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What is Social CRM and How to Make It Work for You

Oktopost

There’s a wealth of additional information on your customers out there, voluntarily offered up on social media. Social CRM tools can solve this problem by integrating your internal customer data with the information they’re providing on social media. Social CRM: What Is It? Source: Cloudave ).

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? Knowing whether to respond to or ignore negative comments on a blog?

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Announcing The Socialized Business Podcast

Justin Levy

Industry experts, Justin Levy and Michael Brito , lead the charge along with special guest, Jason Keath , by giving practical advice on how companies can create their own social business strategy that will push them well beyond their competition. Question: What does the term “social business” mean to you?

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

What’s the hot new trend in social media that we can bring to our clients? Better question: How can we optimize and improve our existing social media programs? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? What do you think?

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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

You can also access the full list of your tweets within the specified time frame to identify your best-performing content : Additionally, the “Community management” tab lets you assess your team members’ effectiveness in managing replies and comments on Twitter. If you want to test out Agorapulse, you’re in luck!

Analytics 204
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Are Social Media Monitoring Tools Really Expensive?

agora pulse

Some tools just give you the basics while others provide a more comprehensive, social CRM style solution. And, you can manage all your social media accounts, schedule social media posts and answer comments from inside the dashboard. A robust social media monitoring tool is a must for agencies.

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Social CRM: What It Is and Why Your Social Strategy Needs It

Hootsuite

Social CRM (customer relationship management) is becoming the expected standard for businesses of all sizes. Brands can no longer afford to use social media in isolation. The valuable insights gleaned from social interactions need to be available to all departments. What is social CRM? 5 social CRM tools.