture.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MARCH 12, 2009

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media , Viral Marketing > When is Brand Evangelism a Crime? Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime?

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JULY 15, 2010

Reply Eddy Boppre July 26, 2010 at 1:10 pm Excellent posting, I like your web site, and If possible update it even more frequently. Good advice to avoid technical writing – the reader wants to find a friend in a blogger- not a lecturer.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

JUNE 3, 2010

This is especially true of other social networks, especially ones where you were originally untrusted. I am just working on a social media strategy for my thesis in a German company. MrBabyMan , Digg’s top user, was an unknown once. I’m so glad his account is back up and running!

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Unfortunately for Digg, the savviest users of the bunch have also been the most vocal about Digg thus far (save for the few blogs that cover everything web 2.0 If you also ask me, Digg has had a lot of vocal supporters and those voices are going to be preaching about other social networks now.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MARCH 17, 2010

Social Media isn’t only Social Networks. That’s how you use your co-worker’s use of the web to further the company’s marketing strategy! Work With Web Developers to Update Your Site for Web 2.0 The difference is updating your website to Web 2.0.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Despite the fact that Facebook has the most customizable privacy settings of all social networks (though we could argue with their effectiveness in a whole other post), people don’t like maintaining a “business&# identity on the same profile as their “personal&# (fun?)

Facebook 233

Facebook LinkedIn Social Networking Microblogging 233

Techipedia: Tamar Weinberg

MAY 9, 2008

I know many are already in the process of trying out other social networks, so the phenomenon of social news won’t die down anytime soon. I have just started using Digg and have been searching for the best strategy to get my articles dugg. I wonder why people still go there.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

AUGUST 26, 2009

The only investment in the act of marketing on the social web is time and energy. Thankfully, you don’t have to go at social media marketing alone. Engagement in a process called brand evangelism is one beneficial strategy to get your brand known and to help spread your message.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 5, 2010

Aggregate Your Other Social Streams If you’re only on Facebook, this step isn’t for you. Hopefully, though, you’re considering other social networks to broaden your social media reach. Hootsuite , for example, has multiple tabs that highlight their social involvement elsewhere on the web.

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JANUARY 28, 2010

I work with the Social Network Team at my job, so your advice comes in handy. Reply Tinzley December 9, 2009 at 10:14 am Tamar, this is great information. I stumbled across your site and was like, wow! Because I happen to be reading your book right now.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Are You a Social Media Idiot?

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 23, 2008

Well, for one, social media users — that is, users on social news sites such as Digg, Mixx, Reddit — are not particularly enthusiastic about the proliferation of marketers in their community. This is a huge challenge for someone who wants to sell their product using social media. Does social media convert?

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 1, 2010

Their monetization strategy What they have in common Their Blog Age I will be using when they started writing blog posts to calculate their blog age which can be found in their blog archives. Their domain name Their post type – length, frequency and value.

Analysis 226

Analysis Domain Name Blogger Adsense 226

Techipedia: Tamar Weinberg

JANUARY 26, 2010

But with all other social networks, there are rules of engagement that are determined by the community. If you take time to see what other community members find interesting, then you might get inspired to craft content that would be interesting to the social internet at large. Still stuck? Check out these viral ideas.

StumbleUpon 181

StumbleUpon Digg Social Networking Review 181

Techipedia: Tamar Weinberg

APRIL 14, 2010

Social media needs to be coupled with a creative strategy for maximum effectiveness, especially as everyone and their mothers join these sites and services to market themselves, their services, or their products. It’s lofty to consider social media as your only marketing aim. (A Only then will things work out for both.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

MAY 19, 2008

but I was an early adopter of social networks from when I first opened my 3.5″ On the other hand, my first ever interaction on AOL was with someone who was separated from my social network by only one degree. but i am still working with the possibility of the internet and enjoy of the opportunities of web 2.0.

MySpace 101

MySpace Yahoo Ustream StumbleUpon 101

Techipedia: Tamar Weinberg

JUNE 16, 2010

in a few months, I’m going to work in redrawing myself and my whole strategy due to my upcoming brand persona and after an agency launching… be sure some of the considerations of the philosophycal stage will be supported in this enlightening questions. This checklist will be put to good use at our place. This post is terrific!!!

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

At business networking events, try to get to know people outside your group of trusted colleagues. This strategy of trying multiple accounts won’t work for everyone. Although I’m not a big fan of microblogging, I will admit that it has becoming more and more useful as the pace of technology and business becomes faster.

Twitter 205

Twitter Sports Microblogging HootSuite 205

Techipedia: Tamar Weinberg

JULY 29, 2008

An Interview with Language Trainers, Creators of the Accent Game by Tamar Weinberg on July 29, 2008 Share If you haven’t yet seen the Language Trainers Accent Game , it has won the “best viral marketing strategy of 2008″ (in my eyes). my favorite to this day is “will it blend&#.

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

APRIL 8, 2010

Once you fire up your social media strategy, it doesn’t travel as fast as that silver bullet either. Social media is a lengthy, tedious process. Most of social media relates to relationship building, which is a time-consuming process. Do you know what that means? They aren’t all on FB and Twitter.

Social Media 268

Social Media Marketing Policies Sysomos 268