Sat.Aug 19, 2017 - Fri.Aug 25, 2017

Working with Empathy

Janet Fouts

While it’s general policy to train your team in the technical elements of their job, you may be leaving out a crucial component; empathy. You probably already know empathy is not something that comes naturally to everyone, yet this skill is essential to a modern, conscious business.

Skills 116

Culture Eats Association Innovation for Breakfast Too

SocialFish

I’m speaking at.orgCommunity’s “ Solutions Day ” in just a few weeks in Chicago, and I’ll be sharing some exclusive data around this innovation question and how associations are showing up in the data (and dealing with it in real life). You won’t want to miss it! Register here.

Data 85

Trending Sources

Do You Speak Fluent Content Marketing?

Simply Measured

2560 1280 Buzzwords rule in marketing. From “gamification” to “emojification,” via the path of “thought leadership,” many marketers are locked in a competition to come up with the newest, most clickable word.

GPS 36

Get Over Your Creativity Block With These 20 Social Media Content Ideas

Buffer Social

As a social media manager , it can be super fun to strategize and come up with multiple ways to share content with your audience. But it’s also easy to get stuck in a creative rut.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

15 Tips Retailers Need to Be Using on Facebook

Simply Measured

2560 1340 With over 2.01 billion monthly active users, Facebook holds powerhouse potential for retailers—that’s more users than Twitter and Instagram combined. Year over year, Facebook has generated 17% increase of users, spanning all over the globe, various demographics, and age groups. Facebook is a marketer’s dream platform. Think about all the information that users willingly hand over to the social network—age, location, likes, dislikes, marital status, etc.

How to Write a News Release in the Modern Age of Journalism

Meltwater

The past decade has brought many changes to the journalistic scene. Among other things, this… Read More.

Inside the Mind of a Marketing Tech Person

Razor Social

There’s a new breed of marketer that came into existence over the last few years. It was a collision of marketers and tech people which resulted in marketing tech people!! I’ve a tech background and drifted into marketing and it took me a few years before I was comfortable being called a marketer….

Instagram or Snapchat: Which is the Best Fit For Your Business?

Buffer Social

Should our business be on Instagram or Snapchat? Or both? With Instagram and Snapchat becoming increasingly similar, many social media managers find themselves asking these questions.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Here’s What to Expect with the New Agorapulse

agora pulse

The current version of Agorapulse was released in November 2013. As you can imagine with a 4-year-old SaaS product in a fast moving industry, the backend needed a revamp to help us move faster. The user interface was in need of a serious makeover. At just four years old, our product for social media management was aging — and it was time to make big changes. We started this process in the summer of 2016 with the backend. This part was done and released in February 2017.

Team 27

Should Your Brand Incorporate Micro-Influencers into Its Social Strategy?

Simply Measured

2560 1280 At best, getting influencers to market your brand is hard, but most of the time it’s plain impossible. Many of them are celebrities who get hounded by hundreds or thousands of marketers each day. They’re too busy to be sponsored by you or never receive your email request in the first place. So what do you do? Well thankfully, there’s a new form of influencer marketing coming to fruition, and it’s called micro-influencer marketing.

Class 19

The #GetSocialSmart Show Episode 034: Should You Have a Facebook Personal Profile and a Business Page?

Katie Lance

There is one question that I have been asked for years and years, and I figure, “Hey, let’s answer it again right here on the #GetSocialSmart Show.” ” The question is, “Katie, should I have a personal Facebook profile and a business page?”

How to Run a Successful Instagram Story Takeover

Peg Fitzpatrick

Have you considered hosting an Instagram Story takeover to grow a larger following? Want to reach more people with your Instagram stories? Collaborating with highly engaged Instagram users will introduce their followers to your content.

A World Gone Social

Learn how companies must adapt to survive.

All the webmaster SEO tools on SEMRush

Socialmedia.biz

I just got my hands on a Guru subscription to SEMRush so I haven’t had a lot of time to figure it out. SEMRush delivers Google Analytics, Google Webmasters, Buffer, HootSuite, Moz, and SpyFu in one powerful and useful SEO and SEM dashboard.

Want More Creative Social Campaigns? Here’s How.

Simply Measured

1024 512 Today we hosted a webinar with Christine Gritmon, Inc : Creativity Boot Camp: Boost Your Social Campaigns.

Natural Phenomenon Marketing: How Brands Covered the Great American Eclipse

The Social Media Hat

Not every natural event will have the same widespread interest as the 2017 Solar Eclipse, yet examples of great newsjacking marketing during the event can help every business

Facebook Messenger: The Unfair Competitive Advantage for Small Business Webinar

Pam Moore

Would you like a competitive Facebook edge? Ability to stand out from the crowd in a good way? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . If you answer yes to this question, then you landed on the right blog post today.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Reasons to Hire a PPC Management Expert

Social Media Marketing

Pay Per Click promotion is, maybe, the most well-known type of internet advertising. It is a system that is utilized by large organizations as well as by smaller ones, inferable from the prominence of internet promoting.

10 Conversion-Sabotaging Mistakes Killing Your Campaigns

Simply Measured

2560 1280 Admitting you have a problem is always the first step. Conversions aren’t flowing in like you thought. Revenue’s not pouring in like you expected. Increasing conversions isn’t easy because there’s so many different variables. You think it’s one reason. The button. Perhaps the headline. The State of Social Marketing 2017 Annual Report Download. In reality, there are probably several reasons. A perfect storm of conversion mistakes, all coming together at exactly the wrong time.

What You Need to Know about Social Media Lab

agora pulse

Although we are a social media management tool, we too struggle with keeping up with all the changes and identifying best practices. There are so many myths and misnomers that it’s rather confusing. Whose advice should you trust? That’s why we are excited to announce the launch of Social Media Lab!

Alternative: Facebook Groups App Gone – Sep 2017 – Australia

Laurel Papworth

Dear Students, just a quick note – the Facebook Groups app for Android and iPhone will be gone Sep 1st 2017. I use the app, so I’m grumpy. But hey, we aren’t paying for it. The alternative I’ve currently found is to bookmark the hidden groups newsfeed. link].

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Avinash Kaushik On Machine Learning And Artificial Intelligence For Marketing - This Week's Six Pixels Of Separation Podcast

Twist Image

Episode #580 of Six Pixels of Separation - The Mirum Podcast is now live and ready for you to listen to. He's back! Google 's Digital Marketing Evangelist, bestselling author ( Web Analytics - An Hour A Day and Web Analytics 2.0 ), powerful writer ( Occam's Razor ), friend and marketing big brain, Avinash Kaushik. His monthly posts may as well be business books, and his insights into what should really count today for marketing is refreshing.

Facebook Search and Trending: Show Publisher Logo

Jon Loomer

Branding and traffic are at the core of a publisher’s goals. I want a potential reader to spot and recognize my branding wherever they are, making them more likely to click and go to my website.

LinkedIn Native Video Starts Rolling Out to Everyone

Devumi

Videos are some of the most popular content shared online. LinkedIn is now joining in with the launch of a LinkedIn native video sharing feature. Share professional video content LinkedIn’s new video sharing feature is available on both its Android and iOS mobile apps.

7 Awesome Examples of User-Generated Content on Instagram

Socially Sorted

There are some awesome examples of User-Generated Content on Instagram. We set out to find some of them for you to share in this post. Here are 7 brands who have grown their presence online through the clever and savvy use of User-Generated Content. What is. // Read More.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Top Benefit and Use of B2B Supply Chain Software for a Business.

Social Media Marketing

Wide ranges of software are developed for the ease of mankind. Even the retailers, wholesalers and suppliers in a business get access to everything with new and advanced software.

Plandids Are The New Selfie, Apple's Billion Dollar Content Play And More On This Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly on iHeart Radio , if you're interested in hearing more of me blathering away about what's going on in the digital world.

Create a Hashtag Campaign on Twitter and Start Trending

Devumi

Hashtags are an integral part of any Twitter marketing effort. They can help in getting a campaign to become more popular, which is why you need the right one for the purpose. Read and learn how to create a hashtag and use it effectively for your campaign. Why hashtags are important for Twitter marketing Hashtags […]. The post Create a Hashtag Campaign on Twitter and Start Trending appeared first on Devumi.

How to Work Productively on a Plane

ProBlogger

If I look back at the key products and services I’ve created, they’ve all been influenced by productive groundwork done while travelling. Australia is a long way from most places, so when travelling to places like the USA, there are plenty of hours on the plane that can be filled with deep work. I realise not everyone will want to spend time working as they travel. But it can be a super effective way to be productive.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.