Wikipedia rules the waves

Sherrilynne Starkie

Facing the realities and the stiff competition from Wikipedia , the Encyclopedia Britannica will now focus primarily on their online services. Wikipedia has grown to be the number one source for students. In fact, many students will stop research and change topics if it’s not on Wikipedia. Wikipedia provides a wealth of information with over 26 billion pages of content. Studies have even shown that Wikipedia is almost as accurate as the Encyclopedia Britannica.

Ten Years Of Wikipedia

Twist Image

Wikipedia is ten years old today. I love Wikipedia. As a professional businessperson, the spirit of Social Media and platforms like Wikipedia runs counterintuitive to the rules of business. One of the main reasons I've personally (and professionally) started thinking differently about the Marketing industry was because of what Wikipedia stands for. Read this snippet: "They weren't called, 'Wikipedia's little helpers,' they were called 'editors'.

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Study shows social media drives sales

Sherrilynne Starkie

Research released today by LoyaltyOne and two leading North American academic institutions provides the long-awaited proof that social media interaction between a customer and a brand drives immediate and long-term sales increases. Photo credit: Wikipedia). The findings are based on a two-year analysis of brand-customer social media engagement and transaction data with the more than 10-million member AIR MILES Reward Program. Social media in call centres.

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Journalism and Wikipedia – Wanky Balls

Laurel Papworth

From TheBitterWallet : It won’t surprise you that Big Chill was never called Wanky Balls, Sweaty Nads, Greasy Schlong or anything else for that matter because you see, the bone idle newsrag decided to believe something that was written on a Wikipedia page about the event ( screengrab here ). We think you lot should now see this as a challenge to add horsepiss facts to Wikipedia pages before a prominent event is due to receive coverage, to see if you can get them published.

PR Pros and Wikipedia: Can They Ever Get Along?

Social Media Strategery

All Wikipedia articles and other encyclopedic content must be written from a neutral point of view. It's no wonder Wikipedia has advised against PR pros editing articles directly. That's a big reason why most PR professionals have avoided Wikipedia for so long, fearful of the wrath of the editing community. Unfortunately, Wikipedia is now experiencing the unintended consequences of locking out PR pros. Photo courtesy of Flickr user bitjungle.

2020 Content Editorial Calendar Template for Social Media & Digital Marketers [free download]

Pam Moore

Hey digital and social media marketers! Have you noticed how noisy the digital and social web is becoming? The social networks are feeling the pressure as much as any marketer working in any business. Source: Wikipedia.

Social Media Disclosure Rules Apply Even in Small Communities

Bare Feet Studios

Small communities are great for mutual support. Edelman’s learned the hard way early on: Their Walmarting Across America earned them a spot in the Fake Blog listing on Wikipedia. And bloggers and social sharers, you have a responsibility to disclose when you receive something for free. Aloha, Aloha HowTo Social Media blogger relations disclosure edelman FTC LVB rules transparancySometimes we relax things though that could actually support and protect us.

Why Facebook’s Community Pages Could Give Brands Headaches

Dave Fleet

Her opening question went something like: “What the heck are Community Pages on Facebook, and why is there one for my company?&#. Community Pages 101. Facebook’s Community Pages are an initiative from Facebook to create “the best collection of shared knowledge&# on a wide variety topics. The social network launched roughly 6.5 Facebook states : “Generate support for your favorite cause or topic by creating a Community Page.

7 Truths About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 7 Truths About Social Media Marketing 7 Truths About Social Media Marketing by Tamar Weinberg on April 8, 2010 Share Even though social media isn’t new to many of us, the world is waking up to this new shiny toy. Social media is a lengthy, tedious process.

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > Is Social Media Becoming Boring? Is Social Media Becoming Boring? by Tamar Weinberg on April 14, 2010 Share For most, social media is new and fun. For others, though, social media is old and is falling out of favor. Social media experts are no longer social media experts.

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) Wikipedia ).

B2B Marketing: Trust + Community = ROI

Buzz Marketing for Technology

Social Media changes that and elevates Trust to the individual level. If you can combine the element of Trust across a wide range of fans, followers and advocates then you have a community. The word community is often overused now that Social Media has come along. Related posts: Influencers vs Advocates in B2B Marketing According to Wikipedia – Influencer Marketing is a form of.

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Book Review: Social Media Marketing

Webbiquity SMM

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Social Events (e.g.,

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). However, as the posts and articles highlighted below show, plenty of questions remain, such as how much should we budget for social media? What’s the best process for developing a social media marketing plan?

Social Media: Where Everybody Knows Your Name

Myrland Marketing

Media. ” One of the many places we can accomplish this is Social Media. Social Media allow us to: Find our prospects. If it’s Google+, we have our Circles and Communities that welcome us. We found our stride in Social Media. I’m all for making connections via Social Media that fill that need inside of us for true human connection. We need to share blog posts in our communities. FIND AND BE FOUND.

The truth in online health communities

Harp Interactive

Like any company with marketing-savvy, they put in place an aggressive, integrated SEO and social media marketing plan in order to saturate the search engines with “their&# side of the story. What’s more, not only is it cheaper than buying prime time spots, research shows that in the long run social media and search optimization are more effective in winning over customers and keeping them. . 9 TIPS FOR INTEGRATING SOCIAL & SEO TO DOMINATE GOOGLE.

Social Media Strategy from A to Z » Techipedia | Tamar Weinberg

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. That’s why you need to paint a picture that’s more meaningful and encompasses what “social media&# as a label really is.

The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network.

The Ultimate 2019 Content Calendar Template to Get a Grip on Your Social Media Content FAST

Pam Moore

The social media content jungle is getting scary for marketers who don't have a content strategy. The social web is more crowded and noisier than ever. Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network.

28 Qualities of Amazing Content Marketing

Pam Moore

Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist. If you are working with a digital marketing or social media marketing consultant or agency be sure to look behind the magic curtain. Becoming a social business is not the same thing as doing social media or being social. Source: Wikipedia.

Celebrate Community Managers Day in 2021

agora pulse

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. What Is a Community Manager? “ Tip for community managers.

Grading Social Media

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Grading Social Media Mon, Mar 1, 2010 Prof. In last week’s #SMCEDU chat, we discussed the issue of grading students in classes that teach social media. If you’re teaching social media, how do you grade your students on how well they’re using it? Grading Social Media [.]

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Social Media > 3 Golden Business Rules for Social Media Engagement 3 Golden Business Rules for Social Media Engagement by Tamar Weinberg on August 25, 2010 Share If you’re doing social media for your business, there’s nothing better than to do it right. Have you read The New Community Rules ?

Power of Emotion: 8 Foundations to a More Human Brand

Pam Moore

As the social web gets louder and marketers get more savvy they are looking for ways to better connect with their audiences and communities in memorable, meaningful and rewarding ways. Wikipedia defines emotional branding as follows: “Emotional branding is a term used within marketing communication that refers to the practice of building brands that appeal directly to a consumer's emotional state, needs and aspirations. You Are the Media!

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Social Media U: Take a Class in Social Media. Social media. Whether youre socializing on Facebook , updating Twitter , or just adding a new bookmark to Ma.gnolia , social media has become an integral part of our daily lives. Thats why many of todays colleges and universities are now offering "social media" classes as an option for their students. Welcome to Social Media U. Lesson # 5 Use Social Networks.

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook by Tamar Weinberg on March 17, 2010 Share This is a guest post by Itamar Kestenbaum. Every time I tell someone I’m a Community Manager , I get a varied response.

List of 12 Top Social Media Podcasts in 2012

Laurel Papworth

Do you want to know the best social media podcasts for you or just want to increase your podcast listening around Facebook, Twitter, social media, online communities and so on? Here is a list I came up with – you might have more social media podcasts to add to the list. I’ve been putting out a podcast on Online Communities and Social Media for a number of years and experimented with different genres.

Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Protecting Yourself From Social Media Lawsuits July 21st, 2010 |Written By: Indra Gardiner | View Comments Tweet Guest post by Indra Gardiner , founding partner and COO at BG Creative.

What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

"We'll have our own Wikipedia!" Unfortunately, as many have already discovered and many more will continue to discover, successful communities are dependent on many variables, from the accessibility, speed, and reliability of the technology to your community managers. So, if you're deploying social tools internally, what kind of community is your organization creating? The Social Media/Web 2.0/New Media Community of Practice.

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Is Social Media Worth it for You? by Tamar Weinberg on January 19, 2010 Share This is a guest post by Samir Balwani , the founder of Training Social , a resource for those interested in social media training. Every industry can benefit from social media.

7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

” There’s a lot to learn in looking at past social media trends. Here’s a look at the top trends that could make or break your social media marketing in 2017. My 7 predictions that will rapidly transform how your company uses social media. 7 Social Media Trends You Need to Add to Your 2017 Strategy. – Wikipedia. Live streaming will change social medi a as we know it. Social Media

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How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Marketing , Social Media > How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself How to Audit Your Social Media Efforts: 20+ Questions to Ask Yourself by Tamar Weinberg on June 16, 2010 Share This is a guest post by Kwame Boame. Some people think social media is just fun.

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch. Why do businesses need social media? Social media is changing how we do buisness.

Social Media Events Calendar and Advice Guide

Convince & Convert

The social media events season is again upon us. It’s going to be an exciting Fall for me, as I hit the road to talk about The NOW Revolution and other aspects of social media and content marketing. I’m often asked what social media events I recommend. If you think the social media event will be great, chances are you’ll be right. This is the hardest part of social media events programming.

Why Social Media Is Like Getting Stoned

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > Why Social Media Is Like Getting Stoned Why Social Media Is Like Getting Stoned by Tamar Weinberg on April 20, 2010 Share This is a guest post by Todd Mintz. So, what does this have to do with social media? In my experience, I’ve found that I’m quite successful at making people laugh via social media.

6 Things Parenthood Taught Me About Social Media Marketing

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Personal , Social Media > 6 Things Parenthood Taught Me About Social Media Marketing 6 Things Parenthood Taught Me About Social Media Marketing by Tamar Weinberg on June 3, 2010 Share Just last year, I became a mother for the first time. That’s not really convincing social proof.

Social Media Insecurity: What to do When Online Activity Affects.

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Social Media > Social Media Insecurity: What to do When Online Activity Affects Your Offline Relationships Social Media Insecurity: What to do When Online Activity Affects Your Offline Relationships by Tamar Weinberg on August 18, 2010 Share As social media enthusiasts, we often forget that we live in a different type of world than everyone else.

Todays #SocialMedia Tweetchat Topic: The Social Media RFP: How to Get the Best Results

Direct Marketing Observations

Now, if you want to source some external help for social media, well that’s a different story. We hear how everyone is a social media expert whether they’re certified or self-proclaimed. That is the point of this post, to effectively source external software and/or services to help deliver on your social media initiatives. For this, we bring in the creator of the Social Media RFP and top strategist Maggie Fox.

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Announcing the Newest Social Media Prince

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal > Announcing the Newest Social Media Prince Announcing the Newest Social Media Prince by Tamar Weinberg on June 3, 2009 Share Many of you have asked where I’ve been over the past few months. Hopefully we’ll see little David on social media sites in the upcoming months.

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer? What skills, though, do successful social media marketers have that put these individuals above the average (or addicted) social media user, and better yet, above the traditional marketer?