Dave Fleet
JANUARY 17, 2011
Tweet Looking for books to populate your reading list for 2011? Here are a few to think about. Last year I set myself a challenge: reading a book every two weeks throughout the year (I actually managed one more than that). I also reached out to you – the readers of this site – for suggestions on what to read, and they obliged. I was so pleased with the results that I’m doing the same in 2011.
SocialFish
JANUARY 19, 2011
Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.&# Was this person the first to ever have said it? Surely not. But it was the first time I’ve ever heard an actual person say it, and I’m telling you, it freaked me out that someone could honestly believe something so crazy to be true.
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Mindjumpers
JANUARY 17, 2011
Tweet. For a while ago, I wrote a blog post called 4 Ways Social Media Has Changed The Fashion Industry pointing out among other things how bloggers has become the new (and most important) influencers and how the brands get more and more humanized. I would like to highlight the subject again. Last week, the 12th of January, the Swedish fashion brand Monki started their web-TV Monki Television featuring creative girls from around the world sharing her thoughts and experiences on style and fashi
Buzz Marketing for Technology
JANUARY 19, 2011
Sitting around the dinner table a fellow marketer the other day I heard this term I never heard before … a Twintern. Sure you probably heard of a Marketing Intern before … you know someone from a local college looking to learn a bit over the summer, maybe get their foot in the door of a multi billion dollar firm and who might make them an offer when they graduate.
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Dave Fleet
JANUARY 15, 2011
Tweet Brainstorms are one of the most fun parts of the communications planning process. You get to remove restrictions from your mind, pretend there are no limits and be as creative as you like. The trouble is, most brainstorms suck. Huh? Most brainstorms focus entirely on tactics… on coming up with ideas in whatever way you can. You end up with ideas in search of a strategy.
Firebelly
JANUARY 19, 2011
Over the next 12 weeks we’ll we sharing 12 Facebook tips for businesses. This first tip is pretty important. If your business has a Profile instead of a Business Page, then you won’t be able to utilize most of the other 11 tips we’ll be sharing. I receive Facebook friend requests from businesses daily. I always politely decline (I don’t want to be friends with a shoe store) and send them a helpful message of “Hey, you’re missing out on some pretty neat feature
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Direct Marketing Observations
JANUARY 18, 2011
I like differing opinions, thoughts and comments. I think it’s good to have a variety of thought. No one likes a yes man right? Except maybe in the social media world. Then sometimes it resembles a quid pro quo type of environment. I’ll promote your stuff you promote mine. The thinking is well illustrated by David Armano with his depiction of influencer ripples.
Waxing UnLyrical
JANUARY 18, 2011
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 12 Ways To Make Your WordPress Blog Cleaner And Cuter January 18th, 2011 Tweet Since you liked last week’s post on 5 ways to spice up your WordPress blog , I thought I’d share a few more plugins I’ve been playing with, and stuff I’ve been doing.
Firebelly
JANUARY 17, 2011
Below are 5 social media must-reads from last week that we wouldn’t want you to miss. 26 Facebook Advertising Tips. By Garin Kilpatrick Below you will find 25 Facebook Advertising Tips that will help you get a better understanding of Facebook Ads, save money by getting a cheaper cost per click, get more clicks from your Facebook advertising. Social Media Is Free: Social Media Marketing Is Not.
SocialFish
JANUARY 17, 2011
To decide what to write for my monthly SocialFish post, I used free association to relate risk management to social media. I discovered a link between creating a social open community and a risk management community. There is only so much you can say about social media risks, although I keep hearing the same questions and concerns. But one constant thread is that “reputation management” is now everyone’s responsibility – not just the marketing and public relations personnel.
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Direct Marketing Observations
JANUARY 21, 2011
If you’re new to social media marketing, you might feel like you’re a little late to the game. In a sense, if you are new , you are a little late. However, fear not, there are some who have actually been slogging through social media so long without any discernible results that they might as well have started yesterday. What is the reality? There is not much of a difference between you and them.
Waxing UnLyrical
JANUARY 15, 2011
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Year of Living Older… And Liking It January 15th, 2011 Tweet Today is my 41 st birthday. Yes, shock and awe, I told you how old I am. Actually, if you’ve been paying attention, I told you how old I was a long time ago. “How old I am.&# There shouldn’t be anything inherently off-putting about that phrase.
Firebelly
JANUARY 21, 2011
On Thursday, December 30th 2010, Firebelly was named Most Ethical Social Media Company at the 2010 Indiana Social Media Summit. The Indiana Social Media Summit recognizes leading businesses and individuals at the forefront of social media from the state of Indiana. Firebelly was among 12 Indiana social media companies nominated for the Most Ethical Social Media Company award.
SocialFish
JANUARY 19, 2011
There is a brand new Pew Internet Research survey out called The Social Side of the Internet which is all about the impact of the internet on GROUP-FORMING. There’s lots of data in here about internet users joining groups, including associations. The internet is now deeply embedded in group and organizational life in America. A new national survey by the Pew Research Center’s Internet & American Life Project has found that 75% of all American adults are active in some kind of voluntary
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Social Media Marketing
JANUARY 16, 2011
Well, it's finally here. After Facebook announced that they'd have an email solution that's not email , they've rolled it out to the public. This morning, on my Facebook news feed, I saw the following message regarding Facebook's new Messages: The new system combines your messages, texts and chats in one place so you don't have to try to remember how you communicated with your contacts in order to find what you're looking for.
Firebelly
JANUARY 18, 2011
Beautiful example of what might happen if an ad agency planned a little girl’s birthday party. I know they said the party went viral, but we would have loved to have seen digital cameras, Flips, laptops and smart phones out on the table for easy updates and sharing! [Video URL: [link] ].
SocialFish
JANUARY 20, 2011
Bored of all the same old same old corporate social media examples? Yeah, us too. Our bud Danny Brown , a fabulous blogger and marketer who you may have heard of as one of the founders of the 12 for 12k challenge , is looking for social media success stories for his new e-book. If you’re a small staff association with good stories to share, or any size association whose small business members are finding success integrating social media, tell Danny about it here.
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Kikolani
JANUARY 16, 2011
Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today. Social Media Examiner’s Live Blogging Q&A.
Sherrilynne Starkie
JANUARY 19, 2011
Idaconcpts
JANUARY 19, 2011
Email this to a friend? Subscribe to the comments for this post? Share this on Facebook. Tweet This! Share this on LinkedIn. Post on Google Buzz. Stumble upon something good? Share it on StumbleUpon. Share this on del.icio.us. Share this on Reddit. Digg this! Share this on Technorati. Get Shareaholic.
SocialFish
JANUARY 18, 2011
We’re running around like headless chickens this week, so for today, just read this absolutely fantastic post on the Flowtown blog: How to Use Social Media to Bum Out Your Customers in 2011. It’s full of examples of what NOT to do in terms of either neglecting or spamming your own social media outposts. Best.line.Ever: There are many other things that can really bum your customers out, but most of them can be solved with 2 instructions: pay attention and talk to people.
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Ari Herzog
JANUARY 16, 2011
Gabrielle Medecki, marketing director for Wolfgang’s Vault (a kick-ass 9-year-old music website if you’ve never visited) questions whether the creation and guidance of a social media plan (also called a social media policy or a social media strategy) is a sound business decision. In an interview with Marketing Vox , she reminds us that social media is about living in the moment and how anything can go viral at any time.
Bill Hartzer
JANUARY 18, 2011
I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. It is the companies like Rankpay (detailed below) that are sending emails like the one below that is truly hurting the search engine optimization industry as a whole.
Josh S Peters
JANUARY 20, 2011
I hate crapware. I’ve written and spoken about how much I hate it. It’s the reason why Twitter numbers mean nothing , it’s why you can’t just look at someone’s account and say “wow, they’re doing great!&# , and it’s why you should be suspicious if an agency or consultant you’ve hired shows explosive growth for no real reason.
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Ari Herzog
JANUARY 17, 2011
To everyone who thinks Facebook is just for posting status updates of what you ate for breakfast and pictures showing your drunk ass from last night, BranchOut aims to change that mentality. The brainchild of social media pioneer Rick Marini (who previously founded SuperFan and Tickle, profiled in an interview here ), BranchOut leverages the potential of 500 million Facebook user accounts by offering a one-stop career center.
Janet Fouts
JANUARY 16, 2011
That’s a question not a statement. Here’s what I think, but I’d love to hear your perspective in the comments. Any good sales or PR person will tell you, what they do all about the relationships. You build solid relationships and that equals respect and trust which leads to referrals. Whether those referrals are for sales or knowledge gathering depends on the situation.
Idaconcpts
JANUARY 19, 2011
Mashable reported than more than 230,000 vouchers were purchased two hours after the offer had gone live. As of 16:32 HST, a total of 1,084,998 gift cards have been sold. That’s almost $11 million in gross sales for the Washington, D.C. based startup. About a month ago Amazon.com invested $175 million into LivingSocial, it appears as it made a smart investment.
Ari Herzog
JANUARY 20, 2011
It used to be taboo to promote your own blog articles on Digg but, since June 2010 when the social bookmarking site was improved, this is no longer frowned upon. This change should be good news for you the blogger, for your goal is to increase inbound traffic and eyeballs, right? Presuming you have an RSS feed for your blog, you merely have to log into your Digg account and follow the prompts to verify to Digg you are the owner of your blog.
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