Koka Sexton

JULY 2, 2012

Businesses that embrace social customer relations management generate more traffic due to enhanced communication strategies. A good social crm helps businesses improve their customer engagement and interactions. The increased traffic requires good communication systems in order to meet their demands.

Social CRM 85

Social CRM Software System Marketing 85

agora pulse

JUNE 13, 2020

This section presents you with the full list of your tweets together with key metrics (impressions, engagements, and engagement rate) for each one. Tweets, mentions, retweets, and favorites are all included, in addition to top publishing and engagement stats. Other Keyhole features are pretty impressive, too.

Analytics 204

Analytics Tools Twitter Hashtag 204

Koka Sexton

JANUARY 21, 2012

The goal was to see if being more engaged with our community would drive more fans and followers. The metric should be based around the amount of engagement you have, times you are mentioned and the influence you gain through that engagement. Of course, its a chicken vs. egg conversation in some aspects.

Engagement 102

Engagement Social Media Social CRM Metrics 102

Sprout Social

DECEMBER 8, 2016

Instagram empowers brands to distribute compelling media in a way that tells a story and engages consumers. For consumers, Instagram enables them to tag their location, join a communal conversation through hashtags and visually share their daily activities and interests. Comment & Keyword History Create Personalized Engagement.

Engagement 40

Engagement Instagram Avatar Social CRM 40

Dave Fleet

JULY 5, 2010

In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Sysomos offers three core services: Sysomos MAP – a web-based, enterprise-level social media monitoring tool. Acquired by. Jive Software. January 2010. February 2010. April 2010. April 2010. Scout Labs.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Sprout Social

JANUARY 3, 2017

Check out the topics for January and join in on the conversation on Twitter. CST to engage with Team Sprout and our broader Sprout Community. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. January 11, 2017: Social Media Trends for 2017. New Year, new trends!

Upcoming 63

Upcoming Social CRM Tourism Travel 63

Pixlee

NOVEMBER 21, 2017

Our clients see lower content costs and higher conversion rates by leveraging the vast amounts of authentic, customer-generated content already being created for their brand. Gain Visibility into Influencer Engagement Rates and Follower Counts using Social CRM. Quickly Build Landing Pages.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Buffer Social

NOVEMBER 14, 2018

Social media marketers are always looking to uncover the “next big thing”, and as we head into 2019 personalized social media engagement is becoming the latest must-have strategy for businesses of all sizes. “It means we don’t have to start from scratch with every conversation on social. .”

Social Media 111

Social Media Hotels Marketing Social CRM 111

Pixlee

OCTOBER 18, 2021

Social media influencers do not need to have a huge follower base to be effective. With niche audiences and higher engagement rates, micro-influencers can boost excitement and awareness for your brand among customers even before sales drop. . Influencer-led content has a better trust value and draws higher engagement.

Influencer 52

Influencer Discount Upcoming Affiliate marketing 52

Mindjumpers

OCTOBER 27, 2010

Best Use of a Social Media Platform. Best Conversation with Customers. Best Social CRM. Toyota’s Sponsafier campaign has got 4 nominees because of it’s social media success; the campaign engaged thousands of people. It’s co-creation and community engagement as it’s best.

Social Media 193

Social Media SMS Social CRM Technorati 193

Techipedia: Tamar Weinberg

JANUARY 26, 2011

When the Cluetrain Manifesto was published in 1999, it signaled a paradigm shift: markets are conversations. Today, the online space and affordability of web hosting and domain names has helped create billions of conversations about your brand, your industry, and critical key players in your space. What are your goals of social media?

Findability 201

Findability Domain Name Policies Social CRM 201

Sprout Social

APRIL 20, 2017

On Facebook alone, a recent report shows that 92% of social media marketers are taking advantage of the platform’s paid distribution opportunities. Simplify Social Efforts in the Smart Inbox. Access to contact details, message history and social CRM tools within the Facebook Contact Views enable teams to engage personally.

Comments 54

Comments Facebook Social CRM Collaboration 54

Bill Hartzer

AUGUST 4, 2011

Combined together, IceRocket and Meltwater plan to provide public relations, marketing, communications and advertising pros “with the most comprehensive set of tools for monitoring, analyzing and engaging in relevant conversations across social channels.&# Details of the acquisition were not disclosed.

Social CRM 101

Social CRM Engineering News Groups 101

Akamai Marketing

DECEMBER 22, 2011

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. 49% of people use their smart phones to do social networking.

Social Media 217

Social Media Trends Smart Phone ROI 217

Sprout Social

AUGUST 3, 2016

Facebook Message History Makes Engagement Easier. Referencing past conversations is a key component to any social customer care strategy. Whether you’re responding to a comment or managing social communication as a team, access to Facebook message history is critical in creating a consistent, personalized experience.

Social CRM 40

Social CRM Facebook Avatar Collaboration 40

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. We don’t need sCRM for social media anymore than we needed pCRM for phones, or eCRM for e-mail. and hope for a.02

Social Media 123

Social Media Social CRM Strategy Consultant 123

Sprout Social

JANUARY 9, 2017

For businesses big and small, a CRM is an essential tool for a sales team to keep track of the conversations they’re having with prospective and current customers. Social media isn’t any different. Social media managers in particular need to keep track of who they are interacting with across multiple social channels.

Social Media 40

Social Media Social CRM Social Media Management ROI 40

Twist Image

APRIL 17, 2012

If you ask someone what social media is, they will inevitably say that it's all about the conversation. I'm no longer bullish on this notion of conversation within social media. A social business is a sharing business. The bigger consulting firms are getting all hot and bothered by the notion of social business.

Wiki 102

Wiki Hotels Social CRM Retail 102

Mindjumpers

AUGUST 31, 2010

Learn where your customers live on key social networks. Be empowered to go there to start the “conversation&# ; to focus your marketing on what your customers will LOVE to hear, learn, enjoy, and buy. Anyone out there with experience on this or other social CRM kinda tools like Jitterjam?

Tools 210

Tools Marketing Nielsen Social CRM 210

Convince & Convert

SEPTEMBER 22, 2010

Email is the king of re-engagement… it’s why Facebook and Twitter utilize email to engage their audiences. If I subscribe to an email – I have the intent of re-engaging with your brand. Email is the king of re-engagement… it’s why Facebook and Twitter utilize email to engage their audiences.

Social Media 137

Social Media Strategy Social CRM Consultant 137

Pixlee

JUNE 19, 2017

Some of the preferred metrics to track are: Engagement: Start with a baseline and track the increase in engagement with content related to your brand in the form of comments, likes, clicks, and shares. Visibility: Pay attention to website tracking and use social listening to track organic conversations about your brand.

ROI 40

ROI Influencer How To Marketing 40

Webbiquity SMM

JANUARY 2, 2013

What is the source of the largest share of social traffic to websites? (It’s Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. 25 Social Media Facts and Statistics.

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

JULY 29, 2012

If you want to neatly measure social media ROI, give your customers and fans a clear assignment with tracked clicks and post-click landing pages and forms. Even The Social Media ROI Cookbook includes little discussion into social’s critical role in loyalty and retention.

ROI 140

ROI Social Media Social CRM Survey 140

Convince & Convert

NOVEMBER 15, 2011

Too often, we try to wield these case studies as a crude evidentiary weapon, trying to persuade ourselves or our superiors that our belief system around social media, social business, social CRM and all that jazz is in fact correct. But in almost every case, you’re bringing a knife to a gunfight. Again, so what?

Case Study 141

Case Study Study Social Media Repository 141

Proactive Report

JUNE 4, 2010

On Wednesday morning a group of people interested enough in social media to brave the LA traffic gathered at the W in Westwood for the Visible Technologies Social Media Readiness breaskfast. Kolsky was a Gartner analyst and now does work on social CRM and strategy. There is a wealth of information in these conversations.

Training 69

Training Social Media Visible Technologies Social CRM 69

Pixlee

JANUARY 19, 2017

93% of marketers are seeing results in improving brand exposure through influencer engagement. 75% of marketing pros consider influencer engagement effective in lead generation. 76% of marketers consider influencer engagement effective in garnering customer loyalty. 71% of Millennials engage user-generated content daily.

UGC 41

UGC Content Loyalty Travel 41

Convince & Convert

JUNE 10, 2012

But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data. Instead, the software titans bought the ability to combine social behavior with their existing database and CRM suites to create a true end-to-end social CRM solution. The New Social CRM Big Three.

Social CRM 128

Social CRM Hubspot HootSuite API 128

Koka Sexton

MARCH 2, 2011

After joining and getting waist deep in building strategies around engaging our customers and prospects using social media, a few things became very clear to me. One was that this company has hit on something very hot, giving sales people actionable trigger events to drive business conversations and decisions.

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

AUGUST 2, 2010

Danny Brown) Tagged as: brand communities , facebook , facebook strategy , facebook success summit , Speaking Engagements Did you enjoy this blog post? link] [link] Hot In Marketing Facebook Success Summit – 22 Sessions on Everything Facebook | Speaking Engagements | Social Media Consulting.

Facebook 122

Facebook Social CRM Consultant MySpace 122

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 136

Social Media Strategy Metrics Organization 136

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversation 116

Conversation Social Media Social CRM Consultant 116

agora pulse

JUNE 22, 2020

When you want to provide efficient, effective social media management, using native tools for Facebook, Twitter, and other platforms just isn’t enough. After all, jumping from platform to platform to post content, engage with followers, and check analytics isn’t ideal for your productivity. 9 Essential Social Media Dashboard Features.

Features 147

Features Social Media Social CRM Social Media Management 147

agora pulse

JUNE 26, 2019

If you want to track engaged followers, identify brand ambassadors, and monitor your brand’s DMs, you need a tool that goes beyond native platform features. So, how can you optimize your customer relationship management (CRM) strategy and cultivate a community around your brand? Label users and conversations.

Engagement 80

Engagement Social Media Social CRM Social Media Management 80

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Retweets are up. RSS subscriptions are up. Second, this circumstance raises an important question: Are You Growing Your Voices?

Social CRM 117

Social CRM Consultant Blogger MySpace 117

agora pulse

OCTOBER 26, 2020

If your team needs a full-featured social media scheduling tool, Agorapulse delivers. In addition to comprehensive publishing, engagement, and reporting features, this tool also has an integrated social customer relationship management (CRM) where you can track conversations with followers and even identify influencers.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Convince & Convert

FEBRUARY 11, 2010

I wonder how much web apps produced in the same month?) – Apple may take a 30% cut, but conversely developers KEEP 70%. Caching content in the app provides for an experience that is both faster and more visually engaging. In December, that meant $175 million in revenue to developers.

Social Media 114

Social Media Strategy Apple iPhone 114

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. They are either memorable, instructive, or both (hopefully).

Social Media 153

Social Media Strategy Social CRM Consultant 153