Social Media Strategies Summit

FEBRUARY 27, 2020

Source: Facebook Groups. According to data from Pew Research , messaging apps dominated social networks in 2019. The top messaging apps now boast nearly 5 billion monthly active users combined (compared to the combined social networks which top out around 3 billion ). 3 Social commerce will come into maturity.

Trends 182

Trends Social Media Instagram Platform 182

Sprout Social

MARCH 19, 2020

The answers should inform your messaging and the content you share on social. . Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well.

Social Media 112

Social Media Strategy Case Study RFP 112

Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout?

Health Care 40

Health Care Case Study Study Campaign 40

Diva Marketing Blog

APRIL 23, 2012

Diva Marketing/Toby: Were there other social networks/social media and/or marketing initiatives included in the campaign? . BJ O’Hare/Microsoft: We did some simple analysis which included designs vs color images pinned, repinning the contest pin, pin & board descriptors, and group of images vs single item images.

Microsoft 79

Microsoft Case Study Study Analysis 79

Ignite Social Media

MAY 22, 2019

Earlier this year, LinkedIn finally caught up with the other major social networks and debuted its own version of live video streaming, LinkedIn Live. As with other forms of live video, LinkedIn Live allows broadcasters to share videos with their network in real time. LinkedIn Live.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Social Media Strategies Summit

NOVEMBER 7, 2018

Gen-Z is often the first to adopt new social media sites, opting to spend time on the platforms where their parents aren’t (read: Facebook). Social media platform your brand should check out: Houseparty. Houseparty is a live group video chat platform that allows you to connect with contacts saved in your phone via group video chat.

Platform 271

Platform Social Media Influencer Trends 271

Convince & Convert

MAY 28, 2014

Instead, they reach out to influencers based on a very specific affinity to ensure that they are reaching a super targeted network. Char-Broil has a group of “All-Stars” who are bloggers who write about grilling and they work with them on an ongoing basis and maintain really close communication.

Case Study 156

Case Study Marketing Influencer Blogger 156

Writtent Blog

DECEMBER 6, 2023

Create customer case studies. Join groups on LinkedIn. It’s not just another social network. LinkedIn has great groups – whether it’s cooking or B2B marketing – your audience is there. Quora is the most popular question and answer based social network. Go get them!

Small Business 98

Small Business Marketing Compete Directory 98

Oktopost

NOVEMBER 30, 2023

While the precise number of shares attributed to dark social is difficult to come by, it is estimated that around 84% of all shares can be traced to ‘hidden’ sources such as WhatsApp, Facebook Messenger, private subreddits, Facebook Groups, Slack, or email.

Forums 62

Forums Reddit Analytics Sentiment 62

ProBlogger

DECEMBER 1, 2012

The PR group who represents the brand appreciated my work and is now paying me for a job this season. We stick close to home on New Year’s Eve so I can do some social networking, but I made a commitment that I will take a break during that time. Blogging the Festive Season: The Digital Publisher [Case Study].

Case Study 38

Case Study Publishing Study Press Release 38

Bare Feet Studios

FEBRUARY 13, 2009

So I am delighted to present a brief case study for your consideration. We have an amazing group of go-getters. at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? If we could do $7000 in 2 weeks imagine this team doing it in 52 weeks.

Case Study 40

Case Study Study Twitter Flickr 40

Pam Moore

JULY 26, 2017

Or are you winging it with a little bit of social spaghetti thrown at the social network walls, hoping it sticks? Customer case study and the power of content marketing planning and organization. Is the content you create built upon or supported by a solid framework and architecture for success?

Content 162

Content How To Marketing Case Study 162

Hootsuite

JULY 15, 2020

Your buyer persona will guide everything from product development to your brand voice to the social channels you use. Since different groups of people may buy your products for different reasons, you might need to create more than one buyer persona. Google Analytics : See which social networks appear in your referral traffic report.

Template 145

Template Templates How To Tourism 145

Webbiquity SMM

JULY 9, 2012

Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy. Blind case studies: write those case studies, just use generic descriptors (e.g., “a large telecommunications firm”) in place of the actual client name (e.g.,

B2B 101

B2B Case Study Telecommunications Banking 101

Rebekah Radice

SEPTEMBER 14, 2015

There is a common misconception when it comes to social media marketing. All you have to do is set up a few social networks and the results will start rolling in. If you want to amplify your message through social media, you need more than a wish and a dream. Study / Analytics. Case Study. Slideshare.

Social Media 114

Social Media Strategy Social Networking Groups 114

Convince & Convert

JUNE 11, 2014

To develop valuable case studies for people to gain insight from, 2. I tend to have a circle size of 100 people, but sometimes the Quests may be as large as 250 people in the circle (they then can ripple out to thousands from that initial seeding group). So, why would I help with them? Well, three reasons: 1.

Campaign 162

Campaign Google Case Study Badge 162

Webbiquity SMM

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? And will Google+ end Facebook’s domination of social networking—or will it “break the Internet”? 3 reasons Google+ is not a social network by iMedia Connection. Google+ Guides and Tips.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

SEPTEMBER 9, 2014

Employers will need to do some level of monitoring, in order to measure results, share best practices, and incentive employees for social amplification. ” Of course, employees need to actually be engaging in social media activities on a company’s behalf in order for their to be any social activity to monitor.

Yammer 198

Yammer Policies Social Media Yahoo 198

Harp Interactive

OCTOBER 9, 2009

Help companies participate in existing social networks, and build relationships on their turf. Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Collect case studies of social media success.

Social Media 232

Social Media Press Release Marketing Widget 232

Webbiquity SMM

APRIL 19, 2011

There have been numerous posts written about the pitfalls of social media marketing (including helpful pieces from Online Social Networking , Sysomos , and one I wrote for HubSpot ). Social media success is based on content and trust. Automated welcome DMs on Twitter and the like are obnoxious. Expecting instant results.

Social Media 193

Social Media Sysomos Case Study B2B 193

Ari Herzog

MARCH 8, 2011

We email and talk on the phone to each other a lot, get together face-to-face now and then, and have naturally co-led social networking workshops. Grouping Your Facebook Friends into Lists. While we were initially more friendly than friends, we are now more friends than friendly. Why I Don’t Hate Facebook Anymore.

Facebook 194

Facebook Case Study Social Networking Collaboration 194

Buzz Marketing for Technology

MARCH 30, 2010

In the book he stresses the importance of having a “buyer persona” and his definition a buyer persona is a “distinct group of potential customers expressed as an archetypal person whom you want your marketing to reach”. Frankly that’s buyer persona gold for free from your Facebook Ad campaign. Tweet This! Share this on Facebook.

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Rebekah Radice

MARCH 9, 2015

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. But it’s not just the amount of time spent on social media. How can you use this idea on your business page?

Social Media 131

Social Media Statistics Groups Groups 131

Hootsuite

MARCH 16, 2020

TikTok allows you to organize your ads using three levels: campaigns, ad groups, and ads. . Under a campaign, you will find one or more ad groups. You will define ad groups with ad placements, target audiences, budget, and schedule. . Under an ad group, you will find one or more ads. Creating a new ad group.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Hootsuite

APRIL 25, 2023

But it’s the number of ways Facebook marketing helps you find potential clients that make it a top real estate social media platform. Organically, you can build a profile page, publish posts, create an event, and engage with people through groups. Then place that list against the user stats of different social media platforms.

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Hootsuite

DECEMBER 2, 2019

Head to the business section of most social networks and you’ll find useful case studies. Create a social media calendar. We’ve compiled demographics information for all of the major social networks. You can also use social media to drive new customers to your local business.

Small Business 145

Small Business Social Media Tips How To 145

Webbiquity SMM

DECEMBER 16, 2013

social media including blogs at 79%, case studies 55%, mobile content 11%); the most popular social networks for sharing content; content marketing budget plans; and most helpfully, how budget allocatiions vary by company size.

Content 201

Content Marketing B2B Journal 201

Direct Marketing Observations

JANUARY 21, 2011

It’s implied that you’re either in a social network and or you know what to do once you’re in a social network. Which means that the phenomena of social networks has definitely peaked our collective interest as marketers and yet we are still not quite sure how to us social to sell or market our stuff-What do we do?

Social Media 166

Social Media Social Networking Class Case Study 166

Hootsuite

JANUARY 18, 2022

Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. The post function allows for embedding images, links and pull quotes for a rich-text experience that’s more akin to a blog entry than a typical social post.

LinkedIn 145

LinkedIn Company HootSuite Hashtag 145

Oktopost

APRIL 9, 2019

Especially on social media, which is uncharted territory for many B2B brands, it’s going to be increasingly important for agencies to show exactly how a presence on social networks will yield clicks, conversations, and conversions. Here’s where social media reports come in.

Report 95

Report Social Media B2B How To 95

Buzz Marketing for Technology

JUNE 5, 2013

Video is another crucial aspect of ZMOT; product showcases, how-to demonstrations, B2B case studies…whatever your market, customers will want to see what you have on offer before opening their wallets. 4 Ways Your Website Can Replace Focus Groups While focus groups attempt to simulate and gain insights on.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

SocialFish

MARCH 3, 2011

User Groups: Salesforce sponsors several hundred user groups across the USA. This year they created a private social network for Dreamforce attendees. The statistics were pretty surprising for what was generated in the Dreamforce event community: 14,753 attendees opted into the social network.

Communities 221

Communities Collaboration Statistics Lurker 221

Webbiquity SMM

MAY 10, 2011

For those readers who aren’t able to make it to that industry event to hear your product expert speak live, extend the life of that carefully crafted presentation by posting it on a social content sharing site like Slideshare. Display testimonials linked to case studies in your sidebar. Gather market intelligence.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

JULY 5, 2013

From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. What do you like best about social media? “I love that small groups of people, or individual voices, can be heard through social media.”

Social Media 140

Social Media Brands How To Case Study 140

Buffer Social

DECEMBER 4, 2019

Of that group, 25% give you their email address When you send that group an email, 25% of them open it. Now, compare that to a hypothetical social commerce journey. Of that group, you can message 99% of them Open rates are quite high for chatbots, around 75%. There’s a really great blog post on BigCommerce about this.

Social Media 98

Social Media Instagram Apparel Groups 98

Hootsuite

MAY 27, 2020

Jugnoo, an Uber-like service for auto-rickshaws in India, used Facebook Analytics to learn that 90% of their users who referred other customers were between 18- and 34-years-old, and 65% of that group was using Android. Check out our guide to using social media analytics and the tools you need to track them. Then there’s Shopify.

Template 145

Template Templates Strategy Social Media 145

Convince & Convert

MAY 5, 2010

With free membership open to all women, JaneNation combines social networking with opinion collection. link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. Such a cool site! I cant wait to share!

Social Media 125

Social Media Case Study Strategy Study 125