November, 2010

November 2010: Ottawa's Twitter top 20 | Sherrilynne Starkie

Sherrilynne Starkie

5 Steps to Thinking More Socially About Communications

Dave Fleet

Tweet Like it or not, “digital” is becoming a part of more and more marketers’ jobs.

CPM 423

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

Guest post by Erica Holt. Please stop yawning. Don't worry. This isn't another overview post about how to search engine optimize a news release. You can read all about that here, here, and here. The thing is, despite the ad nauseam

News 282

Google Headhunts Through LinkedIn – A Case Story


Tweet Guest blog written by Steffen Hedebrandt , who is passionate about entreneurship, networking, personal and professionel development. He currently works as a COO at

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

10 Reasons to Have a Social Media Response Triage Flowchart


We do a lot of work with associations to help them develop what we call social media triage (or escalation or response) charts.

How to: Keep Your LinkedIn Profile Visible to Everyone

Almost Savvy

From the AlmostSavvy mailbag: Rod asks: “I’ve noticed that I’m able to see some people’s full LinkedIn profiles when clicking on their link, but when clicking on the link to my own profile, I see very little information.

More Trending

[Personal] Proud of my Brother

Dave Fleet

Tweet I usually keep this blog to work-based content, but I’m making an exception today. My brother Simon lives with learning disabilities. Cornwall Council, which offers programs to help people in his situation find work, just produced this video about him. I have a tear in my eye right now.

Video 401

Veterans Day: A Granddaughter Remembers

Waxing UnLyrical

The strong, silent type. My grandfather never talked about the war. That's him as a dashing young officer, right there. I should say “wars” since, as first a Royal Indian Air Force and then an Indian Air Force officer, from which he

Types 274

8 Tips to Get More Out of LinkedIn

Justin Levy

When we talk about social media platforms there is a tendency to point to Twitter and Facebook as the platforms where we all agree that we spend a majority of our time online. When we need videos we go to YouTube. When we need photos we head over to Flickr.

Mobile apps are a waste of time for associations.


* deep breath * There. I said it. And I know I’m going to get a lot of grief over it, so let the debate begin.

Mobile 266

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

New creatives at Mindjumpers


Tweet. Through some time, we have been looking around for candidates to strengthen our creative team.

November 2010: Isle of Man Twitter's top 20 | Sherrilynne Starkie

Sherrilynne Starkie

Cooks Source: How to Avoid an Unnecessary Crisis

Dave Fleet

Tweet Situation: When food writer Monica Gaudio discovered that Cooks Source magazine had lifted an article she’d written and printed it in the magazine, she emailed the magazine to inquire about how it had come about. When the editor of the magazine asked what she wanted, Gaudio told the.

Issues 390

Sticky PR Measurement: Are We There Yet?

Waxing UnLyrical

The first part of this post is a guest post by Gary McCormick, APR, Fellow PRSA, president & CEO of the Public Relations Society of America (PRSA). The second part is my take… with the exceedingly original sub-head, “My take

Class 271

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

14 Situations When You Shouldn’t Tweet

Justin Levy

This morning started like every morning usually does, with me taking Sasha outside for her morning walk before heading to the office. I use the time that I walk her in the morning to gather my thoughts for the day, check and process email, jump into Twitter for a minute or two and read Playbook.

Six Reasons WordPress Is A Great Website Platform For Small Nonprofits


It seems like there are more nonprofits using WordPress not as a blog, but as a website platform. And that makes sense. If you’re a small nonprofit (Red Cross need not apply) you have limited resources.

Charity Through Social Media


Tweet As I mentioned in my previous post , I recently visited the international J. Boye web-conference in Aarhus Denmark in search of interesting social media case studies.

30 November: Two social media webcasts to catch | Sherrilynne.

Sherrilynne Starkie

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Tech Innovators + Paris = 100% Awesome

Almost Savvy

Has it been a year already? It’s hard to believe that I’ll be heading to Paris in just a few days. I’m thrilled that I’ve once again been selected as an Official Blogger for LeWeb , Europe’s largest and most exciting tech event.

MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

If you work in the PR/marketing world(s). are they one now? shouldn't they always have been? whatever, I never can tell). and revel in blog posts that make you feel the writer is talking to you, no doubt you are already familiar with

Announcing Red Pin Marketing: Social Media Solutions for Small Businesses

Justin Levy

As we have traveled across the country over the past couple years we have met so many people especially small (to medium) business owners that are jumping up and down looking for help in generating more leads, increasing sales, getting more foot traffic, more reviews and more conversations about their products or services.

Social Media Degrees Provide Advancement Opportunities in Associations and Nonprofit Organizations


This is a guest post by Brian Jenkins, who writes about Careers in Computer Science. He has been writing about this and other career-related topics for BrainTrack since 2008.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Building Up a Small Business Through Social Media


Tweet Last week I attended the international J. Boye web-conference in Aarhus, Denmark to learn more about how organisations around the world embrace the opportunities offered by social media.

Twitter introduces instant notifications | Sherrilynne Starkie

Sherrilynne Starkie

Digging-in to the new Radian6 Dashboard Improvements

Dave Fleet

Tweet Last week, Radian6 announced a whole raft of improvements to their platform and to their engagement console.

Customize Your Blog's Error Page in 5 Easy Steps

Waxing UnLyrical

This is part of the Blogging for Grasshoppers series. Here's how to customize your 404 error page in 5 easy steps. which is a wise thing to do for bloggers, grasshoppers or not. First, you… Image: Kate Sumbler via Flickr

Flickr 260

Being a Big Deal Isn’t Such a Big Deal

Justin Levy

When I talk to my family, friends, colleagues or community and ask them how they’re doing, usually they respond with some variation on being too busy, tired and in need of a vacation. This is because we have been trained to run as hard as possible to stay competitive.

Everything you might want to know about QR Codes.


Wondering what a QR (Quick Response) code is? In the association world, we’ve seen these barcode-like images that, when scanned on a mobile device, takes you to a particular webpage, used most frequently in the conference context.

Lack Of A Plan Shows That Businesses Struggle With Social Media Marketing


Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation.

Facebook: Brand interaction study | Sherrilynne Starkie

Sherrilynne Starkie

Study 243

9 Criteria For Selecting A Social Media Agency

Dave Fleet

Tweet A couple of years ago, I wrote a post about 8 factors to consider when selecting a “ social media expert.&# Looking back now, I can see how my approach has evolved and matured since then. What’s more, as I’ve spent more time on the consulting side, my focus has shifted from self-identified “experts&# to agencies. Chris Kieff wrote a post last week giving his thoughts on some numbers-focused ways to select a social media consultant.

Ten Reasons PR Pros Should Blog

Waxing UnLyrical

Last week, Joe Hackman hosted Danny Brown, Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Boy, was it fun! I hadn't actually spoken (voice-to-voice) with Gini before, so it was great to finally do so