Remove Brands Remove Mobile Remove Patterns Remove Social Networking
article thumbnail

The role of AI in creating a more human customer experience

Sprout Social

In a world where social media and technology have leveled the playing field between brands large and small, leaders know the only true differentiator is customer experience (CX). Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 102
article thumbnail

Social Media Trends, Prospects, and Challenges in India

Mindjumpers

It’s a network of very talented people who possess great knowledge of social media in their local context – one of them being Nishanth Krish from India who shares his insights into the social media trends, prospects and challenges in India right now. 95 per cent of these users are ‘mobile-also’ users.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Social Media Hitchhiking: Audi Sends College Student Cross-Country Using Only Digital Networks

The Realtime Report

Rule’s assignment was to travel across the country – from Boston to San Francisco - without spending any money (ok, there was a $100 emergency fund) by using social media to coordinate free rides and places to stay. The trip was completely unplanned, relying on digital networks and the kindness of strangers.

CSR 180
article thumbnail

How to Make the Zero Moment of Truth Work for You

Buzz Marketing for Technology

Thanks to the Internet, another critical moment for consumer/brand interactions is also getting attention: the Zero Moment of Truth (or ZMOT). According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand.

article thumbnail

Social Media Intelligence: What It Is & Why You Need It

Hootsuite

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Here’s a quick breakdown. Try for free 2.

article thumbnail

7 best LinkedIn analytics tools

Unmetric

LinkedIn is a great tool for B2B organizations to generate leads, make new connections, and build their brand. While LinkedIn’s own channel analytics might tick your basic needs, we’ve listed a few other analysis tools that will help you track and monitor your social strategy and achieve your goals on LinkedIn. G2Crowd Rating: 4.2.

Analytics 112
article thumbnail

How To Schedule Instagram Posts

The Social Media Hat

Social Media How To Schedule Instagram Posts. Instagram is the fastest growing social network, which means that bloggers and businesses need to get on board in order to take advantage of the many opportunities. In a study of 100 top brands, engagement per post has grown at a rate of 53% year-over-year. Tweet this!

Instagram 158