Sprout Social

FEBRUARY 10, 2021

And how these brands approach the holiday offers marketers a powerful lesson in harnessing consumer insights to create culturally relevant campaigns. Brands like Gucci and Fendi are already rolling out their annual Chinese New Year marketing campaigns. Consider how Gucci leverages WeChat for its Lunar New Year campaigns.

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Campaign Brands Film Hashtag 86

Pixlee

APRIL 28, 2021

In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. With UGC campaigns, it’s your customers who showcase your product across social media channels through content they made.

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Campaign UGC Content Sports 97

Keyhole.co

JULY 11, 2023

Utilizing hashtag campaigns is one of the most efficient methods to leverage Instagram’s reach and promote dropshipping businesses. This article states the importance of hashtag campaigns and provides a guide on leveraging Instagram hashtag campaigns to promote dropshipping businesses. What is dropshipping?

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Hashtag Campaign Instagram How To 52

Forbes Social Media

MARCH 6, 2020

A legendary Hollywood social club that once served as the home away from home for some of the film infustry’s biggest stars is opening its doors to more inclusive memebrship – and annuncing the fact with a thorough social media campaign.

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Campaign Social Media Film 75

Idaconcpts

FEBRUARY 16, 2011

La Casa del Ritmo is a film about Los Amigos Invisibles, their manager and former producers – including David Byrne, who first discovered them and brought them from Caracas, Venezuela to New York City. Support their Kickstarter campaign. Help us make this project a reality.

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The Realtime Report

JULY 11, 2012

The digital campaign is reaching beyond Burberry’s website to Facebook , Twitter , Google+ , YouTube , Instagram , Pinterest , and four Chinese social sites: Sina Weibo (a Twitter-like microblogging site), Douban (content site), Youku (video) and Kaixin001 (social). YouTube has a series of short films about the collection.

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Campaign Platform Social Media Microblogging 189

Idaconcpts

JANUARY 17, 2012

Dear readers of idaconcpts.com, With great pleasure I share with an awesome update on La Casa del Ritmo , A film about Los Amigos Invisibles. I just got news that the world premiere of this amazing documentary will happen this March 2012 at the Miami International Film Festival. La Casa del Ritmo, A Film About Los Amigos Invisibles”.

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The Realtime Report

SEPTEMBER 27, 2012

Kraft Foods – which makes Oreos – collaborated with a team of agencies to create the ‘Daily Twist’ campaign, featuring a catchy new Oreo ad on Facebook for 100 days in a row. Oreo’s 100th anniversary officially started in March with the launch of a print ad campaign focusing on the brand’s history.

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Campaign Sample Samples Film 177

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. The post #Rio2016 Campaigns Dominate Social Media This Week! What a year for sport!

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Campaign Social Media Sports Mobile 110

Webbiquity SMM

NOVEMBER 15, 2022

For instance, you might write copy for a LinkedIn article, delegate tasks to your team, film a TikTok, and edit video content for YouTube Shorts as part of your regular duties. For example, you might work with the design team to create engaging graphics or with the SEO team to optimize your campaigns for search engines.

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Social Media Management Skills Social Media Metrics 227

Adam Cohen

SEPTEMBER 22, 2010

What other complex marketing campaigns have you seen and liked? Free Ice Cream Carries Clues to New Abrams-Spielberg Film (wired.com). Tags: Social Media Film Interactive Marketing J. There is clearly a storyline to the content. What do you think of what you see here? Is it too complex to engage fans at a big enough level?

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Convince & Convert

OCTOBER 24, 2013

Following the trend of integrating social media with traditional ads , Volkswagen UK has introduced a new advertising campaign targeted at dog lovers. The campaign, which premiered during the UK’s X Factor on October 19, leverages a variety of cute dogs to showcase the company’s breadth of vehicles. They all have happy homes.

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Campaign Hashtag Film Advertising 152

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

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Campaign Tips Instagram Social Media 79

Social Media Today

SEPTEMBER 14, 2019

recently partnered with Pinterest to launch a new style of promotional campaign for the film "IT: Chapter Two" Warner Bros.

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The Realtime Report

JANUARY 17, 2014

And then before the film even begins, moviegoers can interact with advertisements and trailers located on the big screen, by way of the small screen on their phone. Does that mean it’s now ok to have your phone buzzing and ringing during the film? All campaigns located within the app are pre-downloaded at each app update.

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Mindjumpers

OCTOBER 8, 2013

Basically, there are three popular ways to use social videos so far: Stop-motion filming. Vine re-introduced this retro filming technique and the popularity has exploded ever since. General Electrics showing how nature is one big loop in their 6 Seconds Science campaign. Showcase your product. Brands Rocking Instagram.

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Video Film Instagram YouTube 266

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. The post #Rio2016 Campaigns Dominate Social Media This Week! What a year for sport!

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Campaign Social Media Sports Mobile 60

Sprout Social

MARCH 8, 2023

You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. Filming video content tends to be an easier ask for busy leaders. Is this part of a larger campaign? The best part? Educational?

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Video Film Content How To 91

Convince & Convert

JANUARY 29, 2015

Enter the, “Your Year With Nike” campaign. In the campaign, Nike and its agency AKQA created over 100,000 personalized one-minute animated films designed by French illustrator-director McBess. While this is an intelligent approach, the delivery and use of data really differentiates this campaign.

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Campaign Case Study Film Training 60

Convince & Convert

DECEMBER 11, 2015

As Lenovo’s new campaign showcases, sometimes it’s good to be weird. The company recently launched a global campaign to promote its new YOGA Tablet featuring YouTube stars from around the world. So, what can you learn from this good yet weird campaign? million views in less than 48 hours. Think Globally, Act Locally.

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Campaign Influencer YouTube Project 60

Convince & Convert

NOVEMBER 27, 2015

Author’s Note: A special shout out goes to Scott Monty , for sharing this campaign in his This Week in Digital blog post , which is worth signing up for. Building off of the images, Ford could expand the campaign to drive more engagement and awareness around this very important message. Beyond Instagram.

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Campaign Instagram Transportation Film 60

Sprout Social

JULY 28, 2022

To source ideas for these videos, we look at new and existing campaigns, upcoming feature launches and other high-priority business updates. Film videos in a flash. Filming and editing. At Sprout, 90% of our content is filmed remotely. Make sure to incorporate standard operations for remote filming in your template.

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Template Templates Social Media Video 95

Mindjumpers

JULY 27, 2010

Doing a spoof of a popular commercial, film or simple a private YouTube hit, happens all the time, a few is good and a lot really bad. One of the most popular and talked about campaigns right now is the campaign from Old Spice. On the blog site, [link] – you can go behind the camera and see the making of the film.

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The Realtime Report

JULY 27, 2022

The event took place in London from June 20th, 2022, until July 17th, 2022, and featured a series of consumer-led installations, pop-ups and activations inspired by popular film and TV shows streaming on Paramount+. ARHT Media Inc. ,

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Transportation Film Applications Activities 91

Keyhole.co

MARCH 26, 2024

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. Case in point, Warner Bros.

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Construction Social Media Strategy Collaboration 52

The Realtime Report

NOVEMBER 6, 2012

Denny’s latest campaign uses QR codes to provide fans with exclusive content from Warner Bros. Pictures upcoming film “The Hobbit.” For this campaign, “ some of the more exclusive pieces are unlocked in-store only, so mobile platforms play a critical role in delivering the Hobbit-themed content.”

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Mobile Film Upcoming Campaign 168

Mindjumpers

SEPTEMBER 8, 2010

For instance, the new viral campaign ’ A Hunter Shoots a Bear ” was an excellent way of doing something interactive. Director Kevin Macdonald is still editing the most compelling submissions to go into a documentary film, which is produced by Ridley Scott. The film will premiere at the Sundance Festival and on Youtube in January 2011.

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YouTube Film Policies Disqus 193

Mindjumpers

MARCH 16, 2011

Amongst some of the other winners, the “ Old Spice &# campaign was once “again” the most remarkable in the category “Digital Campaign of the Year”. Projects related to actors, television, films and the film industry, as well as destinations that offer streaming video content. Digital Campaign of the Year.

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Film Project Wiki Campaign 253

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Hashtags that borrow from Halloween’s spooky origins are popular for promoting films/shows and sharing memes/art. Keep reading (if you dare). In the U.S., 15 Days Until October.

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Hashtag Meme Film Education 112

Sprout Social

SEPTEMBER 23, 2021

Gen Z is embracing a new style icon: Bella Swan, the main protagonist from the Twilight film franchise. If it looks like Bella Swan might have worn it in the 2008 film adaptation of Twilight, it fits the vibe. In Twilight’s case, as people continued to revisit the films, they left with more than comedic relief.

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Retail Trends Social Media Fashion 124

Laurel Papworth

NOVEMBER 7, 2009

Toyota have chosen 5 or 6 agencies and have asked them to spend $15,000 each on a “social media marketing campaign&#. By customer, I mean, people who are engaged in online community activity and may not want to be inflicted with poorly thought out, temporary, low budget, campaigns. B&T Oct 20 ). B&T 20 Oct ).

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Campaign Social Media Film Communities 92

Ignite Social Media

AUGUST 2, 2022

Brands should know that there’s a new era sprouting for influencers and that majority of them are actually more effective than the traditional marketing campaigns. This is a great strategy for when you don’t have the time or resources to film new videos. original sound – Trey Kennedy. Be creative and have fun with it.

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Strategy Marketing Banking Influencer 175

Waxing UnLyrical

JUNE 12, 2013

Yet, once a marketing strategy is under consideration, an additional layer of analysis is deserved, one that analyzes the way an ad or campaign fits into a holistic view of the customer experience.”. Imagine a campaign for a new cracker. You can easily substitute public relations for marketing in the above excerpt.

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Film Metrics Flickr Loyalty 258

Bill Hartzer

JANUARY 23, 2024

Video-First Approach: A transformative shift is observed as businesses embrace a video-first approach in their marketing campaigns. Complex Video Creation Process: Producing, filming, and editing videos is a complex process, often requiring significant investment in equipment and software.

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Report Platform Video Film 94

Kikolani

JUNE 18, 2013

This week, Jason Hines , my husband and fine art landscape photographer, launched his Kickstarter campaign for The Art of the Chase. As the Marketing Director for the film, I’m in charge of getting that exposure. DVD of the Film. Your Name in the Film Credits. You on the Big Screen in the Film. Photo Books.

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Strategy Film Marketing Press Release 139

Convince & Convert

MAY 9, 2014

Cutting down on the numbers of accounts to handle has allowed his team to increase their focus on more specific social campaigns. The Tribeca Film Festival and AT&T are teaming up this year to find out which film every New Yorker should see. Strategists can share more content with the people who are looking for it.

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Influencer Strategy Film Sports 130

agora pulse

JANUARY 14, 2020

Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. billion views certainly proved that TikTok was the right space for this type of campaign.

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UGC Hashtag How To Meme 139