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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

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Microcasting: Your Step-by-Step Guide to Getting Started

Social Media Strategies Summit

Would you like to have your content available to older people who may not be on social media, or those who may not be able to read? If you’re familiar with the concept of Stories on social, then you’ll understand micro-casting. If you’re familiar with podcasting, you know how saturated the market is already.

Sample 147
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Get the Best Internet Marketing Posts in Your Inbox THIS WEEK

Techipedia: Tamar Weinberg

In 2011, my highly anticipated Internet Marketing Best Posts is being moved to subscription only. In addition, beyond the general high quality and evergreen posts on Internet Marketing, I’m including a segment of new trends and data that may help you improve your current efforts right away. Didn’t think so. Like this post?

Marketing 173
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Do You Forget “Marketing” in Your Content Marketing?

Writtent Blog

Yes, this is a great start, but what many of us forget is actually marketing the content we’ve written. Do you also forget “marketing” in your content marketing strategy? The steps below briefly outline what should be on your content marketing “ta-da” list. Syndicate your RSS. Full list: [link].

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Writing Around the Web – Social Media, Google Analytics, and Conversions

Kikolani

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Something for everyone, from blogging to social media, landing pages to squeeze pages, increasing conversions vs. conversion killers, design, and more! Social Media.

Analytics 105
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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

This is where something like social media sentiment analysis can really save the day. For example, Sprout Social identifies conversations and key terms illustrating how your audience feels about you. Integrating reputation monitoring in your marketing strategy is about more than just keeping a pulse on your brand.

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Writing Around the Web – Social Media ROI, Google+, and Local Search

Kikolani

Featured Post – Social Media ROI with Google Anlaytics 5. Reputation Monitoring for Small Businesses – Keep track of any mentions of your name, brand, or business so you can respond accordingly when someone has something to say about you on social media. Social Media.

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