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The Best Ways for Brands to Leverage Clubhouse

Social Media Strategies Summit

Unsurprisingly, although it’s still extremely new, brands are already starting to jump on board. With that in mind, here’s how you can start leveraging Clubhouse’s rapidly growing platform for your own marketing. For one thing, Clubhouse is currently only available on iOS (and is only optimized for iPhone).

Brands 226
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3 Steps to Creating a Winning Instagram Marketing Strategy

Convince & Convert

Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”. But how to create an effective Instagram marketing strategy?

Instagram 217
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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Things are different for a brand like ESPN. Social media marketers have an eye-watering amount of data at their fingertips.

Content 130
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Will Clubhouse be the Next Apple?

Webbiquity SMM

For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. As of late March 2020, the iPhone app had been downloaded more than three million times. There’s no way (yet) for brands to build a presence there. It may not matter.

Apple 215
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Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

Times are changing and you can't simply throw sloppy media to the masses and expect to build your business or brand. I am the co-founder and CEO of a successful social media, digital marketing and conversion optimization agency, Marketing Nutz. You can't get away with lazy and sloppy marketing like you use to be able to.

Brands 78
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How Brands Use Digital Events to Engage Their Customers

Pixlee

billion people watched the Apple iPhone event of September 2019 live on YouTube. Digital events have become a key element in 2020 marketing strategies. On the digital channels, marketers are struggling to secure a few moments of attention from their audience. Moreover, 90% also feel positively toward the brand after attending.

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The BCG Growth Matrix in Digital Marketing

Oktopost

Today, the BCG Growth Matrix still holds value and can offer a unique view of your business’ digital marketing strategy. Its aim was to help companies decide which markets and products were most worthy of investment. . The matrix does so on the basis of two main factors – market attractiveness, and company competitiveness.

Marketing 138