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How to Make Short-Form Videos That Stand Out

Hootsuite

Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind. Other short-form video platforms, like Instagram, Snapchat, and YouTube, aren’t far behind.

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Platform Evolution Attracting Brands LinkedIn is transitioning beyond a job board , becoming a valuable space for influencers and CEOs to build their brands, with a burgeoning market of specialists ready to assist in maximizing LinkedIn's potential. Supporting News Organizations with Shorts YouTube is allocating $1.6

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Top 8 Viral Social Campaigns of the Year

Social Media Strategies Summit

While other channels continue to influence consumers, social media is a key ingredient to the overall success of a marketing strategy. MTV leveraged new Stories features and IGTV to increase video views across Facebook, Twitter, Instagram, YouTube, and Snapchat. In 2020, succeeding with social will mean thinking “social first.”.

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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

Analysis of Apple’s social media accounts As a top player in computers, laptops, and mobile devices, Apple has millions of followers across its social media accounts. million YouTube: 18.6 Take this fascinating video on Apple’s YouTube channel, for example. million Facebook: 14 million Twitter: 9.6 million LinkedIn: 17.6

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Recruiting brand ambassadors or influencers. Square secured the #1 spot on the Harris Poll by teaching Gen Zers how to become entrepreneurs through influencer marketing. This fake tragedy snowballed into the type of internet humor that transforms a simple joke into a viral meme. Developing a loyal customer base.

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How to make sure you’re marketing to Gen Z the right way

Sprout Social

Food for thought: Gen Z spends more time on YouTube versus the likes of Netflix. Short-form video bursting with overlays, effects and music has proven to be marketing gold for influencers and brands alike. Perhaps that’s why humor and meme-centric social presences are so popular among the younger crowd. Instagram ambassadors.

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A marketers’ guide to TikTok analytics

Sprout Social

The home of viral sensations and short video memes, brands can also have a great presence on TikTok and reach younger demographics with fun content. TikTok’s process works much the same way, where brand users and influencers have to switch over to a TikTok Pro account. You can access this from both mobile and desktop.

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