Sat.Mar 24, 2018 - Fri.Mar 30, 2018

Facebook scandal: The dawn of a new era in social media marketing?

Sherrilynne Starkie

Issues about trust, transparency and ethics in social media are being discussed around many dinner tables this week. Facebook’s so-called data breach is dominating news cycles, and the story is making people more aware of how the social network uses their data.

In Search of Hiring Excellence: Choosing the Best from the Best

Dave Fleet

Building a successful team is one of the most important things you do as a manager, but it is also one of the most challenging. People are hard – and interviews aren’t always the best ways to get a real sense of the person – but in many cases that is what we have on which to base our decisions. At the beginning of this year we set out to fill a senior role on our Digital team.

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19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Webbiquity SMM

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy.

Facebook Responds: No More Partner Categories Targeting

Jon Loomer

The first shoe drops. In a very brief statement , Facebook announced that they will be shutting down Partner Categories (a way for advertisers to target users based on information provided by third parties) during the next six months.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Top Five: social networks push new shopping features

Sherrilynne Starkie

REPORT. Sherrilynne Starkie. Owner. items . followers . votes . views. Top Five: social networks push new shopping features. Listly by Sherrilynne Starkie. This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. Follow List. Embed List.

Infographic: Taking the Pulse of PR and Social Media Jobs

Meltwater

We've always been fans of being informed and prepared, whether for your next media outreach initiative, competitive analysis, or potential brand crisis and, of course, we regularly cover the importance… Read More >>>.

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How TravelMedia Save Time and Rock Community Management

agora pulse

Founded in 2006, TravelMedia.ie is one of Europe’s leading travel media companies. They are a full-service agency in every sense of the phrase?with

The secret to creating magnetic, high-traffic blog content

Kikolani

It’s not easy to write a viral post on a blog. And competitors are continually complicating this task with their The post The secret to creating magnetic, high-traffic blog content appeared first on Kikolani.

How to Discover and Create Content That Your Audience Craves (and Grow Your Following)

Buffer Social

There are times when we all run out of content ideas. I’ve been in this situation many times myself — feeling unsure about what content to create and share. However, after much trial and error, I’ve managed to find a few solutions to help keep a constant stream of content ideas flowing.

Facebook Pauses Addition of New Facebook Messenger Bots

Bill Hartzer

ManyChat is a popular service that allows you to create Facebook Messenger bots. In light of the data security issues that Facebook has had lately, Facebook is pausing the addition of all new Facebook Messenger bots.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media Lab Monthly Wrap Up

agora pulse

Subscribe to the Social Media Lab Podcast via iTunes | Stitcher | Spotify | Google Play | RSS. Social Media Lab March Wrap Up. Each month in the Social Media Lab we run experiments on organic and paid social.

How to Use Instagram for Business Marketing

Social Media Marketing

If you are a seller who wants to expand their marketing sphere to social media then you must explore the opportunities on Instagram. Instagram is no longer a social media platform for virtual socializing but a lucrative yet unexploited digital marketing platform.

The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

Last week I read a white paper that Pulsar recently published (Pulsar is a platform that has recently been added to the list of Audiense partners).

Infographic: March Madness, the Final Four’s Road to San Antonio

Meltwater

Now that the road to San Antonio for the 2018 NCAA Tournament's Final Four is set, we know that the highly anticipated match-up between two no. 1 seeds, Villanova and Kansas… Read More >>>.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media Lab Monthly Wrap Up – March

agora pulse

Subscribe to the Social Media Lab Podcast via iTunes | Stitcher | Spotify | Google Play | RSS. Social Media Lab March Wrap Up. Each month in the Social Media Lab we run experiments on organic and paid social.

5 Methods of Troubleshooting Facebook Ads that are Underperforming

Social Media Marketing

With a Mediacom Service Internet connection, you can easily run a number of Facebook ads to read your targeted audience (potential customer) groups. In addition, you can read up on a number of informative resources that detail how to troubleshoot your ad placement ventures.

The marketing jackknife that fits YOUR needs

Kikolani

There is a television show that was popular in the eighties, back in the day of big hair and pretty The post The marketing jackknife that fits YOUR needs appeared first on Kikolani. Blogging Freebies Marketing SEO Strategy

FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How TravelMedia.ie Save Time and Rock Community Management

agora pulse

Founded in 2006, TravelMedia.ie is one of Europe’s leading travel media companies. They are a full-service agency in every sense of the phrase?with

How Facebook Groups Can Benefit Your Social Strategy

Ignite Social Media

One billion monthly users are now using Facebook Groups for many different reasons. Below are a few key strategies and quick steps you can implement to take advantage of Facebook Groups that will ultimately strengthen your social media marketing strategy. Connect.

Editing PDF Files with Movavi PDF Editor

Kikolani

PDF stands for Portable Document Format. They’ve been around since the dawn of the digital age. To save trees, The post Editing PDF Files with Movavi PDF Editor appeared first on Kikolani. Business Client Communication Contracts Images Movavi PDF Editor PDF

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Facebook Pauses Addition of New Facebook Messenger Bots

Bill Hartzer

ManyChat is a popular service that allows you to create Facebook Messenger bots. In light of the data security issues that Facebook has had lately, Facebook is pausing the addition of all new Facebook Messenger bots.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Key Takeaways from MarkeTech 2018

Jenn's Trends

While I genuinely love to speak at various social media conferences, I also love to geek out as an attendee. I love to learn from others and garner as much knowledge as possible on topics I’m not super familiar with. Plus, I take copious notes on everything so that I can recap it all in […]. The post Key Takeaways from MarkeTech 2018 appeared first on Jenn's Trends.

Social Media Roundup: March Madness

Ignite Social Media

March Madness is officially upon us – and with the first ever 16 seed/1 seed upset, it’s been crazy as ever. This is especially true for the world of social media, which blows up with every upset and great play. As people heads for their phones to discuss the latest shock, brands are capitalizing on fan attention with a variety of campaigns. Here’s a few of our favorites. Having A Little Fun: Pizza Hut’s Fresh Kicks.

CMOs Regard Measurement as Key to Proving Value

Proactive Report

Two-thirds of the CMOs polled in the 2017 Marketing Performance Management Benchmark study said the pressure to measure value, impact, and contribution is growing.

FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices.

240: 7 Social Media Trends I Noticed at Social Media Marketing World

ProBlogger

Key Themes and Trends from the Social Media Marketing World Conference. In today’s episode, I want to share seven trends people were talking about at the Social Media Marketing World mega-conference recently held in San Diego. Social Media Marketing World is probably one of the biggest social media conferences in the world. . Seven main themes came about from the conference: Facebook Armageddon: Changes have shaken up things. Be Human: It’s time for you to be real.

Six Links Worthy Of Your Attention #404

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see?

Measurement, Analytics a Hot Skill

Proactive Report

Just this last week there were several articles in the news about the value of measurement and analytics. These are just a few of the stories published recently: Forbes: Data Science is the Key to Marketing ROI. This year alone, the U.S.

How to Use the WordPress WYSIWYG Toolbar to Format Your Blog Posts Like a Pro

ProBlogger

Are you using WordPress’ formatting features to their fullest? I expect you already know the basics of formatting your blog posts to make them more readable. (If If you’re just getting started, you might want to check out 4 WordPress Formatting Tips to Make Your Posts More Readable for an overview of the basics.). But many bloggers – even experienced ones – don’t realise just how many formatting features are built into WordPress. Understanding the WordPress WYSIWYG Editor.

The Long Tales - The Best In Business Innovation Content - Issue #4

Twist Image

Welcome to the 4th edition of The Long Tales - the best in business innovation content. At what price marketing? The Facebook data harvesting story continues to grow. It doesn't seem like Silicon Valley and consumers are going to give Facebook a pass on this one. It also feels like there is a general sentiment of "enough is enough." As a marketing professional, I know what comes next: Government intervention and regulation. Classic. We do this to ourselves, don't we? It's not just marketers.

The #DeleteFacebook Movement And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on i Heart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.