Sat.Mar 24, 2018 - Fri.Mar 30, 2018

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In Search of Hiring Excellence: Choosing the Best from the Best

Dave Fleet

Building a successful team is one of the most important things you do as a manager, but it is also one of the most challenging. People are hard – and interviews aren’t always the best ways to get a real sense of the person – but in many cases that is what we have on which to base our decisions. At the beginning of this year we set out to fill a senior role on our Digital team.

Skills 290
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Facebook scandal: The dawn of a new era in social media marketing?

Sherrilynne Starkie

Issues about trust, transparency and ethics in social media are being discussed around many dinner tables this week. Facebook’s so-called data breach is dominating news cycles, and the story is making people more aware of how the social network uses their data. Of course, this wasn’t exactly a data breach, because users have willingly agreed to allow Facebook to access and sell their data.

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[Answered] How Do I Download My Facebook Data After The Cambridge Analytica Hack?

SocMed Sean

As I discussed in my last post, there is a lot of fervor right now about the security of Facebook data. Some folks are threatening to quit Facebook completely, while other (myself included) are just working to remind people that on Facebook, we are the product. In exchange for a free social media platform where we can share photos, connecting with friends and family, and watch cute videos of pandas playing in the snow, we give up our personal behavior data as our payment.

Data 168
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Facebook Responds: No More Partner Categories Targeting

Jon Loomer

The first shoe drops. In a very brief statement , Facebook announced that they will be shutting down Partner Categories (a way for advertisers to target users based on information provided by third parties) during the next six months. Let’s take a closer look at what Partner Categories are/were, what this means for advertisers, and why this is happening now… What Are/Were Partner Categories?

Facebook 168
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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In Search of Hiring Excellence: Choosing the Best from the Best

Dave Fleet

Building a successful team is one of the most important things you do as a manager, but it is also one of the most challenging. People are hard – and interviews aren’t always the best ways to get a real sense of the person – but in many cases that is what we have on which to base our decisions. At the beginning of this year we set out to fill a senior role on our Digital team.

Skills 150
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Top Five: social networks push new shopping features

Sherrilynne Starkie

REPORT. Sherrilynne Starkie. Owner. 5. items . 1. followers . 0. votes . 0. views. Top Five: social networks push new shopping features. Listly by Sherrilynne Starkie. This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. Follow List. Embed List. 1. LinkedIn now lets you ask for a referral.

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The secret to creating magnetic, high-traffic blog content

Kikolani

It’s not easy to write a viral post on a blog. And competitors are continually complicating this task with their The post The secret to creating magnetic, high-traffic blog content appeared first on Kikolani.

Content 141
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How to Discover and Create Content That Your Audience Craves (and Grow Your Following)

Buffer Social

There are times when we all run out of content ideas. I’ve been in this situation many times myself — feeling unsure about what content to create and share. However, after much trial and error, I’ve managed to find a few solutions to help keep a constant stream of content ideas flowing. These strategies help me uncover the types of social media content that our audience loves to engage with and share.

Content 110
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Social Media Lab Monthly Wrap Up – March

agora pulse

Subscribe to the Social Media Lab Podcast via iTunes | Stitcher | Spotify | Google Play | RSS. Social Media Lab March Wrap Up. Each month in the Social Media Lab we run experiments on organic and paid social. Our goal has been to invest $15k per month to bust the myths, rumors, and stories in social media, then make conclusions based on data — not just theories and guesses.

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Facebook Pauses Addition of New Facebook Messenger Bots

Bill Hartzer

ManyChat is a popular service that allows you to create Facebook Messenger bots. In light of the data security issues that Facebook has had lately, Facebook is pausing the addition of all new Facebook Messenger bots. If you currently are running a Facebook Messenger bot, then you most likely won’t have any interruption of service, and your bot will continue to work as usual.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Use Instagram for Business Marketing

Social Media Marketing

If you are a seller who wants to expand their marketing sphere to social media then you must explore the opportunities on Instagram. Instagram is no longer a social media platform for virtual socializing but a lucrative yet unexploited digital marketing platform. Approximately 80% users follow at least one brand on Instagram. So what are you doing to take advantage of that?

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The marketing jackknife that fits YOUR needs

Kikolani

There is a television show that was popular in the eighties, back in the day of big hair and pretty The post The marketing jackknife that fits YOUR needs appeared first on Kikolani.

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Social Media Lab Monthly Wrap Up

agora pulse

Subscribe to the Social Media Lab Podcast via iTunes | Stitcher | Spotify | Google Play | RSS. Social Media Lab March Wrap Up. Each month in the Social Media Lab we run experiments on organic and paid social. Our goal has been to invest $15k per month to bust the myths, rumors, and stories in social media, then make conclusions based on data — not just theories and guesses.

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The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

Last week I read a white paper that Pulsar recently published (Pulsar is a platform that has recently been added to the list of Audiense partners). The research is about the penetration of crypto as a mainstream conversation topic, beyond the specialized sector, and the analysis has been developed based on the social conversation that has taken place around the issue, using the Pulsar and Audiense platforms together.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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5 Methods of Troubleshooting Facebook Ads that are Underperforming

Social Media Marketing

With a Mediacom Service Internet connection, you can easily run a number of Facebook ads to read your targeted audience (potential customer) groups. In addition, you can read up on a number of informative resources that detail how to troubleshoot your ad placement ventures. Nowadays, almost every major commercial brand and non-profit organization chooses to run their ad campaigns on Facebook and other social media applications.

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How Facebook Groups Can Benefit Your Social Strategy

Ignite Social Media

One billion monthly users are now using Facebook Groups for many different reasons. Below are a few key strategies and quick steps you can implement to take advantage of Facebook Groups that will ultimately strengthen your social media marketing strategy. Connect. People are always connecting on Facebook and one way to connect is through having similar interests.

Groups 87
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Cracking Down on Fake News: The Twitter Automation Policy and How it Affects B2B Marketers

Oktopost

2018 has opened up a chamber of dark secrets involving the dissemination of fake news on social media. For years, we’ve been blindly handing out our personal information to different networks, only to see it being misused for the mere purpose of disrupting election polls, skewing public perception, and ultimately, brainwashing society. Just when we […].

News 90
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FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices. The FTC is firmly and fully committed to using all of its tools to protect the privacy of consumers.

Privacy 79
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Editing PDF Files with Movavi PDF Editor

Kikolani

PDF stands for Portable Document Format. They’ve been around since the dawn of the digital age. To save trees, The post Editing PDF Files with Movavi PDF Editor appeared first on Kikolani.

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#204: How She Quit Her Day Job and Turned Her Side Hustle Into a Full-Time Thing with Melissa Norris

Amy Porterfield

Biggest Takeaways You Don’t Want to Miss: One question I get asked a bunch: How do I transition from my 9-to-5 to an online business full-time? What are the exact steps? There are a lot of different ways to get there, but I wanted to bring in one of my students who did it in […]. The post #204: How She Quit Her Day Job and Turned Her Side Hustle Into a Full-Time Thing with Melissa Norris appeared first on Amy Porterfield | Online Marketing Expert.

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The Long Tales - The Best In Business Innovation Content - Issue #4

Twist Image

Welcome to the 4th edition of The Long Tales - the best in business innovation content. At what price marketing? The Facebook data harvesting story continues to grow. It doesn't seem like Silicon Valley and consumers are going to give Facebook a pass on this one. It also feels like there is a general sentiment of "enough is enough." As a marketing professional, I know what comes next: Government intervention and regulation.

Issues 55
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Facebook Pauses Addition of New Facebook Messenger Bots

Bill Hartzer

ManyChat is a popular service that allows you to create Facebook Messenger bots. In light of the data security issues that Facebook has had lately, Facebook is pausing the addition of all new Facebook Messenger bots. If you currently are running a Facebook Messenger bot, then you most likely won’t have any interruption of service, and your bot will continue to work as usual.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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CMOs Regard Measurement as Key to Proving Value

Proactive Report

Two-thirds of the CMOs polled in the 2017 Marketing Performance Management Benchmark study said the pressure to measure value, impact, and contribution is growing. Enterprise marketers plan to ramp up their spending on analytics technology a stunning 83% over the next three years, according to the latest CMO Survey out of Duke University. One way they’re dealing with this issue is a hiring binge to bring in data- and analytics-savvy personnel.

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240: 7 Social Media Trends I Noticed at Social Media Marketing World

ProBlogger

Key Themes and Trends from the Social Media Marketing World Conference. In today’s episode, I want to share seven trends people were talking about at the Social Media Marketing World mega-conference recently held in San Diego. Social Media Marketing World is probably one of the biggest social media conferences in the world. . Seven main themes came about from the conference: Facebook Armageddon: Changes have shaken up things.

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The #DeleteFacebook Movement And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on i Heart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

Privacy 51
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FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices. The FTC is firmly and fully committed to using all of its tools to protect the privacy of consumers.

Privacy 60
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Discover our new Ebook: Turn the spotlight on your Competitive Intelligence Projects

Digimind

Our most recent handbook helps you to tackle the journey from identifying your objectives to value presentation. Through four simple chapters and examples, learn how to structure, create, engage and evaluate your project process.

Project 40
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How to Use the WordPress WYSIWYG Toolbar to Format Your Blog Posts Like a Pro

ProBlogger

Are you using WordPress’ formatting features to their fullest? I expect you already know the basics of formatting your blog posts to make them more readable. (If you’re just getting started, you might want to check out 4 WordPress Formatting Tips to Make Your Posts More Readable for an overview of the basics.). But many bloggers – even experienced ones – don’t realise just how many formatting features are built into WordPress.

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Six Links Worthy Of Your Attention #405

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS , chair of Strata , Startupfest , Pandemonio , and ResolveTO , Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another

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19 Noteworthy Stats About Instagram, LinkedIn, and Twitter Marketing

Webbiquity SMM

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. But like detectives Gamble and Hoitz , the “other guys” of social networks may be more effective even if less flashy. (The analogy is not to suggest any of those networks approach Will Ferrell levels of awkwardness.). Image credit: The Oracle of Film.

LinkedIn 183
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How TravelMedia.ie Save Time and Rock Community Management

agora pulse

Founded in 2006, TravelMedia.ie is one of Europe’s leading travel media companies. They are a full-service agency in every sense of the phrase?with expertise in social media, public relations, marketing, events, communication within the travel industry (for both trade and consumer,) the list goes on. Yes, they are a busy bunch. Social media PR is a big focus for TravelMedia.ie.