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‘Tis the Season to Double Down on Social Customer Care (and Protect Your Community Managers)

Convince & Convert

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . When will you move conversations “off-stage” and into a more private channel like a DM? Ensure Your Community Management Team Has The Right Software.

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Navigating Social Crises and Community Building with Ease

Oktopost

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. She details her methods for crisis communication during the Covid-19 shutdown. Episode Summary.

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Content Marketing: Without Community, It’s Only Half the Equation

Waxing UnLyrical

If there’s one thing you take away from today’s post on content marketing, please let it be this: just because you build it, doesn’t mean they’ll come. Content Marketing: a scenario. You’re super-excited too – content, new client, money… what’s not to love? So you put it together.

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How to Identify the Best Conversion Points on Your Website

Pixlee

Only 22% of businesses are satisfied with their conversion rates. Needless to say, identifying your website’s primary conversion drivers is crucial. Without identifying and later, testing, you can’t expect to improve conversions on a larger scale. Define Your Conversions. Identifying Conversion Points.

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What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it? And is it worth it?

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Sales and Marketing Conversion Funnels – The Ultimate Get Started Guide

Pam Moore

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. million Samsung Mobile on Instagram: 1.4 million Samsung Mobile on Twitter: 12.4 million Samsung Mobile US on Twitter 4.6 LinkedIn: 4.2