Social Media Network Marketing

MAY 31, 2010

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. At little cost or effort, a business now potentially can reach far more customers or prospects. Social CRM then, must go to the source, not try to bring the source to it.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

JUNE 17, 2010

But at what cost? Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Surprising Statistics About Twitter in America Why Social Supports Email in the Interactive Marketing Hub Are You Suffering From Premature Calculation? good question!]

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox?

Consultant 121

Consultant Social CRM MySpace Social Media 121

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. Social Media is Fast False. Bravo, man.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

MAY 11, 2010

After all, why would they even be coming to your Web site unless they had questions about your product or service? Social media makes it possible. The key is to create meaningful content that answers those questions, and propagate that content throughout the social Web, making a visit to your site unnecessary.

FAQ 137

FAQ Content Consultant Social Media 137

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. RT @jaybaer: Crushing the Myth of B2B Social Media [link to post] – Posted using Chat Catcher [link] lioncaller (Claudia Putnam) Twitter Comment Why I’m RTing this on a Sunday I don’t know, but here you go.

Social Media 147

Social Media B2B Strategy Consultant 147

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Check it out and let us know what you think in the comments, won’t-cha? I’m a big fan of these guys. Im Jay Baer.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

FEBRUARY 23, 2010

February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Strategy Social CRM Company 117

Convince & Convert

AUGUST 19, 2010

Remember, the first step in social media effectiveness shouldn’t be building an empire of half-baked, free-standing social outposts, but rather determining had to add social frosting to your existing marketing cake. How are you integrating social media into other programs? Thanks for the awesome comment.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

JULY 28, 2010

You just have to put on your customer glasses for a while and think through all the questions, confusions, and frustrations they may have at each stage. Total cost of this incredibly helpful marketing effort is very low, and Mike even offsets that by including ads from sponsors! Have them document EVERY question they receive.

Social Media 148

Social Media Strategy Consultant B2B 148

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Excellent post.

Social Media 134

Social Media Strategy Metrics Organization 134

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. However, statistics show that such use of social media is still not widely utilized by most companies. Its really very helpful for one providing social media marketing services.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. What questions are you trying to answer? You might want to test this. •

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

APRIL 1, 2010

Unfortunately, they've never acknowledged, commented, tweeted, or called. link] jaybaer I appreciate the comment Nathan, and I'm sorry if you felt I was being elitist. To me, that's not social media elitism at all. link] jaybaer I appreciate the comment Nathan, and I'm sorry if you felt I was being elitist.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

AUGUST 11, 2010

It’s a fair question, as perhaps a more obvious switch – given my occupation – would have been to NYC, Austin, or some such. We looked at criteria like size (under 100,000 people), college town, good schools, access to health care, cost of living, etc. No idea what a Hoosier is. Decided to find out first-hand.

Social Media 115

Social Media Strategy Travel Team 115

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. As Jay Baer recently [.]

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

SEPTEMBER 8, 2010

More from Convince and Convert Why Social CRM Needs to Be Less About the Social and More About the Customers Content Lessons Learned From 25 Popular Blog Posts Is Starbucks the Most Dangerous Competitor to Facebook? Other good comments here, about thinking globally and commercially. Hard to read, follow, share.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Convince & Convert

AUGUST 31, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth?

Conversation 116

Conversation Social Media Social CRM Consultant 116

Keyhole.co

JULY 9, 2023

Pallyy Pricing: $15/mo Pallyy is a decent alternative to Hootsuite for social media scheduling. It offers feature-rich tools at an affordable price, making it suitable for those who want powerful social media management without the high cost associated with some other platforms. The pricing is just way too much.

HootSuite 52

HootSuite Social Media Management Social Media Price 52

Convince & Convert

AUGUST 26, 2010

The drawback is that they are only tracking Twitter and Facebook for now, so if you need to monitor blogs, blog comments, discussion forums, Linkedin or anything else on behalf of your company or clients, you’ll need to gather that data elsewhere. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

MARCH 22, 2010

I believe this will be the most comprehensive, useful collection of Webinars (education in your jammies rules) ever compiled about social media. link] [link] Jen Grant You're Invited to the Socialpalooza [link] by @jaybaer (who in my opinion is worth 10x more than the cost here #justsayin) [link] Skip Bensley RT @jaybaer: Wow.

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

JUNE 15, 2010

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Total cost? This is a social address book, and social CRM application at each extreme. link] jaybaer Good question. Zero dollars, and about 30 minutes.

Social Media 153

Social Media ScoutLabs Company Consultant 153

Convince & Convert

JULY 22, 2010

Building Long Term Relationships While it’s true that the web has made building individual relationships cheaper and easier than it used to be, this doesn’t mean that businesses can necessarily expect to build deep connections with their entire customer base; in many cases, this is neither feasible nor cost effective.

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. Social media for me is like selling PR to a company who had only done advertising.

Social Media 120

Social Media Consultant Social CRM eBook 120

Convince & Convert

APRIL 8, 2010

I’d love to hear your thoughts if you’ve got an iPad, and I’d be happy to answer any questions you have. Leave them in the comments and we’ll discuss. link] Wales Social Media The Truth About the iPad [link] #socialmedia #news [link] jaybaer Thanks for the comment Alyssa.

iPad 136

iPad Content iPhone Wireless 136

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. Tying Together Social Media and Corporate Social Responsibility Do You “Like&# How I Look In These Jeans? It can be relied on 100% to do what gravity does.

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

MARCH 18, 2010

It includes a dozen letters written to C-level executives (in general) about what they need to do to take social media to the next level. I do hope you’ll download it and come back and tell us what you think in the comments. And yes – social media should offer the email newsletter. Huge area of focus for us at Biz360.

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

FEBRUARY 19, 2016

There is A LOT of marketing technology out there, and it’s difficult to know what all the platforms and packages do, whether it makes sense for your business, how it stacks up to competitors, and a bunch of other key questions. And, I’d love your comments below on how you like it! ~ To subscribe to the show go to [link] ).

Influencer 60

Influencer Marketing How To Report 60

Convince & Convert

JULY 8, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: I Get By With a Little Help From My Friends Please Help Me Support Make-A-Wish Foundation Is Starbucks the Most Dangerous Competitor to Facebook? Rohrs Ari–Great question. link] Jeffrey K.

RSS 128

RSS Research B2B Consultant 128

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Convince & Convert

AUGUST 3, 2010

I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago. If your community is there, then you should be too, and the question is really rhetorical, isn’t it? Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

I think the answer is “it depends&# but it’s a question that has a lot more merit than it did a few months ago. If your community is there, then you should be too, and the question is really rhetorical, isn’t it? Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

Facebook 167

Facebook Consultant Social Media Sites 167

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

Foursquare 150

Foursquare Analysis Consultant Mobile 150

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142