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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. we often get great feedback from our community and can make adjustments and improvements. Drafts and reviews Every piece of content is reviewed.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Use a URL shortener Besides making your social posts tidy, shortening links also lets you add tracking information for accurate analytics measurement.

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How to Get the Most Out of the New LinkedIn Product Pages

Oktopost

LinkedIn just introduced Product Pages, a part of its ecosystem dedicated to building a trusted community of information around B2B products. This feature can help B2B companies generate highly-qualified leads on social media and build a product community by spotlighting featured customers, gathering reviews, and driving valuable action.

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Socialnomics Book Review | jasonyormark.com

Jason Yormark

Seeing as it is freshly released, I thought it might be useful to get a review out there for potential readers. I recommend The Social Media Bible or The New Community Rules: Marketing On The Social Web if you are looking for a resource like that. I also love Qualman’s writing style, very informal and narrative.

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

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Referral marketing: What it is and how to use it successfully

Sprout Social

Maybe, you’ve even left that business a review. For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. The best part of referral marketing programs is they don’t just benefit companies–customers also reap the rewards of their efforts.

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Please review our full disclaimer before reading any further. Regularly review resources like the U.S. Department of Health and Human Services (HHS) website.