Sat.Jul 21, 2018 - Fri.Jul 27, 2018

Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings.

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8 Reasons Your Content Campaigns Fail (And How To Fix Them)

Waxing UnLyrical

Guest Post by Brandon Andersen. 90% of content campaigns fail to meet business objectives. What’s more, only 5% of content produces 90% of audience engagement. So when you’re launching your content campaign, the odds are already stacked against you.

Trending Sources

How To Create Strong Workplace Culture and Improve Mental Health At Your Organization (Webinar)

SocialFish

Join the Mental Health Task Force of Polk County and Jamie Notter on Wednesday at this awesome webinar hosted by NeonCRM!

Infographic on My Next Job

Ari Herzog

This infographic displays the most frequent words for my preferred job description. Culled from a dozen job vacancies posted on LinkedIn, small words appear a few times and large words appear a lot.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

The Ins and Outs of PR for Product Launches

Meltwater

Each year, brands launch more than 30,000 new consumer products. 80% of them fail.In spite of the risk of failure, 63% of people responding to a Nielsen study said they… Read More >>>.

17 Hidden Instagram Hacks and Features (That Will Make You Squeal With Delight)

Socially Sorted

If you know a few hidden Instagram Hacks and Features, you can get so much more out of the Instagram platform (and engage better with your followers). In this post we’re rounding up some of my favourite Instagram hacks, tool and features so you can find them all in one. // Read More.

Marketing in Modern Society: Key Trends and Stats to Be Aware of [Infographic]

Social Media Today

Marketing is always evolving, but its arguably moving faster than ever with the advent of digital connection. Here's a listing of some key trends

[Cool Infographic Friday] Understanding SEO in 2018

SocialFish

Scroll down for some of the real gold. See here for the full intro and explanation. Photo by Marten Newhall on Unsplash. Cool Infographic Friday

SEO 93

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

PR Campaign Tips: 10 Harmful Myths You Need to Avoid

Meltwater

A solid PR campaign has the power to bolster your brand. Among its benefits, PR can build relationships with the public, boost brand awareness, increase your credibility, and create loyal… Read More >>>.

Facebook’s New Ad Transparency Feature: What Marketers Need To Know

agora pulse

In the wake of the Cambridge Analytica scandal and in a bid to be more transparent with its users, Facebook has launched a new ad transparency feature that lets you see all of the ads a page is running.

Facebook Ad Spend Grows 40% YoY as Impressions Decline [New Data]

Social Media Today

Advertising on social media is still in growth mode and shows no sign of slowing down soon. However, latest stats show Facebook's overall ad impressions are down

Data 83

6 Ways Social Media Helps People

Socialmedia.biz

Social media has grown to become of the greatest social tools at our disposal today. Social media tools including Facebook, Twitter, and YouTube among others have been more resourceful than anyone would have through sometimes back.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

10 Marketing Tools I Can’t Live Without

Razor Social

If you’re looking for some great marketing tools to use to grow your business this is the article for you!!! The marketing tech industry is incredibly competitive with so many great tools out there. Have a look at Product Hunt and you’ll see new marketing tools launched every day.

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The Most Important Elements in Your Social Media Budget

Rebekah Radice

Every entrepreneur understands the importance of budgeting time and money. After all, no one has unlimited resources, especially when it comes to social media. That’s why monitoring costs and developing a realistic budget makes sense. It ensures that you never spend what you don’t have.

Is Your Website User Friendly? A 25 Point Website Usability Checklist [Infographic]

Social Media Today

Ensure your website is optimized to guide visitors by checking off these key UX tips

Tips 82

752,626 Facebook Ads Analyzed, an eCommerce Growth Case Study, New Social Media Tools, and More!

Buffer Social

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Facebook Post Reach: Post-Level Reporting

Jon Loomer

I’ve written previously on Reporting on Facebook Reach , particularly at the Page Level. Another opportunity is to dive more deeply into Reach reporting at the Post Level. This can be useful in many cases and allows us to more fully understand Facebook Post Reach.

How To Schedule Tweets To Grow Your Twitter Presence Like A Pro

agora pulse

Growing your Twitter presence can seem a little daunting but by scheduling tweets in advance you can optimize your time and see more rapid growth. Why Should I Be Scheduling Tweets? If you’re asking yourself this question, I’ve got three main reasons for you. Save time.

The Psychology of Social Media [Infographic]

Social Media Today

Why do we feel so glued to social networks? Studies have shown that there's a strong psychological pull to them, as outlined in this graphic

Study 83

How Car Next Door Use Buffer to Build Trust on Social Media

Buffer Social

Car Next Door is a car-sharing platform that enables customers to hire a vehicle from a community of local owners and its long-term objective is huge.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Top 7 Web Conference Services of 2018

Socialmedia.biz

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars.

How to use social data for competitor intelligence (III): researching to inform potential actions & recommending actions

Audiense

This is the last article of our series about how to use social data to gain competitive intelligence. Throughout the first article, we identified all relevant competitors.

Ask Yourself This One Question to Transform Your Social Media Content

Social Media Today

A small change in how you plan your social media content can make a big difference in how your audience receives it

25 Male Influencers To Check Out

Ignite Social Media

When influencer marketing first started, there weren’t many male influencers. Times have changed, and there’s no shortage of social channels to go to if you’re looking for a male opinion. Or if you’re just looking for some great content to consume.

Senior Social Media Professional Training – August 2018

Laurel Papworth

AUGUST 27TH-29TH 2018 SOCIAL MEDIA WORKSHOP, SYDNEY Australia. Are you looking for an intensive social media strategy and campaign course in Sydney Australia with hands on practical setting up of blogs, Facebook, Twitter and other social media tools?

Google’s Content Rules

Proactive Report

Content has always been a major part of PR, but now it’s become an integral part of all marketing. According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it.

Facebook Reactions Usage is Rising - Can Brands Use That to Advantage?

Social Media Today

New research shows that the use of Facebook's Reactions emoji response tools is rising, which may present new opportunities

Why Real Estate Is a Good Investment

Socialmedia.biz

Real estate investment is not without its risks and perils, just as any other type of investment. If there were no risks, you’d probably see no profits. And in some markets, the risks can certainly outweigh the potential financial benefits of making an investment in real estate.

CMOs View on Social Media Measurement

Ignite Social Media

Social media measurement has been a hot topic for many years. A recent study by Nielsen shows that, according to Chief Marketing Officers, there are still a lot of questions that need to be answered.