The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? User backlash was aimed at both Toyota and Twitter, which had verified multiple accounts used in the campaign (via LocalResponse technology). Note: this campaign can’t be replicated, since Facebook switched over to Timeline and eliminated Tabs a few months later.

Case Study 194

Case Study Study Social Media Film 194

Mindjumpers

SEPTEMBER 27, 2010

Lately, there has been several examples of campaigns that have been good at involving the users. Go to video Expendables Trailer : The trailer for the film Expendables also shows ways to do marketing on YouTube and some of the similar effects has been seen by for instance Samsung. Leave a Reply Click here to cancel reply.

Film 191

Film YouTube Collaboration Disqus 191

The Realtime Report

JANUARY 14, 2013

But sharing on social networks has helped inspire viewers to view in realtime, so they can chat and share with their friends as the action unfolds onscreen. For this campaign, CBS filmed three different endings for the Hawaii Five-O episode, with each one revealing a different killer.

Crowdsourcing 178

Crowdsourcing Airlines Film Campaign 178

The Realtime Report

OCTOBER 9, 2012

“An online coming-of-age love story” formed the basis for a recent social video campaign by Toshiba and Intel – with the main character being played by 76 different fans of the brand. Our favorite fun campaign fact? This was not Toshiba and Intel’s first attempt at social film.

Video 139

Video Film Project Campaign 139

Mindjumpers

OCTOBER 7, 2010

Social networks are not to be compared with traditional mass communication channels where one way messages are thrown in the customers’ faces. It’s even more than a two-way communication. For years, trailers have been created to bring attention to the festival.

Social Media 193

Social Media Marketing Film Foursquare 193

Convince & Convert

FEBRUARY 22, 2013

Andy was the engineer behind the world’s most successful Twitter campaign , which was centered around the hashtag #WantAnR8. The hashtag was actually originated by a consumer on Twitter, and Audi actually gave her the car for a weekend and filmed it, then ran a promotion on the hashtag. Holy Social! .

Brands 134

Brands Film Hashtag Campaign 134

Mindjumpers

JULY 8, 2010

This second version of The Hero isn´t expected to reach goals as high as the first one, but it’s a cool follow-up on the campaign and their concept. Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign.

Flash Mob 183

Flash Mob Film Campaign Disqus 183

Sprout Social

SEPTEMBER 13, 2022

The days of using fancy filming equipment to create video content for your brand are gone. But that also means you have to step up your social video strategy. But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Sprout Social. Templates for every social network.

Tools 123

Tools Strategy Video Library 123

Adam Sherk

JULY 12, 2011

While watching the film The Social Network over the weekend one scene in particular caught my attention. To quote the Mark Zuckerberg character in the film (emphasis is mine): “Now here’s the arrangement. Eduardo is CFO and owns 30% of the company. See FastCompany and The New York Times for more on Hughes.].

Startup 146

Startup Film Team Meeting 146

agora pulse

JUNE 10, 2020

Right now, social media managers may find it difficult to decide what to do in light of current events. In my opinion, it’s not the time to release new products or launch complex multimedia marketing campaigns—but it is a time to be sensitive to the issues that people all over the world are facing and to simply connect with them.

Mobile 131

Mobile Social Media Video Library 131

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. If you’ve been a victim, you’ll love the latest campaign by Hendrick’s Gin. Needless to say, we LOVE this campaign. Sorry to hear that @BARULIS.

Transportation 108

Transportation Brands API Travel 108

The Realtime Report

JANUARY 23, 2014

FILM: [link] #ElephantsLive. Related Stories Twitter: Watch ‘Happy New Year’ Spread Around the Globe American Apparel: “We’ve made as much as $50K in one flash sale on Twitter” Instagram Is Fastest Growing Social Network Worldwide. Here’s how it’s done.

GPS 160

GPS Apparel Film Travel 160

Mindjumpers

DECEMBER 4, 2015

Recently, the Prime Minister of India, Mr. Modi, pledged to bring about a digital wave in India, launching a campaign called Digital India. Statistics from Internet and Mobile Association Of India reveal the growing number of India’s population using social media. Social behavior varies across demographics. Different Reactions.

Activities 100

Activities Social Media Film Mobile 100

Audiense

JULY 8, 2016

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. If you’ve been a victim, you’ll love the latest campaign by Hendrick’s Gin. Needless to say, we LOVE this campaign. Sorry to hear that @BARULIS.

Transportation 99

Transportation Brands API Travel 99

The Realtime Report

FEBRUARY 17, 2022

It would help if you strategized well before launching any campaign on TikTok or posting any content on the platform. Going live on Facebook can significantly impact your visibility, just like it can on other social networks. It would be best to incorporate several tips when using TikTok to strengthen your brand.

Brands 91

Brands How To Hashtag Influencer 91

Mindjumpers

SEPTEMBER 1, 2010

An Interactive YouTube Campaign By Tipp-Ex says: September 3, 2010 at 2:45 pm [.] Expendables Trailer: The trailer for the film Expendables also shows ways to do marketing on YouTube and some of the similar effects has been seen by for instance Samsung. i guess they need good marketing to take the focus away from the movie itself.

YouTube 220

YouTube Video Disqus Film 220

Audiense

JULY 15, 2016

Wimbledon and #Euro2016 might be over and done with, but that didn’t stop social media from erupting with all kinds of interesting campaigns. This week, we saw two brands broaching the subject of babies and kids for their campaigns – Water Wipes launched their #PureLove campaign, Holiday Inn weighed in with #WhyOverpay.

Hotels 94

Hotels Proposal Campaign Film 94

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram.

Social Media 88

Social Media Sentiment Analysis Study 88

Firebelly

OCTOBER 21, 2009

It’s about personal expression, identity, consumerism, and sustainability.Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world’s most influential product designers, and looks at how the things they make impact our lives. Read director Gary Hustwit’s post about the film.

Film 100

Film Embedding Paid Search SMS 100

Audiense

JULY 15, 2016

Wimbledon and #Euro2016 might be over and done with, but that didn’t stop social media from erupting with all kinds of interesting campaigns. This week, we saw two brands broaching the subject of babies and kids for their campaigns – Water Wipes launched their #PureLove campaign, Holiday Inn weighed in with #WhyOverpay.

Hotels 60

Hotels Proposal Campaign Film 60

Laurel Papworth

APRIL 29, 2012

Since 2005, Laurel has been teaching online community management at the University of Sydney, Australian Film and TV School, Metro Film School and she has been managing virtual communities since 1989. Computer Based Session: Build a social media press room with socmed press releases, blog and social objects. .

Class 85

Class Training Social Media Case Study 85

Laurel Papworth

MARCH 17, 2011

Today the Australian Government stepped up it’s campaign to hide the extent the epidemic of bullying that is occurring in schools by banning the evidence. If you are going to go after those that film bullies, why not go after the bullies themselves? The filming is only part of the story – what about the millions of viewers?

YouTube 90

YouTube Social Media Film Video 90

Firebelly

JANUARY 19, 2010

ESCP students captured some of the “fun” of the college experience, added some of their own unique school spirit flavor, and proved that you don’t have to be a film student of any sort to make a pretty sweet video that will capture people’s attention. This video was cleverly done. This prevents automated programs from posting comments.

YouTube 100

YouTube Syndication Paid Search SMS 100

Bill Hartzer

OCTOBER 20, 2011

“In a connected world in which individuals have the ability to choose from the best of TV past and present, more and more the audience will rely on filtering mechanisms and social networks to navigate and inform their choices,” he told the crowd in his keynote: “There is a reason that Facebook just kicked social TV into high gear.

Social Media 104

Social Media Marketing Yahoo Film 104

Danny WhatMough

MARCH 14, 2011

Sysomos had an interesting post recently arguing why websites shouldn’t be replaced by Facebook Pages and on NMA today, Reputation Online Editor Vikki Chowney discusses why brands should take a slightly different viewpoint and see Facebook as more than just an outpost for campaign led activity. Brands flocking to Facebook.

Platform 65

Platform Sysomos Facebook Film 65

Laurel Papworth

SEPTEMBER 1, 2010

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. Because, hey it’s about being social, not flogging stuff. I particularly like how Sydney Flashmob organise infrastructure like filming.

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Firebelly

OCTOBER 27, 2009

It can certainly be funny in the theater during a play or a film (in terms of actors not audience). Conversations are not just two way - they can have many participants. While speaking out of context can be funny in person - its usually not the rule. But lets face it, as much as we'd all like to think we're actors - we're not.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Kikolani

SEPTEMBER 8, 2010

In this post, I am going to show you some social media techniques to assist you with your online marketing campaign. I don’t claim to be a social media expert I just use social media. Taking Social Media Beyond Creating a Facebook or a Twitter Account. Social Media Marketing Best Practice.

Social Media 104

Social Media Ping.fm Discount Social Bookmarking 104

Sprout Social

NOVEMBER 1, 2016

A successful social marketing strategy should be integrated with your business goals and target audience. Not only will this help to shape future campaigns, but it will also aid you in determining how successful your efforts are. You should also become familiar with the demographics of different social networks.

Travel 40

Travel Class Social Media Hotels 40

Buffer Social

JUNE 7, 2016

In silent films, the dialogue is transmitted through muted gestures, mime and title cards which contain a written indication of the plot or key dialogue. Wherever the consumer attention goes, marketers follow: from newspapers to radio, to email and social networking – when attention shifts, so does marketing.

Video 40

Video Facebook Feed Feedly 40

Sprout Social

OCTOBER 19, 2016

With engagement being one of the most critical metrics for social media marketers, contests make a lot of sense. This is important because social networks use algorithms to help determine what content and profiles to suggest to other users. Sweepstakes can be helpful when your goal is to generate more business from social media.

Social Media 40

Social Media How To Directory UGC 40

Mindjumpers

JULY 9, 2010

The most compelling footage will be edited into a feature film to show a cohesive story of a single day on earth. The Youtube film will premiere at the 2011 Sundance Film Festival and if your footage makes it to the film, you will be credited as co-director and maybe selected to attend the premiere.

Film 221

Film YouTube Features Project 221

Firebelly

OCTOBER 26, 2009

3-The conference or event your are at-I have been "hired" to Tweet from some pretty big events in Indy-Zoobilation and Indianapolis International Film Festival to name a couple. I rely on the people that I follow to inform me of what they find useful so that I don't have to scour the internet daily for helpful info. #3-The

Paid Search 107

Paid Search YouTube Eventful Twitter 107

Sprout Social

APRIL 15, 2024

These crises occur from incidents like product recalls or poorly executed campaigns that dent consumer trust. Chipotle also hired a film crew to spend two weeks in its kitchens to film a campaign called ‘Behind the Foil’ , which gave customers a sneak peek at how food is prepared. The turnaround worked.

Press Release 95

Press Release Banking Reputation Marketing 95

Audiense

FEBRUARY 8, 2017

I’ve seen a lot of dystopian films or shows where computers have gained sentience, become evil, and taken over. They’re looking at how to use other social networks too, and the best practice for each platform differs, but the overwhelming view is that for real-time engagement about the show, Twitter is still the second screen of choice.

Data 60

Data Focus Group Compete Twitter 60

Hootsuite

AUGUST 11, 2022

For example, Patagonia creates films that align with their brand values and story. Their products appear in the films, but there is no hard sell. The value is in the films themselves. The webpage where the films live says, “We are a collective of storytellers who make films on behalf of our home planet.”.

Brands 120

Brands HootSuite Film Instagram 120

Buffer Social

SEPTEMBER 28, 2016

Smartphone Video Excellence: How to Film Like a Pro. For each episode of #AskGaryVee, Gary Vaynerchuk answers a question from his audience about marketing, social media, entrepreneurship, and startups based on his lifetime experience of building successful, multi-million dollar companies. The #AskGaryVee Show by Gary Vaynerchuk.

Skills 40

Skills Social Media Hosting Marketing 40