Sprout Social

JANUARY 23, 2024

A series where we compile and analyze social media posts and campaigns inspiring us, and break down what makes them so genius. We help you envision how social can increase your brand’s awareness, foster community engagement and grow the bottom line. Using tools that elevate posts your community is already sharing.

Report 111

Report Brands Library Sentiment 111

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Oktopost

AUGUST 3, 2022

Colin Day, Managing Director of EMEA and APAC at Oktopost, tackles the topic of social media governance and how B2B organizations can manage social media risk with confidence to grow and increase revenue. How do you define social media governance? Want to hear more from renowned B2B marketing leaders?

Social Media 84

Social Media B2B Apple Policies 84

Later

JUNE 12, 2020

To help you better understand the holiday and how brands can successfully celebrate Juneteenth on social media, we asked social media strategist and photographer Dante Nicholas to share his knowledge on the day! So the Fourth of July holiday has always felt slightly tainted for many in the Black community. .

Social Media 106

Social Media Brands Creative Commons Education 106

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. ” Social media messaging during a crisis. ” Social media strategy during a crisis.

Social Media 199

Social Media Social Media Management Issues Team 199

Sprout Social

JUNE 17, 2021

Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. For businesses wondering when to start making greater investments in social, the time is now. I love when brands engage with you on social.

Statistics 145

Statistics Social Media Marketing Survey 145

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

Collaboration 226

Collaboration How To Education Team 226

Later

MAY 13, 2021

Marissa shares the inspiration behind the brand, why consistency matters, and how her team has grown an Instagram community of over 30K followers. . A quick glance at STIL’s organizational product line, and you’ll see modern colors with pops of gold — mirroring the dreamy aesthetic on STIL’s social media feed.

Communities 60

Communities Instagram Small Business Hosting 60

Ignite Social Media

APRIL 25, 2017

As the retail season heats up, so do social media mentions. Consider how many Community Managers are on your team and what your brand’s coverage hours are. The post How to Keep Your Social Media Cool for The Summer appeared first on Ignite Social Media - The original social media agency.

Social Media 116

Social Media How To Retail Travel 116

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

Case Study 168

Case Study Communities Study Committee 168

Sprout Social

FEBRUARY 1, 2024

Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Nowadays, there are much more efficient ways to publish and schedule social media content. Sign up for a free 30-day trial today!

Publishing 98

Publishing Tools Brands Facebook 98

Sprout Social

JULY 25, 2022

I have a lot of conversations with social media managers about strategy and best practices for a social platform they’re just taking on. The missed conversation is whether they should start the new social media account in the first place. Getting on a new social media platform just to be on it is not ideal.

Questions 81

Questions Social Media Platform Metrics 81

The Realtime Report

NOVEMBER 1, 2023

Unlocking Value in the Creator Economy with Web3 By Ketan Rahangdale The creator economy, built of independent social media sensations, influencers, content streamers, and more, evidently has not yet reached its full potential as Goldman Sachs recently projected an industry valuation of half a trillion dollars by 2027.

Proposal 170

Proposal Metrics YouTube Advertising 170

Ignite Social Media

SEPTEMBER 18, 2023

Engage with Communities If you have trouble brainstorming ideas for your brand’s TikTok , turn to relevant communities. TikTok has become a true social hub, so there are communities for everything: GardenTok, BookTok, CardTok, MovieTok. Need help creating branded social content?

Brands 110

Brands Content UGC How To 110

Techipedia: Tamar Weinberg

JUNE 19, 2012

Can’t a strong social media initiative start inside the walls of your website? Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. But good communities are more than support channels.

Cost 135

Cost Communities Drupal Forums 135

Janet Fouts

DECEMBER 9, 2012

I don’t know about you but I’ve gotten more than a dozen invitations to Google+ communities in the last couple of days. In case you’re not aware of what that means, Google+ launched a new feature, Google+ Communities on Dec 6. Add to that the very important fact that anyone can create a Google+ Community.

Communities 131

Communities Google API HootSuite 131

Pixlee

APRIL 4, 2019

User-generated content is possibly one of the greatest hallmarks of social media platforms. The overwhelming popularity of social media platforms like Facebook, Instagram, YouTube, and Twitter each represent unique facets of your community and offer content that can be used in dynamic ways. Future Platforms.

Platform 69

Platform UGC Social Media Content 69

Convince & Convert

JANUARY 23, 2014

From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. But, why should social media users have all the selfie fun? Have you seen any creative uses of brands leveraging selfies in social media creative?

Examples 163

Examples Social Media Content Film 163

Sprout Social

OCTOBER 16, 2018

Social media and the beauty industry go hand in hand. And as it should come as no surprise, those same brands are making a killing having mastered the art of social selling. That’s why we’ve broken down the in’s and out’s of social media and the beauty industry for brands looking to stake their claim.

Industry 102

Industry Social Media Hashtag Instagram 102

Socialmedia.biz

JUNE 12, 2018

With the massive growth of the internet and social media in recent years, there is a growing need among businesses for tech-savvy professionals who know the intricacies of using social media and engaging with customers through mobile technology. Below are five keys to becoming a social media marketing professional.

Social Media 99

Social Media How To Marketing Education 99

Buffer Social

NOVEMBER 12, 2019

Do you have your social media marketing ready? For another example of Black Friday creative campaigns, there’s this amusing one from the New York Public Library. The library put together some simple content to share on social, advertising a 100% off sale on all its books. . well, library. That’s right.

Social Media 67

Social Media SMS UGC Marketing 67

Sprout Social

FEBRUARY 15, 2024

In general, audience engagement, and social media engagement in particular, isn’t easy to come by. Social media users’ feeds are flooded with content competing for their attention. But when you hit the right chord, you can expect increased brand health, higher-quality leads and an active social following.

Engagement 106

Engagement Tips Loyalty Metrics 106

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. Today we gathered 13 of the world’s leading social media experts and asked them to share their best advice for marketers.

Social Media 110

Social Media Marketing Curata Influencer 110

agora pulse

APRIL 27, 2017

The World of Social Media Tools is an overcrowded, making it difficult for users to navigate the maze of features and pricing offered to them. But when you ask social media experts if these tools offer what they really need, the answer is often a resounding “no.” 23 Experts Tell Us.”

Social Media Management 125

Social Media Management Social Media Tools HootSuite 125

Oktopost

DECEMBER 8, 2021

Prior, he led social marketing at ServiceNow, global social media for Citrix, and launched a social media agency that worked with Fortune 500 brands. In this episode, host Jennifer Gutman of Oktopost talks with Justin Levy, Director of Influencer and Social Media Marketing at Demandbase.

Engagement 109

Engagement B2B Apple How To 109

Sprout Social

SEPTEMBER 21, 2023

Sprout Social’s Android mobile app is a powerful native application that keeps our customers plugged in to their social media presence on the go. As part of our Android app, we maintain over 35 dependencies managed by the open source community that provide useful building blocks for our application.

Module 104

Module Repository Applications Engineering 104

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.

Mobile 139

Mobile Notification Collaboration Library 139

Josh S Peters

DECEMBER 6, 2011

The real truth that “cuts through the bull shiitake of social media…” huh? The Real Truth About Social Media is packed with unique insights and real world perspectives it’s an invaluable addition to any social media library and a must read for any true professional.

Review 201

Review Social Media Case Study Cost 201

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Raise your hand if you’ve ever tried to juggle: Concepting, creating and scheduling dozens of social media posts across multiple networks. Soliciting and curating user-generated content.

Campaign 87

Campaign Report Social Media How To 87

Direct Marketing Observations

APRIL 19, 2010

How can you protect your children from social media? “I’m on top of it, I know what this social networking thing is all about&# , “My child doesn’t really use it&# , “Does it really matter? So how, as a parent, do we deal with the firehose that is electronic communication, that is social media?

Social Media 202

Social Media Social Networking Education Guidelines 202

Hootsuite

JANUARY 16, 2023

The TikTok community of BookTok has quickly become one of the leading book recommendation platforms in the world. Its unique combination of social media and book reviews has revolutionized how people find new books to read. Now, it is one of the world’s biggest social media communities for books.

Review 98

Review HootSuite Library Influencer 98

Hootsuite

JULY 2, 2019

Employee advocacy can take many forms, but the most common and effective channel is social media. Your employees already have social media profiles. Lush employees are major brand advocates on social media. Their posts create a sense of community among themselves and their customers alike.

Social Media 111

Social Media Guidelines HootSuite How To 111

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Don’t post unauthorized commercial communications or spam on Instagram. DO: Use social listening to find relevant posts to engage with. DO: Use search streams to build community. This can be a tricky.

Software 145

Software Instagram Tools HootSuite 145

The Social Media Hat

JULY 11, 2016

Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. Library of Templates. Propel your Social Media now!

Eventful 60

Eventful Trends Social Media Template 60

Oktopost

MARCH 24, 2022

Director of Social Media and Content Strategy at Corel Corporation, Stephanie Carls, spills the tea on what it takes to lead incredibly successful employee advocacy programs. How do you build a community through rebranding? How to transform a community and build a new brand voice while catering to your older community.

B2B 69

B2B Apple Hosting Meeting 69

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. Automating likes and comments is a recipe for a potential social media crisis.

Instagram 115

Instagram Tools Strategy Hashtag 115

Ignite Social Media

AUGUST 27, 2019

Create content on your channels that is centered around capturing UGC for your brand and once you have a library to pick from, it quickly becomes the key to any integrated content marketing strategy. Through community insights and social listening, we found our #client Outer Banks of NC has a strong and passionate community.

UGC 98

UGC Brands Authentication Banking 98