May, 2019

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8 Ways That Your Social Media Content is Annoying Your Audience

Social Media Today

While social media communication is evolving, there are still some common errors brands make in their social content approach.

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The New Facebook Is Coming: What You Need to Know About F8

agora pulse

Armies of developers assaulted the seven kingdoms of Facebook this week as Mark Zuckerberg’s team hosted 2019’s F8—a conference specifically for Facebook developers. While gorging on feasts and drink, the throng heard tell of something amazing, something impossible, something … different. Zuckerberg shared that, in the history of Facebook, there have been four major redesigns and developments. 2019 will mark the 5th, and is therefore referred to as FB5.

Facebook 165
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[DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy

SocMed Sean

SocMedSean - Social.Media.Sean [DIGITAL TIPS] Combining SEO And PPC To Advance Your Marketing Strategy The world of online marketing is a dynamic and ever-changing one. A digital marketing strategy that works fine month can perform poorly in the next. Social networks change, trends change, people change…and their appetite for a specific marketing message can go out the window at the drop of a hat.

SEO 239
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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Guest Post by Amos Onwukwe. Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. 2018 SBA reports show there are 30.2 million SMBs in the US , 90% of which analysts say fail.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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PR Career Paths: Top Skills for Communications Grads?

Meltwater

As we head into graduation season, many newly minted PR professionals are hitting the job market and wondering about the best steps to take as they embark on PR career… Read More >>>.

Skills 167
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Five Reasons Your Business Benefits From Dropshipping

The Realtime Report

Five Reasons Your Business Benefits From Dropshipping. Dropshipping is one way to help grow your business and make a profit. Essentially, dropshipping lets you take advantage of the e-commerce marketplace without having to maintain stock. The retailer can sell multiple products without needing the inventory to ship to customers. The dropshipper handles the details of manufacturing and distribution creating many benefits for the wholesale merchant and the wholesale buyers.

Retail 152

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What’s New with Facebook Groups

Ignite Social Media

Facebook Groups bring together people with shared likes and interests, allowing them to engage in a smaller, more private space. This isn’t a new feature – it’s actually been around for a while – but new updates announced during the F8 conference look to put Facebook Groups front-and-center on the social platform. A new Facebook layout is among the updates. announced during the conference and helps bring Groups into the spotlight with a redesigned tab.

Groups 151
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5 Actionable Marketing Tips to Beat Your Competitors on Facebook

The Social Media Hat

These 5 actionable tips can help you stand out among your competitors and effectively target your intended audience.

Tips 167
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5 Critical Social Media Facts About Stories That You Need to Know Right Now

agora pulse

When Snapchat unveiled Stories in 2013, it didn’t seem momentous. The feature, which allowed users to string together photos and videos into an ephemeral collection that would disappear after 24 hours, was novel and fun—but did not feel like the sort of thing that would be adopted widely. How times have changed! Over the past six years, the Stories format has become incredibly popular with both consumers and marketers.

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Eight Tips for Increasing PR Coverage

Meltwater

Landing PR coverage can be tricky, even for some of the biggest brands. It’s easy to see how "cool" brands, like Apple, Nike or ASOS can find stories that would… Read More >>>.

Tips 142
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Benefits of Taking Your Business To A Trade Show

The Realtime Report

Benefits of Taking Your Business To A Trade Show. There comes a time when businesses large and small need to look at how their company is performing. How are the people who are interested in your products converting into customers? What can you do to attract more leads to help boost your profits? One solution is to attend a trade show and plan to become an exhibitor.

Compete 149
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13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019

Social Media Today

Here are some of the top picks for this year's best Instagram themes - use them to inspire your own Instagram approach, and stand out from the growing crowd on the platform.

Platform 167
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How Recent LinkedIn Updates Can Be Leveraged to Engage Your Audience

Ignite Social Media

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. To better understand these new offerings and their implications for brands, we’re diving in to how recent LinkedIn updates can be leveraged to engage your audience.

LinkedIn 143
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The 20 communities that are already fueling Rocketman's social buzz

Audiense

It seems that biopics about great stars of the music world are trending. Bohemian Rhapsody, the biopic about Freddie Mercury that premiered at the end of 2018, grossed 900 million dollars at the box office. In less than 10 days Rocketman , the biopic of Elton John, will come to half of the world's cinemas, having already had several premieres (the glamorous pass during the Cannes Film Festival last week and VIP premieres in Paris last Sunday and London this Tuesday) it has taken the top position

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How to Wade Through Facebook’s Declining Organic Reach

agora pulse

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. In fact, the study revealed that the reach per post had fallen by a whopping 42% as compared to the previous year. What was even more alarming for business owners and marketers was the announcement that Facebook made at the start of 2018.

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Why You Need a Crisis Communications Plan Before Crisis Strikes—and What to Include in It

Meltwater

“Always expect the unexpected” should be every communications professional’s mantra, yet more often than not companies appear blindsided by issues they should have seen coming (hint: using a crisis communications… Read More >>>.

Issues 141
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Social Media Image Sizes 2019 Cheat Sheet

The Social Media Hat

Current requirements for Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube and SnapChat.

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6 Marketing Automation Mistakes to Avoid

Social Media Today

Marketing automation is steadily growing, and many companies are taking advantage of its benefits. According to research by Emailmonday, 51% of companies are currently using marketing automation, and more than half (58%) plan to adopt it. But while marketing automation.

Marketing 167
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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5 Brands Successfully Using IGTV

Ignite Social Media

Since its launch last summer, Instagram TV (IGTV) has been slow to start; however, some brands are committed to using the platform for long-form video. Even with the lack of enthusiasm for IGTV, videos are still being added daily. Users now have the option to share content directly to the feed to get more reach, which can be useful for some brands. Though IGTV seems to be a hard sell at times, there are a handful of brands using the platform successfully, setting their content apart from the com

Brands 132
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10 Pinterest statistics marketers must know in 2019

Sprout Social

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. Since then, the platform has maintained and grown the highly engaged audience that helped it reach that initial milestone. Pinterest users are also doubly likely to say their time on the platform was well-spent. Pinterest usership remains strong as its audiences frequently turn to the platform for social activities that require more attention and focus, such as learning things through how-to posts or p

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As Orwell's 1984 Turns 70 It Predicted Much Of Today's Surveillance Society

Forbes Social Media

As we rush towards an ever more Orwellian world of surveillance and censorship, perhaps we might all take the time to reread 1984 in order to better understand the world we are rushing towards.

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The Power of Social Media in the Age of Influencers

Meltwater

The ebbs and flows of the markets on Wall Street have long been influenced by external indicators found in the media, from press releases to quarterly results, to changes in… Read More >>>.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Ultimate List of 99 Video Ideas to Inspire You

Socially Sorted

Looking for video ideas, but not sure what to create? In this post I share 99 quick and easy video ideas that you can use to create engaging, shareable videos on any social platform. And tools to help! Retro Video Camera by Mascha Tace, Shutterstock BY DONNA MORITZ | SUNDAY 5. // Read More. The post Ultimate List of 99 Video Ideas to Inspire You appeared first on Socially Sorted.

List 111
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What Happened on Social Media in April: A Round-Up

Social Media Today

April was the month of big decisions for the major social media companies, especially for Zuckerberg's gems Facebook and Instagram. The most talked about event was undoubtedly the Facebook F8 developer conference and the keynote speech by Mark himself, in which he openly announced the new direction the company is taking.

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3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. We’re here to highlight those Snapchat announcements for you so you can see what ways your brand might use the platform to reach your audiences. Snap Games. They can be launched from the Chat bar within Snapchat and provide users with a way to instantly play games with their friends.

API 131
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An expert’s guide to influencer marketing

Sprout Social

A decade ago, the influencer marketing arena was limited only to celebrities and a few dedicated bloggers. Now, it seems like we’ve seen influencers rise, saturate the market and even get caught up in fraud. If you’ve started researched on influencer marketing before, you may have found conflicting information, with recommendations that range from you should absolutely be using influencers or that they’re not necessary for growth.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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5 Things No One Tells You When You Become An Entrepreneur

Forbes Social Media

Anyone who has started a business can attest to the fact that there are a lot of things they do daily that have nothing to do with their core competency. Here are a few things that no one told me when I became an entrepreneur.

Compete 111
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Instagram is Hiding Likes: Here’s Everything You Need to Know

Later

Have your likes disappeared on Instagram? Instagram has officially hidden likes from users in Canada, and we have all the info you need about this major change to the platform. Keep reading to find out why Instagram is hiding likes, what the new design looks like, how it works, and the impact it could have on influencers and businesses: How Do Hidden Likes on Instagram Work?

Instagram 107
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5 Free Image and Photo Editing Tools for Non-Designers

Socially Sorted

Looking for some free image and photo editing tools to finish off your great visual content creations? In this post I share 5 fabulous (and free) image and photo editing tools that are perfect for non-designers – and even designers – to create visual content for their. // Read More. The post 5 Free Image and Photo Editing Tools for Non-Designers appeared first on Socially Sorted.

Tools 107
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New Study Shows How People Use Social Media to Grow and Promote Their Businesses

Social Media Today

Social media is one of the most popular marketing channels existing today. Yet, some business and organization leaders have questioned how effective it is in reaching their marketing objectives. Is it worth the financial and human resources investment?

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Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The predominant message from Mark Zuckerberg’s opening keynote: “the future is private.” The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform. With this direction, there was an emphasis on Groups, Messenger, and WhatsApp.

Strategy 127