Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Figuring that stuff out can be tough.

Marketing 240

Marketing Education Forums LinkedIn 240

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.

Social Media 267

Social Media Tips Marketing HootSuite 267

SocMed Sean

JANUARY 27, 2022

One of these content-creating jobs is blogging. And blogging is big. Big enough to provide a legitimate career in professional blogging. More people than you realize are blogging today. Sports fans, stay-at-home moms, fitness enthusiasts, chefs, financial gurus, and many more enter the blogging world every day.

Blogger 130

Blogger Adsense Insurance SEO 130

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. From consumer insight to production in marketing campaigns.

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Case Study Activities Study Campaign 79

Buffer Social

DECEMBER 6, 2017

“How did you get into marketing?” ” At Buffer, members of our marketing team are often asked this question. Kevan, our Marketing Director, was a sports reporter. 7 Tips for building a career in marketing. ” And at Buffer, we’ve built our marketing team around our individual, core strengths.

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Skills Tips Marketing Project 108

Social Media Strategies Summit

DECEMBER 14, 2023

According to HubSpot’s latest State of Marketing Report , producing and publishing content is the marketing strategy with the highest potential ROI in 2023. And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty). According to Statista, 60.1%

Content 221

Content Marketing Loyalty Collaboration 221

Your Escape From 9 to 5

JUNE 27, 2022

Blogging is easy, but a successful business blog isn’t. That is why there are people who maintain personal blogs as hobbyists. However, if you mean business, then you just do not write a blog post for blogging’ sake. However, if you mean business, then you just do not write a blog post for blogging’ sake.

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Domain Name Hosting WordPress Joomla 75

Audiense

DECEMBER 26, 2017

Audience and consumer insights has remained a trending topic this year, and we are sure they will continue to be a fundamental part of marketing strategies for 2018. Take a look at the TOP blog posts that have proven to be a HIT among our readers and their communities. The post OUR TOP BLOG POSTS: The best of 2017!

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Class ROI Influencer Groups 116

Audiense

MAY 31, 2018

This week we publish the last post in this series about insights activation. Once a campaign is finished it’s time to analyze and evaluate the results obtained with the marketing actions you carried out. Has it been a successful campaign whose objectives were achieved? The example of HP UK.

Case Study 68

Case Study Campaign Activities Study 68

ProBlogger

OCTOBER 4, 2023

The post 5 Blog Naming Basics appeared first on ProBlogger. Is your blog getting the attention you know it deserves? Maybe you haven’t started your blog yet because you can’t settle on the right name or theme. You didn’t start your blog to have drive by visitors did you? Blogs like Johnny B.

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Domain Name Blogger Issues Trends 43

Social Media Strategies Summit

NOVEMBER 18, 2022

Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Buffer Social

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business 84

Small Business Journal How To Tumblr 84

Webbiquity SMM

JANUARY 23, 2024

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. It will uncover what your target market likes about your competitors and gauge their preferences. Adjust marketing strategies.

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Sentiment How To Analysis Trends 142

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Media monitoring.

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Curation Social Media Management Tools Social Media 64

Social Media Marketing

SEPTEMBER 4, 2017

So, here I start Social media Social media is one of the best ways to increase your blog/website traffic from zero to millions. Immediately Sharing After publishing new content on your blog/website Immediately post this on social media. All I want to say that you need to target the right audience for your products, website, and a blog.

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Tips How To Forums Survey 146

Ignite Social Media

JULY 27, 2020

Most social platforms offer a snippet of code advertisers can place on their websites that offer benefits such as enhanced targeting, tracking, and insights. LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Now without further ado, the LinkedIn Insight Tag ultimately provides several benefits to advertisers.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Its so easy to think that because their are millions of blogs (and if you check out Technorati you’ll see that I am write right.) Define your goal.

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Press Release Technorati Klout Metrics 238

Mindjumpers

FEBRUARY 23, 2012

Blogs are an important channel of communication, a platform to talk and be heard. Most of the time, bloggers will know the right things to do, write and talk about on our blog, but are often not able to put things in perspective or overlook them. I borrowed this from Heidi Cohen‘s blog called Actionable Marketing.

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List Patterns Blogger Engagement 183

Webbiquity SMM

APRIL 4, 2023

Mary Mathes is Director of Data Insights for Alpha-Diver , the market research firm that applies neuroscience to more deeply understand marketplace behavior. Alpha-Diver is market research firm that applies neuroscience to more deeply understand marketplace behavior.

Social Media 220

Social Media Reddit LinkedIn Research 220

OnlineRockersHub Marketing Blog

APRIL 28, 2020

Do you have a list of best blogging tools(toolkit) for your blog? You will have one today after reading this blogging tools list which makes easy for you to manage your blog more effectively and smartly. I literally have a huge list which helps me to manage my blog effectively. Best Blogging Tools 2020.

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Tools WordPress Adsense Hosting 70

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics.

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Analytics Sentiment Analysis Patterns 114

Ignite Social Media

SEPTEMBER 25, 2023

Want the inside scoop on how to effectively leverage influencer marketing for your beauty brand? Over at our sister company Carusele, our influencer marketing experts just shared their top 15 tips for beauty brands looking to maximize their influencer marketing results. Check out the full post over on the Carusele blog today.

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Influencer Brands Marketing Embedding 113

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Or, change the topics they write about on their blog. Social media intelligence could be the answer.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Rebekah Radice

JULY 23, 2017

While writing great blog content on a consistent basis can seem overwhelming, it is possible. No matter if you’re a newbie blogger or looking to improve your next blog post , you’ve come to the right place. Here you’re going to learn seven steps to writing a great blog post every time. 7 Steps to Writing Your Best Blog Post.

Research 164

Research Questions Social Networking Content 164

Writtent Blog

DECEMBER 13, 2023

There are a lot of tactics and methods you can explore, but experts like Marketing Sherpa and HubSpot agree that content marketing gives you the most bang for your buck. Note about SEO : One of the great things about marketing with content is the inherent SEO value of all that content. Quality visual content is attractive.

Content 98

Content Hubspot Curation Case Study 98

Hootsuite

JANUARY 10, 2024

And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. If you are a small team or solopreneur wanting to scale your reach and analytics capability, AI marketing tools can be a game-changer.

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Tools HootSuite Price Marketing 99

Buzzlogix

AUGUST 1, 2017

By understanding what is working for the competition, you can gain greater insight into what you should be doing to drive your own brand’s social media marketing campaigns. One of the goals of social media marketing is to get your audience to share your content. Fanpage Karma can provide you with precisely that type of insight.

Campaign 40

Campaign Social Media Bookmarklet Marketing 40

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 107

Influencer Marketing Collaboration ROI 107

Convince & Convert

MARCH 20, 2014

Corporate blogs have become de rigueur in the social and content marketing worlds as vehicles to build authority, share insights, foster community and provide value. As an integral part of your marketing portfolio, it’s more important than ever to truly put some elbow grease into making your blog the best it can be.

Communities 147

Communities Content Marketing 147

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Knowing where you stand exposes market gaps and opportunities. Surveys give you unfiltered insights straight from the source—the customer.

Brands 110

Brands How To Sentiment Metrics 110

Ignite Social Media

JULY 6, 2023

Identify your areas of expertise or topics that you are passionate about, and share your knowledge , insights, and motivational thoughts with your audience. Understand what makes you uniquely knowledgeable, creative, or insightful and leverage those qualities to provide content that resonates with your audience.

Social Media 167

Social Media Tips Authentication Resources 167

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. It is the key to your business’s future success because when you look more closely into your competitors’ marketing, you learn from their successes and mistakes.

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Analysis Sentiment Marketing How To 106

Writtent Blog

AUGUST 31, 2013

One more week in the marketing world has come to the end, and we can highlight the most prominent discussions and share the most valuable articles. For those who had not time to track the news but want to keep abreast of all marketing trends we’ve curated the most interesting articles from the past week.

News 71

News Tools Content Facebook 71

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools? First things first, though.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Koka Sexton

JANUARY 5, 2023

Are you a business marketer looking to maximize your efforts? By understanding these metrics and analyzing them accurately, you can better determine which marketing efforts are working and which need to be improved. It is important to be aware of the metrics that are key to understanding and improving your marketing initiatives.

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Metrics B2B ROI Advertising 140

Buffer Social

JANUARY 15, 2024

With Google promising to prioritize "helpful content" going into 2024 and studies showing that as little as 5 percent of all content assets generate 90 percent of customer engagement, helpful, engaging B2B content is a north star B2B marketing teams must strive for. Identify what keeps them up at night."

B2B 95

B2B Content Syndication SEO 95

Pixlee

DECEMBER 21, 2020

As we ramp up 2021, kick things off with a roundup of the top blogs to follow in the ecommerce realm. . Beyond the platform though, marketers should look to their blog for equal parts advice and good stories. Their blog is divided into two parts: “Good Turns” and “Company”. How to market amid COVID-19. ShoutMeLoud.

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Case Study Resources Hubspot WordPress 52