Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. For her dissertation, Dr. She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. But what can you actually do about that ?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Bill Hartzer

FEBRUARY 6, 2024

When envisioning their ideal meeting place, Gen Z prioritizes elements such as educational and entertaining spaces, inclusivity, accessibility, and flexible usage. They seek inclusive, welcoming, and playful spaces where they can forge friendships, collaborate, and cultivate a sense of community.”

Study 88

Study Trends Community building Authentication 88

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Collaborating with microinfluencers Image credit: Malte Helmhold on Unsplash Influencer marketing has grown to play a major part in social media marketing initiatives. social listening”).

Advertising 238

Advertising Social Media Strategy Authentication 238

Keyhole.co

MARCH 26, 2024

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. Sure, LEGO is a prime playground catering to the entertainment and education of children. These building sets soared in popularity from the get-go.

Construction 52

Construction Social Media Strategy Collaboration 52

Sprout Social

MARCH 5, 2024

The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications. In total, they have 64 social media accounts and hundreds of thousands of followers across platforms.

Resources 99

Resources Telecommunications Collaboration Project 99

Convince & Convert

DECEMBER 15, 2023

Get creative with data-driven collaborations that resonate with your audience When most people think of Zillow, it’s typically thoughts of browsing for their dream home, or researching their next real estate move. Related episode: Why Collaboration Is Key to Zillow’s Social Success , Sam Gonzales, Zillow 3. due to these efforts.

Brands 151

Brands Marketing Real Estate Collaboration 151

Buffer Social

OCTOBER 23, 2023

Trending sounds, compelling visuals, and subtitle captions can make the narrative more immersive. Use it to tease upcoming content or collaborations. Interviews : Host industry experts or collaborate with other creators to bring fresh perspectives to your channel. Enhance the storytelling with visual and auditory elements.

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YouTube Tips Collaboration Trends 113

Webbiquity SMM

NOVEMBER 15, 2022

Other examples of adaptability at work include: testing out new strategies on certain platforms; listening to your team’s suggestions for improvements; staying up-to-date on the latest industry trends and news stories; and. Networking is a must-have skill if you’re looking to benefit your business and learn from your collaborations.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Brands and influencers collaborating on Reels content .

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Trends Instagram Microblogging Meme 52

Later

DECEMBER 11, 2020

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Brands and influencers collaborating on Reels content .

Trends 52

Trends Instagram Microblogging Meme 52

Sprout Social

OCTOBER 11, 2022

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. To fuel your employee advocacy program and build your content repository, make sure your content checks all the essential boxes: Educational resources. Collaborate more closely across your marketing team.

Strategy 130

Strategy Content Curation Press Release 130

Sprout Social

NOVEMBER 17, 2022

MeUndies collaborated with creators like Lauren-Ashley Beck to promote their social media contest, #GetSpookywithMe. Grove Collaborative is an eco-friendly, sustainable household cleaner and personal care brand, so sharing a fact about recycling is a perfect fit. A post shared by Grove Collaborative (@grovecollaborative).

Types 116

Types Instagram Brands Collaboration 116

The Realtime Report

FEBRUARY 2, 2023

Whether you’re entertaining or educating, your social post should grab attention immediately to increase chances of engagement. Collaborations with other influencers and special guests. Be sure to keep an eye on any trending hashtags, viral challenges, and more for a timely pull.Trending hashtags, specific challenges, dances.

Engagement 91

Engagement Social Media How To Hashtag 91

Sprout Social

FEBRUARY 12, 2024

But you don’t realize the benefits of influencer marketing by simply collaborating with someone with a high follower count. They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. It has to be strategic. Take Pipedrive, for example.

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Influencer Marketing Collaboration ROI 103

Writtent Blog

JANUARY 12, 2024

If you’re drawn to informing and educating, content creation may be your focus, involving blog posts, articles, or marketing materials. This specialization not only enhances your writing skills in a specific domain but also opens doors to collaboration and opportunities within that industry.

How To 52

How To Skills Journal Education 52

Sprout Social

JULY 5, 2022

It’s home to hundreds of millions of videos, the latest emerging trends, diehard communities and ample revenue opportunities. In this article, we share our list of the top 15 creator-led trends. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Educational video.

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YouTube Video Authentication Education 127

Sprout Social

MARCH 21, 2024

The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. Local influencers also share the same experiences and dialects as your audience and understand local customs, values and trends, so their endorsements are more relatable and trustworthy. Build your strategy.

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Influencer Brands Fashion Review 97

Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Never miss an Instagram trend again. Instagram Trends 2019 #2: IGTV is Going to Get Even Bigger. regram @vees.ileostomy.

Trends 85

Trends Instagram Feed Feedly 85

Hootsuite

JANUARY 18, 2024

For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience. Aim to educate, entertain, or inspire , and keep the promotional posts to a minimum. Sign up now. Humanizing.

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Social Media Tips HootSuite Marketing 122

Sprout Social

MAY 9, 2022

Short tutorials are one of the best ways to use this platform for educational content. Keep your eyes peeled for more TikTok food trends to see which makes sense to replicate. Many TikTok users with large audiences work with brands to create sponsored or collaborative content. Produce educational content for your audience.

Engagement 117

Engagement Video Trends Education 117

Buffer Social

DECEMBER 14, 2023

This makes it easy for the audience to stay informed about the latest trends and changes in the social media landscape. Why this works : This approach works because it provides valuable insights into a trending topic (AI in email marketing). Share collaborative content Elevate your content by embracing the power of collaboration.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

FEBRUARY 13, 2020

The tactic of using social ads to promote their “gated content” and drive lead generation may seem commonplace now, but Hubspot leveraged this tactic early on – helping them position themselves as the go-to destination for marketing resources like content calendars, the latest trends, and free webinars. Source: Slack Twitter.

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B2B Social Media Brands Hubspot 150

Social Media Strategies Summit

JANUARY 5, 2022

Next, you must understand the algorithm, see what your competitors are doing, and stay current with trends. If you want to hop on to current trends and collaborate with the Instagram community, Reels are a great place to start. Check out what hashtags are trending, what hashtags your competitors are using, and so on.

Small Business 202

Small Business Instagram Platform How To 202

Buffer Social

DECEMBER 19, 2023

Plus, he added that it’s not all dancing—there’s plenty of educational content on the platform, too.    Sometimes, this was because I was too late hopping on the trend. Other times, trendy TikToks didn’t work because the trend wasn’t authentic enough to me and my brand.

Trends 95

Trends Authentication Video Film 95

Sprout Social

SEPTEMBER 6, 2023

You can choose either: Company Page : to build a new page for a small, medium, or large business that is non-educational. Educational Institution : to build a page for school, university, or any other type of educational institution. Showcase Page : to create a sub-page connected to an existing company page.

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LinkedIn How To Collaboration URL 111

The Realtime Report

APRIL 1, 2021

As businesses and educational institutions prepare for the return to work, meeting rooms and classrooms will see heavy technology investments to support hybrid work and learning. High-growth sectors include health care, education, government, retail, and manufacturing, among others. million units. Contact us: Start the discussion.

Video 91

Video Health Care Meeting Collaboration 91

Sprout Social

MAY 8, 2023

With every new wave of social trends come unanticipated legal consequences. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands. specific guidelines around reposting content, using trending sounds and partnering with creators).

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Social Media UGC Policies Guidelines 107

Keyhole.co

DECEMBER 22, 2022

Following viral trends. To stay relevant and engage its audience, Nike carefully follows social trends and incorporates them into its marketing strategies. . For example, Nike has embraced the trend of sustainability and has made a commitment to using eco-friendly materials in its products. Collaborating with public figures.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Convince & Convert

NOVEMBER 24, 2015

David shares some of the largest updates to this legendary book including current social media trends, the convergence of marketing/PR and sales, and the dangers of influencer marketing. How unguarded, collaborative networking with peers in your industry can lead to success for your own business. In This Episode. ” —@dmscott.

Marketing 180

Marketing Hubspot Education Travel 180

The Realtime Report

SEPTEMBER 29, 2021

This marks the first move of TikTok into the hot social commerce trend, similar to what the Chinese version of the app, Douyin, has already been doing. I have so much fun creating TikTok videos, and I love sharing posts of my fans using the products,” Kyle Jenner said , officially introducing the Shopify collaboration with TikTok.

Influencer 91

Influencer Collaboration Trends Features 91

Keyhole.co

JULY 18, 2023

This page is automatically populated with TikTok trends. Look at which challenges are currently popular and whether there are any viral trends you can make the most of. Monitor marketing trends #hashtags To stay ahead of the game and up to date with emerging trends, you will need a little help.

Tips 52

Tips Marketing Trends Influencer 52

Sprout Social

FEBRUARY 5, 2024

With budget cuts, resignations and layoffs in diversity, equity and inclusion (DEI) departments, professionals and consumers alike have noticed a trend in companies backtracking on their social justice commitments made in 2020. Collaborate with third-party DEI vendors to conduct unconscious bias training.

Social Media 108

Social Media Authentication Communities Campaign 108

Sprout Social

OCTOBER 25, 2022

If you use Sprout’s social listening tool , here are just a few of the metrics you can pull to understand how conversations are trending around your brand: Total message volume tracks the total amount of messages shared around your brand. The social team at Triple Whale took notice of the trend and made it work for their brand.

Strategy 128

Strategy Brands Hubspot Survey 128

Sprout Social

MAY 5, 2021

Here are some examples of how sales enablement and marketing can collaborate so you can better translate support into action. Creating sales enablement content that educates your leads. Educational content is crucial for both gathering leads and nurturing them. Collaboration shouldn’t be treated as a free-for-all.

Data 114

Data Marketing How To Collaboration 114

Sprout Social

JULY 22, 2021

Brands caught on to this upward trend and are engaging social media users to drive awareness, clicks and sales. Expect culturally relevant and inclusive content that entertains, educates and inspires while keeping up with pop culture. Observe trends and often share, participate in and consume viral content.

Social Media 138

Social Media Survey Influencer Buy 138

Later

MAY 17, 2021

In this blog post, we’re breaking down how to get more views on TikTok — from optimizing your content for the For You Page to using trending sounds: How to Get Views on TikTok: Optimize Content for the For You Page. Use Trending Sounds and Effects. Collaborate With Other Creators. Tip #3: Collaborate with Other Creators.

How To 64

How To Collaboration Trends Tips 64

Hootsuite

APRIL 3, 2023

Educate or inspire Asking questions makes your content more about your audience than you, and so does focusing on teaching or inspiring others. But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust.

Engagement 111

Engagement UGC Facebook HootSuite 111