Remove how-to-boost-your-digital-privacy
article thumbnail

TikTok trending: 5 reasons to consider it for your 2022 marketing strategy

SocMed Sean

TikTok may be taking over as the social network of choice for digital marketers. Yet like other social media channels , TikTok has faced challenges, like claims of addictiveness and privacy concerns. Here are some thoughts about including TikTok as an effective part of your campaigns. Another issue is privacy.

Trends 147
article thumbnail

The role of artificial intelligence in business in 2024

Sprout Social

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing. Why this surge?

Patterns 121
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven Ways to Increase Your Brand Influence

Webbiquity SMM

The more influencing power a brand has, the easier it will be for it to guide its audience on how they shop, interact, and behave. According to recent statistics, 57% of companies in the U.S. say strengthening their brand is a top business objective. Image credit: Olya Kobruseva on Pexels. Order the product on their home laptop.

article thumbnail

The pros and cons of social media

Sprout Social

While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. While social media is, without question, necessary for your business, there are pros and cons that brands and social professionals must grapple with. But times have changed.

article thumbnail

AI ethics: How marketers should embrace innovation responsibly

Sprout Social

It also refers to the study of how to optimize impact and reduce the risks and/or consequences of AI. It also refers to the study of how to optimize impact and reduce the risks and/or consequences of AI. As AI integrates further into our lives, AI ethics becomes a critical part of digital literacy. What are AI ethics?

article thumbnail

Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Use this feature to secure and manage your digital assets efficiently. Explore this verification process to boost your brand's credibility on Meta platforms. Explore Threads' growing interconnectivity with other platforms to amplify your content visibility.

News 71
article thumbnail

8 Things To Know About Social Media Compliance

Keyhole.co

These cover areas like data privacy, advertising, and intellectual property. Demonstrating authenticity in your online presence also plays a role in compliance. It’s important to ensure that your online interactions and content align authentically with your brand’s values while adhering to these rules.