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2023 Average Engagement Rates for 13 Industries [STATS]

Hootsuite

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Is a 2% engagement rate high or low? Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data.

Industry 125
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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130
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Four Tips for Getting More Leads and Conversions From Your Facebook Ads

agora pulse

Are you getting the most out of your Facebook Ads? Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? Setting up a Facebook ad is super-easy in theory. Test and track Facebook Ads data. Facebook Retargeting is an extremely powerful tool for businesses and marketers.

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Making Social Engagement Data Work for You: How to Nurture Leads Effectively

Oktopost

The more data you have on leads, the better you can craft engaging content and messaging. But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media? Use these guides to incorporate social engagement data into your lead nurturing: Marketo.

Data 118
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Is Facebook advertising worth it?

Sherrilynne Starkie

Is Facebook advertising worth it? The numbers speak for themselves: about 3 million businesses are spending more than $30 billion on Facebook ads each year. Facebook ads are radically different from mainstream media and other digital platform ads. Facebook offers the opportunity to serve the most relevant ad to each user.

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Why Facebook Is Still the Hottest Social Network for Brands

Firebelly

Mobile users spend 30 minutes a day on Facebook. This just in from Business Insider ‘s Matt Rosoff: “ When it comes to mobile social network usage, there’s Facebook, then there’s everybody else. and the total mobile minutes spent on each network every day in the U.S.