Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Meanwhile, Hubspot research found that 65 percent of companies said generating traffic and leads was their top marketing challenge. Click To Tweet.

Campaign 149

Campaign Marketing B2B Conference 149

Social Media Strategies Summit

NOVEMBER 18, 2022

One of the most challenging aspects of social media marketing is consistently creating high-quality, engaging content over an extended period. This is backed up by data, with research from Visual Objects ranking consistent content creation as one of the top five social media challenges for marketers. Image source.

Content 163

Content Campaign Team Banking 163

Later

APRIL 3, 2019

With Instagram video taking over our feeds and stories, it’s the perfect time to get to know some of the best video editing apps around! For example, Instagram Stories is 9:16, but if you’re creating a video solely for your feed, you may want to cut it to a square aspect ratio so it fits your grid perfectly. Free on iOS and Android. #3:

Mobile 89

Mobile Video Instagram Feed 89

Hootsuite

MARCH 16, 2020

When it comes to hot social marketing trends, nothing is hotter than TikTok. In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Brand Takeover : Ad appears when TikTok users open the app and completely take over the screen for a few seconds before turning into an In-Feed Video ad. .

Advertising 141

Advertising Marketing Campaign Hashtag 141

Navolutions

MARCH 25, 2013

With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Mobile Community Controls. To learn more about the new Google+ mobile additions, see the Oringal Post.

Small Business 127

Small Business Mobile Google iPhone 127

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

Feed 111

Feed Feedly News Facebook 111

Hootsuite

NOVEMBER 30, 2023

Marketers need to take the same approach. That’s where content marketing comes in. Content marketing is a big job. Content marketing tools make that job significantly easier. All of this can help bridge the sometimes difficult gap between marketing and sales, making both teams more effective.

Tools 104

Tools Content HootSuite Marketing 104

Buffer Social

JANUARY 2, 2024

Considering the rate at which the platform has grown — and the Threads team is meeting user requests — that one billion-user mark doesn’t seem too far-fetched. You’ll see a feed of all the current conversations around that tag. The composer will open with your tag pre-populated.

Features 96

Features How To API Feed 96

Kikolani

MARCH 8, 2013

Why Google+ Is the Best Social Platform for Content Marketers – On Google+, your network impact extends beyond the social media domain. 6 Parts of Your Marketing You Should Always Be Optimizing – What will truly move the needle for your optimization efforts? Kitten Meets Hedgehog. Kitten Meets Hedgehog.

Mashup 126

Mashup Meeting Resources Adwords 126

Hootsuite

APRIL 13, 2020

Video is increasingly crucial to a successful social media marketing strategy. When you buy a video ad on Facebook today, it could appear in dozens of different formats (in someone’s mobile news feed, in the sidebar on the desktop version of Facebook, or even in someone’s inbox on Facebook Messenger). Minimum width: 120 pixels.

Video 144

Video Social Media Resources YouTube 144

Sprout Social

OCTOBER 9, 2023

When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. She wanted to illustrate the marketing department’s ability to drive results and improve work-life balance for employees. A common pattern emerges when marketing teams begin to adopt the technology.

Team 113

Team Examples Marketing Training 113

Firebelly

NOVEMBER 24, 2009

Digitalia | Indianapolis Social Media Marketing « Courtney Love gets sued over tweets | Main | Cyber Monday Is Here! » November 24, 2009 Social Networking Meets Game Consoles There used to be a time where you could play video games for video games and use the computer for computer related things. What do you think?

Social Networking 101

Social Networking Meeting Paid Search SMS 101

BeingOptimist

OCTOBER 5, 2021

Did you know 76 percent people believe that marketing has undergone a major shift in the past two years than it did over the last 50 years? The various digital marketing practices that were successful a year ago will fail to deliver the same results today. Top 10 Digital Marketing Tools you Can Use to Expand your Online Presence.

Tools 98

Tools Marketing Price API 98

Navolutions

MARCH 25, 2013

With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Mobile Community Controls. To learn more about the new Google+ mobile additions, see the Oringal Post.

Small Business 100

Small Business Mobile Google Insurance 100

Social Media Strategies Summit

MARCH 25, 2021

Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 Users who saw the sneak-peek content were encouraged to opt-in for release reminders via Instagram Story stickers and in-feed launch tags.

Examples 221

Examples Retail Instagram Buy 221

Sprout Social

JANUARY 6, 2021

And with the right script and creativity, social media video marketing can do more than support a brand’s awareness and consideration goals. If you’re like the majority of social marketers , brand awareness is your top goal. Mint Mobile, a low-cost wireless carrier, was founded back in 2016.

Video 132

Video Social Media Wireless Marketing 132

Techipedia: Tamar Weinberg

DECEMBER 20, 2011

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. The marketing strategy must be relevant and timely while meeting the customer’s individual needs. Why it Works.

SMS 187

SMS Strategy Marketing Discount 187

Hootsuite

MAY 12, 2022

From Stories to Reels, in-feed videos, and more, there are so many ways to tell a visual story. In-Feed Videos. In-feed video size. Size requirements for Instagram in-feed videos are: 1080 x 1080 pixels (landscape). Tip: Videos that use 1080×608 may be cut off or truncated in user feeds. Instagram Stories.

Instagram 104

Instagram Video HootSuite Feed 104

Sprout Social

SEPTEMBER 2, 2020

The good news is that the barrier to entry is lower than ever for businesses looking to get started with Instagram video marketing. What makes Instagram video marketing so compelling? The platform’s in-feed video (up to 60 seconds in length) works for everything from commercials to bite-sized product tutorials.

Instagram 143

Instagram Video Brands Compete 143

Bill Hartzer

NOVEMBER 2, 2021

I guess their intention is to “corner the market” and cover just about every possible scenario that they could possibly put into the application. I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. Just think. Trademark number 97097363.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Hootsuite

JULY 11, 2022

These days, more and more great Instagram mobile apps are desktop-friendly. Meet For Display Purposes Only. Editing photos on a mobile device can be risky. While the platform used to restrict posting to the mobile app only, the desktop version is now a solid option for managing your account. For Display Purposes Only.

Instagram 94

Instagram Tools HootSuite Template 94

Buffer Social

OCTOBER 9, 2023

How to find your YouTube Shorts analytics Whether you prefer analyzing data on a desktop or on the go via mobile, YouTube has got you covered. On mobile The YouTube Studio app is a handy tool for creators who prefer monitoring their channel's performance on mobile. Avoid lulls that could lead to viewers swiping away.

Analytics 85

Analytics YouTube Overview Metrics 85

Hootsuite

MAY 6, 2020

With more than 145 million active daily users , Twitter should be a part of your marketing strategy. We’ve got everything you need to create and implement a highly effective Twitter marketing strategy that gets results. How to create a Twitter marketing strategy. 11 Twitter marketing tips, ranked from easiest to most advanced.

Twitter 145

Twitter HootSuite Marketing Hashtag 145

Hootsuite

OCTOBER 11, 2022

And an untagged one: Congratulations to all those Content Marketing students at George Brown College who have successfully completed their Hootsuite Platform Certification #Mark4022. You’ve got to meet them where they are. Step 2: Under Board type, choose Follow personalized feeds. Set up an RSS feed. I love you.

HootSuite 145

HootSuite How To RSS Feed 145

Akamai Marketing

JUNE 28, 2009

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

Mobile 124

Mobile Klout Policies Tourism 124

Pixlee

JANUARY 4, 2021

Companies had to look beyond their customer experience models and pivot their digital marketing strategies to accommodate rapidly increasing online consumer demands. Enter digital marketing: the customer experience lever brands quickly adapted to using. Digital marketing did more than entice new shoppers this year.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Sprout Social

NOVEMBER 17, 2021

In this article, you’ll learn why YouTube Live should be a part of your video marketing strategy and how to livestream on YouTube successfully. When you go Live, your livestreams can also be displayed on your audiences’ personalized YouTube feeds. Note: You need at least 1,000 subscribers to enable livestreaming on mobile.

YouTube 132

YouTube Privacy Mobile Video 132

Buffer Social

APRIL 16, 2017

Ninety-three percent of marketers we surveyed are actively using Facebook for their business. And almost everything that Facebook does to its family of products can have a great impact on marketers. While F8 is known as the “Facebook Developer Conference”, there are many insightful announcements and sessions for social media marketers.

Conference 106

Conference Facebook API Marketing 106

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Hootsuite

SEPTEMBER 9, 2020

This is a full-screen interactive or informational destination page within the Facebook mobile app. Facebook video ad options range from short, looping video clips that autoplay in users’ feeds, to original 241-minute promoted videos for the desktop. A collection ad highlights your products right in the Facebook feed.

Advertising 145

Advertising Social Media HootSuite How To 145

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff. She lives in Takoma Park, Md.,

Tools 247

Tools Adwords Marketing Class 247

agora pulse

MARCH 19, 2020

Companies have been panic-buying laptops and mobile phones—but then what else is needed? If you’re the manager of a marketing team, you will know how necessary this is. Or “If I add a meeting to my outlook calendar, add it to my phone, too.”. Work From Home Tools for Meetings and Calls. ARGGGHHH!). Time Zone Converter.

Tools 189

Tools Project Meeting Team 189

agora pulse

JUNE 3, 2020

Also, about two-thirds of the platform’s content comes from businesses themselves, which shows how marketing-friendly Pinterest can be. What’s the key to creating a social media marketing strategy for Pinterest? Since both the desktop and mobile versions of Pinterest show vertical images, create Pins with a 2:3 or 4:5 aspect ratio.

Social Media Management 121

Social Media Management Social Media Analytics Hashtag 121

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Advertising 132

Advertising Marketing How To Education 132

agora pulse

JANUARY 28, 2021

Creativity is key to a successful digital marketing campaign. In fact, I love social media marketing exactly for this reason: Here creativity can still win over big budgets. So, a successful social media marketer needs to be very well organized to keep all those little tasks at bay. But how to be more creative?

How To 151

How To Film Social Media Management System 151

Likeable

APRIL 23, 2019

Is this vertical, mobile-friendly format the future of social media? In 2018, its then-Chief Product Officer Chris Cox announced, “The stories format is on a path to surpass feeds as the primary way people share stuff with their friends sometime next year.” If you asked Facebook, the answer would likely be yes. We’d say yes.

Social Media 87

Social Media Authentication Feed Feedly 87

agora pulse

JUNE 3, 2020

Also, about two-thirds of the platform’s content comes from businesses themselves, which shows how marketing-friendly Pinterest can be. What’s the key to creating a social media marketing strategy for Pinterest? Since both the desktop and mobile versions of Pinterest show vertical images, create Pins with a 2:3 or 4:5 aspect ratio.

Social Media Management 116

Social Media Management Social Media Analytics Hashtag 116