Sprout Social

JANUARY 3, 2017

Check out the topics for January and join in on the conversation on Twitter. CST to engage with Team Sprout and our broader Sprout Community. Join our Facebook community for weekly notifications or take note on the topics and dates below. January 4, 2017: Maintaining a Social Media CRM. New Year, new trends!

Upcoming 63

Upcoming Social CRM Tourism Travel 63

Pixlee

NOVEMBER 21, 2017

Our clients see lower content costs and higher conversion rates by leveraging the vast amounts of authentic, customer-generated content already being created for their brand. Gain Visibility into Influencer Engagement Rates and Follower Counts using Social CRM. Collect Photos from Facebook Comments.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Akamai Marketing

DECEMBER 22, 2011

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. The curve ball here might be Facebook. Its faster, easier to consume and more entertaining.

Social Media 217

Social Media Trends Smart Phone ROI 217

Mindjumpers

OCTOBER 27, 2010

Best Use of a Social Media Platform. Best Conversation with Customers. Best Social CRM. Toyota’s Sponsafier campaign has got 4 nominees because of it’s social media success; the campaign engaged thousands of people. It’s co-creation and community engagement as it’s best.

Social Media 193

Social Media SMS Social CRM Technorati 193

Webbiquity SMM

JANUARY 2, 2013

What is the source of the largest share of social traffic to websites? (It’s Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

AUGUST 31, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Learn where your customers live on key social networks. Anyone out there with experience on this or other social CRM kinda tools like Jitterjam?

Tools 210

Tools Marketing Nielsen Social CRM 210

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail.

Social Media 123

Social Media Social CRM Strategy Consultant 123

Twist Image

APRIL 17, 2012

If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. On March 30th, 2012, Marketing Charts published a news item titled, Social Shares Drive 1 in 4 Online Shoppers to Purchase.

Wiki 102

Wiki Hotels Social CRM Retail 102

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands. Social media connectivity is digital bumper stickering. Very, very few.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” The people that are fans of your company on Facebook?

ROI 138

ROI Social Media Social CRM Survey 138

Convince & Convert

NOVEMBER 15, 2011

Too often, we try to wield these case studies as a crude evidentiary weapon, trying to persuade ourselves or our superiors that our belief system around social media, social business, social CRM and all that jazz is in fact correct. But in almost every case, you’re bringing a knife to a gunfight. On what basis?

Case Study 139

Case Study Study Social Media Repository 139

Koka Sexton

MARCH 2, 2011

After joining and getting waist deep in building strategies around engaging our customers and prospects using social media, a few things became very clear to me. One was that this company has hit on something very hot, giving sales people actionable trigger events to drive business conversations and decisions.

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

JUNE 10, 2012

But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data. BILLION dollars on Radian6 , Buddy Media , Vitrue , and Collective Intellect because they thought they could be the long-term kings of custom Facebook tab deployment? The New Social CRM Big Three.

Social CRM 127

Social CRM Hubspot HootSuite API 127

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Retweets are up. RSS subscriptions are up. Second, this circumstance raises an important question: Are You Growing Your Voices?

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Social media allows big companies to act small again. Facebook Fan Pages are email newsletters with smaller pictures.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Convince & Convert

FEBRUARY 11, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? I wonder how much web apps produced in the same month?) – Apple may take a 30% cut, but conversely developers KEEP 70%.

Social Media 113

Social Media Strategy Apple iPhone 113

agora pulse

JUNE 22, 2020

Whether you’re shopping for your first social media management tool or you’re ready to upgrade an underperforming tool, you need to make sure that your preferred social media dashboard has these nine essential features. Instead, a social media dashboard is a must for saving time, collaborating with teams, and tracking results.

Features 147

Features Social Media Social CRM Social Media Management 147

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversation 116

Conversation Social Media Social CRM Consultant 116

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Flowtown gives you the answer in seconds. The fee for up to 75,000 sent emails per month is just $99.97.

Social Media 127

Social Media Marketing Social CRM Consultant 127

agora pulse

OCTOBER 26, 2020

If your team needs a full-featured social media scheduling tool, Agorapulse delivers. In addition to comprehensive publishing, engagement, and reporting features, this tool also has an integrated social customer relationship management (CRM) where you can track conversations with followers and even identify influencers.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Visually SM

JULY 27, 2020

Here are 24 of our favorite social media tools for saving time, getting better results, and making the most of every single social interaction. Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. It is one of the most famous social media tools in the market.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Convince & Convert

MAY 4, 2010

While many organizations have got social media religion, there are many others still swimming against the stream. Or, paradoxically, they claim to embrace social media while forbidding their employees from being on Facebook or Twitter. As you know better than I, we are in the early innings of social media.

Social Media 116

Social Media Strategy Consultant ROI 116

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. Engaging people in their passions all helps make the business more meaningful. said Brandon Lake, Vice President of Western River.

Social Media 140

Social Media Strategy Tourism Social CRM 140

agora pulse

JUNE 26, 2019

If you want to track engaged followers, identify brand ambassadors, and monitor your brand’s DMs, you need a tool that goes beyond native platform features. So, how can you optimize your customer relationship management (CRM) strategy and cultivate a community around your brand? Label users and conversations.

Engagement 80

Engagement Social Media Social CRM Social Media Management 80

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 23, 2010

We also find Facebook fan pages that try to explain product features (wrong again, as it’s unlikely that non-customers are going to fan your page, thus talking about features is preaching to the converted). Like Sonn… [link] [link] Blog Manana New @jaybaer Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

FEBRUARY 24, 2010

Develop Rules of Engagement The only way to succeed in a world where marketing is a waterfall, not a lake, is to have codified rules for how you’re going to handle social media circumstances. Who’s listening?

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts.

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

FEBRUARY 5, 2010

I am new at blogging, but tend to notice that I get many more comments when I include an engaging headline that gets people interested in the topic. thanks, Kathy [link] jaybaer Although it's my usual practice, I'm not going to reply to each comment, since this isn't a very conversational blog post. Incredible.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Hootsuite

SEPTEMBER 16, 2022

Learn more about social media scheduling: The 10 best social media scheduling tools. How to make a social media posting schedule. How to create a social media calendar. The best time to post on Facebook, Instagram, Twitter, and LinkedIn. Social media analytics tools. Benefits of social media analytics tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Convince & Convert

JULY 15, 2010

Something along the line of “we tried a blog but it wasn’t a success” or “we have a Facebook page, but it isn’t doing anything for our business.” The Facebook page was a failure because they were not engaging their audience, they were just collecting names. If you have a Facebook page, know who is responsible for engagement.

Social Media 140

Social Media Consultant Strategy Organization 140

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

SEPTEMBER 20, 2010

87% of respondents had heard of Twitter, compared to 88% who had heard of Facebook. Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). 49% of monthly Twitter users follow brands or companies, compared to just 16% of social network users overall.

Social Media 159

Social Media Statistics Strategy Research 159

Convince & Convert

MAY 5, 2010

Says Lisa Beatty, “We want to bring women into the conversation, but also into the solution. John & Partners can have conversations with major brands that perhaps wouldn’t put the mid-sized agency on their radar otherwise. That only happens if they have a real, ongoing relationship with brands.&# With JaneNation, St.

Social Media 125

Social Media Case Study Strategy Study 125