Facebook Updates Calls to Action on Pages, Recommendations, Local Events

SocialTimes Facebook

The social network Wednesday introduced updates to recommendations , local events and call-to-action buttons on pages for local businesses. Get tickets to movies and events: For many new movies this fall, you can buy movie tickets straight from their Facebook pages via Fandango.

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Recently, I was asked if Social Analytics sheds light on the nature of online events like the Netflix Outrage , which happened a few weeks ago as customers voiced extreme disappointment at Netflix for imposing a $6 a month increase for customers who still wanted DVD delivery.

Trending Sources

How to Engage Event Attendees with Pokemon Go

Ignite Social Media

However, one of the most fascinating topics for me has been the conversation around how to incorporate Pokémon GO into event marketing. Meaning, how can conference and event planners incorporate the game into their meetings to keep attendees engaged? Image Source: PC Mag.

The Data-Backed Guide to Event Marketing on Social Media: How to Get People Talking About Your Event

Buffer Social

Taking an event from idea to sell-out is no easy feat. And half the battle of organizing an event is marketing it. Best of all, social media event marketing isn’t as time-consuming as you may think. How to share on social before the event.

Get the Scoop on Twitters New Buy Button to Target Customers with Geo Located Ads

Buzzlogix

Only a small percentage of users in the United States would see a Twitter’s Buy Now button appearing on some tweets, presenting users with the ability to purchase directly from those tweets. The company reported that the number of users seeing the Buy button would grow over time. Since the release of the Buy button, everyone from event marketers to retailers recognize the potential offered by Twitter’s latest marketing tool.

Not Buying What You're Shilling

Twist Image

In another, an individual was tweeting up an event they were attending as a paid Social Media spokesperson (but if you didn't know they were being paid, it was kind of hard to tell). Transparency and full disclosure don't mean much in the world of Social Media anymore. Do you remember when the FTC got involved in Social Media (more on that here: Mashable - FTC to Fine Bloggers up to $11,000 for Not Disclosing Payments )?

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ZDNet Buys Domain Name: Immediately Gets 2 Year Old Trusted Site Banned in Google

Bill Hartzer

Here’s a quick timeline of the events, and how buying a domain name got their site banned: – ZDNet runs their CXO-Talk.com website for two years. So, ZDNet did have a good plan, which was to buy the non-hyphenated version of their current site, and then start using it.

Social Media News Ticker: Facebook Tests ‘Buy’ Button, Twitter Acquires CardSpring

The Realtime Report

Facebook tests new ‘buy’ button for online purchases in U.S. Social Media News Ticker: Foursquare Launches Swarm, YouTube Reportedy Buying Twitch.

Instagram Photos Can Buy Your Next Meal With #BirdsEyeInspirations

The Realtime Report

The Birds Eye Instagram account ( BirdsEye UK ) also features behind-the-scenes photos and live updates from each Picture House event. Birds Eye UK recently opened “ the world’s first pop-up, pay-by-picture restaurant ,” called ‘The Picture House.’

The social media strategy series: Getting Buy In « The Cube

Gemma Went

So let’s crack on with post number two: Getting Buy In. Are they speaking regularly at events?). You are absolutely right when you say ‘It needs to be taken across the business’ but partial buy in is a real problem.

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Is Link Buying Necessary?

Small Business Mavericks

» Is Link Buying Necessary? to incorporate link buying into your marketing plan. She says point blank that link buying is absolutely necessary in an “ultra-competitive&# niche. Is link buying evil? About Us What’s a Maverick?

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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

You can’t buy advocates, friends, fans, evangelists, or word of mouth. Adobe Summit – Watch the Online Event Highlights. Future of Brand Experiences – #GetRealChat Recap Live from Adobe Summit Event.

5 Tips for Social Media Advertising During the Election Season

Ignite Social Media

Politicians and brands involved in the election will be buying up as much social inventory as possible, especially in swing states like Ohio, Florida, Virginia and Colorado. Its only September and I’m sure you’re already sick of the political madness that has taken over your social feeds.

What Happened at Problogger Training Event 2016

ProBlogger

The two days of the event this year were all about inspiring bloggers to be proactive and giving them the information and support they needed to take action. This year also saw an amazing number of new attendees to our event – over half those who were there were first timers!

Buy Your Way To The Top

Twist Image

You can buy your way to the top. " Should I buy my way to the top for CTRL ALT Delete ? See, there is a world of difference between someone buying 10,000 books and dumping them into a landfill just to hit a bestseller's list so they can command better speaking fees or consulting gigs, from the hard working speakers who can genuinely sell a lot of books at the bulk sales level and get no recognition for it. Brands buys fans, friends and followers online, all of the time.

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Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members

The Realtime Report

iOS update, including a new feature called ‘Highlights’ inside the People tab; it shows the Life Events of friends and people you’ve interacted with recently (TechCrunch).

ProBlogger Event Speakers Share Their Experience

ProBlogger

At this year’s 7th Annual ProBlogger Event, hundreds of bloggers will come together to network with each other and learn from over 30 speakers and subject matter experts. They will be your advocates and the ones that buy your products if you choose to sell them. By Grove Galligan.

5 Ways B2B Can Learn from B2C Marketers

Buzz Marketing for Technology

Posted in Buying Cycle Conversion Conversion Optimization Customer Customer Experience Personalization Strategy. And it’s obvious why: buying cycles are longer, buyer mentalities are different, and products typically require more investigation before a purchase.

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Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses? 57% of customers say they are more apt to buy a product in a store after receiving an email.

Buying Links: Is It Bad For Your Website?

PWB Marketing Blog

It looks something like this comment posted on a 2012 blog post I wrote about Mothers Day craft events in the area. Just please don’t buy this! Their grammar certainly tipped me off, but 4-wheeler rentals in Boston have little to do with Ann Arbor Mother’s Day craft events.

3 Ways Retailers Can Leverage Facebook Location Pages

Ignite Social Media

In an age when buying locally is highly valued, it’s more important than ever for national retailers to communicate with consumers on a local level. With location pages you can make store-specific announcements, display store-specific items, and communicate offers or in-store events.

10 Bold Social Media Predictions for 2017

Simply Measured

The path of Yelp to Messenger to purchase completion can be made simpler with the use of reviews on social, eliminating one step in the buying process. Education & Analysis News & EventsAs of 18 minutes ago, we are 95% finished with 2016.

How to Network at Blog Events (Even if You’re Shy!)

ProBlogger

Time is hurtling towards this year’s ProBlogger Training Event at the RACV Royal Pines Resort on Australia’s Gold Coast, and I don’t know about you but here at ProBlogger HQ, we are getting EXCITED! (if How to Network at Blog Events (Even if You’re Shy!).

B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity SMM

They’re adopting buyer personas , content targeting and matching content to stages of the buying cycle. The event generated nearly 500 tweets (Social Media Breakfast attendees do like Twitter). What trends will drive B2B marketing over the next three to four years?

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Top Takeaways from ProBlogger Perth Training Event: Content, Blog Design, Social Media, Productivity, and Monetization

ProBlogger

In the lead-up to the main ProBlogger Event on the Gold Coast this year, we have held various workshops and panels around the country, teaching and inspiring bloggers in their own home towns. Overcharge, and nobody will buy. The two day event includes speakers like Heather B.

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How Coca-Cola Built Its Liquid, Linked Social Campaign for Olympics 2016

Simply Measured

They do not ask consumers to buy a drink at any point, but instead put celebration, achievement, and togetherness on display, irrespective of religion and race. Education & Analysis News & Events Social Media

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Early Bird Tickets for the 2016 ProBlogger Event Available Tomorrow for 11.5 Hours Only

ProBlogger

Tomorrow tickets go on sale for our 7th annual ProBlogger Training Event on the Gold Coast here in Australia, and if you’re quick you’ll save $200 AUD on the full price with our early bird ticket. 7 Years of ProBlogger Events. Our Biggest Event Yet.

How To Use Agorapulse To Promote Your Next Event

agora pulse

Have you ever been tasked with the job of managing social media for events? You are responsible for building awareness, selling tickets, managing attendee queries, keeping the momentum going during the event, ensuring that people are using the right hashtag and dealing with issues that arise.

How to Repurpose Influencer Content for Your Brand

Ignite Social Media

Through personal stories , trips to the doctor , and even serving as brand ambassadors at high-profile events , this team of women became the “real” voices behind the brand.

How to Buy Social Media Services: A Survey

Bare Feet Studios

I posted the early data we collected at a public event on this topic. Whether you are a practitioner or a buyer, this information can at least describe the general marketplace for buying social media services. Are you buying or selling social media services?

Reflections on xPotomac, Civility, and Being a Hook

Waxing UnLyrical

Joanna Pineda did a wonderful video interview of Geoff at the event, Tinu Abayomi-Paul Storify’d it beautifully, and Mike Schaffer , Jamie Notter , Jay Daughtry , KiKi L’Italien , and Sohini Baliga have all provided extremely interesting and thought-provoking POVs.

Let The Grocer Teach You E-mail Marketing

Small Business Mavericks

While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. About Us What’s a Maverick?

An xPotomac Flashback: Social Scoring

Waxing UnLyrical

Get back into shape or buy more Spanx. Business Events Shonali Burke Social Media influence social scoring vocus xpotomacAbout a month ago I told you of my xPotomac experience , and we had a pretty engaged conversation around civility in the digital age.

The “New Media Director” Position is Just a Means to an End

Social Media Strategery

Teaching a New Media Director how to get the UnderSecretary’s buy-in for some social media effort is just a stepping stone. We should stop aspiring to become New Media Directors where we have to fight for leadership buy-in, and instead aspire to become the leaders ourselves.

Monday Roundup: Understanding The 7C Social PR Framework™

Waxing UnLyrical

C4 (Conversation) Case Study: Best Buy Uses Twitter to Enhance Customer Service. There’s still time to sign up for “The Social PR Makeover,” a free, live micro-training event on May 13th from 2-3 pm ET. Around the Web Events 7C Social PR Framework smart social pr

Seven Ways to Use Social Media for Business

Webbiquity SMM

People want to buy from companies that are smart, helpful and responsive. promote events, meet up at trade shows). Though business use of social media is rapidly increasing, many executives remain skeptical of its value.

Social Media IRL: Facebook Starts Attributing Unattributable Revenue

Simply Measured

In a multi-touch, on-demand, online/offline economy, shoppers in almost any category can buy what they want, where they want to buy it, when they want to buy it. Education & Analysis News & Events Social Media

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How Did Amazon’s Second Annual Prime Day Go?

Simply Measured

The first ever Prime Day was held last year to mark Amazon’s 20th birthday, and was described by Greg Greeley, Vice President of Amazon Prime, as “the biggest deals extravaganzas in the world, a global shopping event, with more deals than Black Friday.”.

Is Blogging Relevant to Our Business?

Engaging Brand

A question that I get asked a lot at events. If you can''t give strong reasons why they should trust and buy from you. why don''t we want to blog when we know that web research before purchase and social recommendations play a huge part in the buying process?

Facebook Adds Dynamic Ads for Mobile App Installs

SocialTimes Facebook

Find the right people: Businesses have already been using Facebook dynamic ads to find the people more likely to buy their products. Businesses can also use app event optimization to identify the customers who are more likely to take valuable actions after downloading an app—such as completing a level in a game, booking a trip or making a purchase. Facebook Thursday announced the launch of dynamic ads for mobile application installs.