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The Power of Nostalgia in Social Media Marketing

Social Media Strategies Summit

In that case, you’re already familiar with the power of nostalgia to influence how we feel about products and services. In this article, we’ll explain what nostalgia in marketing is all about and why it’s so effective. Plus we’ll share real-world examples of brands using nostalgia in their social media marketing strategies.

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Seven Ways to Enhance B2B Marketing Strategies with AI

Webbiquity SMM

B2B companies often struggle to keep up with rapidly changing market demands. Traditional B2B marketing methods often fall short. Image credit: Mikhail Nilov on Pexels According to a recent study, businesses that use AI in their marketing strategies see a 40% increase in productivity. This is where AI comes in.

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10 Government Marketers to Follow on Social Media

Social Media Strategies Summit

Following government marketers on social media can help you stay current with industry trends, identify new tools and tactics, and find campaign inspiration. To help you, weve rounded up 10 of the best government marketers to follow on social media. But who, exactly, should you be following? Amanda Dolasinski Who is she?

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Brand and Product Differentiation: How to Showcase Your USPs on Social Media

Social Media Strategies Summit

Plus, they’re actively using these platforms for product and brand research, as well as shopping. And they’re significantly increasing their marketing budgets. According to the 2025 State of Marketing report from HubSpot, 92% of marketers plan to maintain or increase investment in brand awareness.

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The Impact of AI on Social Media Marketing

Webbiquity SMM

Image credit: Possessed Photography on Unsplash This technology has become a powerful tool at the forefront of innovation, particularly in the marketing world. In social media marketing, AI is not just a buzzword; it’s a game-changer. This post explores the different facets of AI’s influence on social media marketing.

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Pinterest Partners With Emma Chamberlain For its First Ever Co-Branded Product

Social Media Today

Pinterest says that the collaboration highlights how Pinterest’s trend forecasting system can not only predict emerging trends, but also provide valuable insights “to help brands plan and predict upcoming products. Which is an interesting point of note. Sign up A valid email address is required. Please select at least one newsletter.

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7 productivity tips we have learned from social media managers

Oktopost

With all the different hats to wear, how can a social media manager stay productive? We’re sharing our top 7 actionable tips that we have learned from social media managers that you can use daily to boost your productivity and help you stay on track with all the different initiatives you have running. The list just goes on.