Oktopost

MARCH 7, 2022

We also know the world of social listening is one that can make or break our brand’s reputation. Like actual listening, social listening can be the glue that holds your marketing strategy together. What is Social Listening? Social Listening vs. Social Monitoring: What’s the Difference?

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Keyhole.co

JANUARY 17, 2024

Have you ever wondered about the difference between social media monitoring and listening? When we talk about social monitoring, we’re focusing on the “what” – understanding what’s being said about your brand. Monitoring tackles the symptoms, and listening dives deep to reveal the root causes.

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Keyhole.co

APRIL 2, 2024

Consistently marketing on social media can help your brand generate wide exposure and high-value leads. Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach. That’s what this guide is here for.

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Keyhole.co

JANUARY 16, 2024

This doesn’t just refer to sales and revenue; businesses also compete within the social space, whether they are small or big brands. For instance, have you ever wondered who’s dominating the social space between Burger King, Subway and MacDonald’s? That’s where Social Listening comes in. Ready to tune in?

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Keyhole.co

JANUARY 15, 2024

This is where social listening can come to your aid. Social listening is your ear to the ground of the internet, helping you to detect problems early on so that you can formulate an appropriate plan of action. What is social listening?

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Social Media Strategies Summit

FEBRUARY 24, 2021

Want to know why social media listening should absolutely, 100% be part of your marketing plans right now? Social media listening is the same as this but on a massive scale. What Exactly is Social Media Listening (& Why Should I Care)? 3 Examples of Social Media Listening in Action.

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Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. And as a bonus, it’s extremely user-friendly.”

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Oktopost

MARCH 20, 2022

To tick both boxes on social media, your strategy can’t be a monologue. It has to be a two-way street: before you even say something, you might want to listen to what your audience, your competitors, and the entire industry are talking about. Today, we’re happy to announce Oktopost’s Social Listening.

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Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. 5 ways to leverage social listening for competitive analysis. We’ll dive into how you can use social media to keep an eye on your competitors. Quick links: What is competitive analysis?

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Analysis Price Influencer Sentiment 118

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. How did the company do this?

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Keyhole.co

MAY 3, 2023

With more than 4 billion active social media users around the world, your social listening strategy can help you tune in. This allows you to listen to your customer base, learn more about them and interact with them. Social listening needs to be actionable. Join the conversation by replying to them.

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Awario

AUGUST 19, 2020

In this blog post, we'll go through the most popular social listening terms and describe what they mean in the most comprehensive way.

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Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. To avoid such mishaps what you need is a social media listening tool. Is there a difference between social media monitoring and social media listening? Pricing: Starting from $29 per month.

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Waxing UnLyrical

JULY 11, 2012

Social media listening. Social media monitoring. Social media tracking. Social media intelligence. There are many descriptions of how we can use social media as a listening tool , to complement (or replace) our more interactive approach where we converse too. Listening data are still keyword driven.

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Ignite Social Media

JULY 9, 2018

As social media marketers, we get all sorts of questions about social trends. One recent common question we’ve been getting is about social listening, and how businesses can utilize it. See below for a breakdown of what you need to know about social listening. What is social listening?

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Ignite Social Media

OCTOBER 4, 2016

Listening to what your customers are saying about your brand and product(s) is an important part of any social media strategy. However, if you’re a small shop or running on a very tight budget, listening tools can seem out of reach. After entering your query it returns results blogs, tweets, news, etc. Google Alerts.

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Hootsuite

MARCH 3, 2020

Social listening gives brands an opportunity to track, analyze, and respond to conversations about them on social media. You start to listen. That’s because you just employed a tried-and-true method for brands to engage with their customers and give them what they love: Social listening. And it works.

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Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post.

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Keyhole.co

MAY 4, 2023

A sound social media listening practice is essential to every brand or business. We’d go as far as saying that a good social listening practice is the key ingredient in having happy customers and an engaged audience. Two words: Social Listening. What is Social Listening?

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Sprout Social

FEBRUARY 20, 2020

Social listening is on the rise. As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Olivia Jepson Sprout Social Media Strategist. Get to the heart of what listening is all about: your audience and customer.

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Ignite Social Media

JUNE 15, 2017

Social listening can be a great source of information when researching audience conversation and sentiment around your brand. However, the values of social listening extend beyond brand monitoring, and can be a strong asset when applied to influencer activations. Strategically Identify Influencer Partners.

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agora pulse

MAY 16, 2019

Even though 76% of marketers say they need a data-focused strategy to succeed online, only 24% of brands actually engage in social listening. So, what is social listening really ? In brief, social listening is the process of reviewing what other people are saying about your brand (or industry) online.

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Sprout Social

MARCH 8, 2019

If you haven’t noticed by now, social listening is kind of a big deal for brands today. Because we’re capable of learning more than ever by tracking our customers’ social behavior. Through social listening, you can answer these questions and so much more in an instant. What is online social listening?

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Digimind

AUGUST 13, 2020

This blog will take you through an essential, but often overlooked, use of social media listening and analytics: gathering and analyzing consumer insights.

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Firebelly

JUNE 26, 2014

The Emergence of Image Listening Research and development is a core part of my daily life, so I spend a great deal of time testing out new apps and investigating new methods.

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Applications Brands Research Social Media 179

Mindjumpers

DECEMBER 20, 2011

Tweet Social media is an ideal place for creating dialogue and having conversation. In this relation, businesses can use the conversations on social media as an opportunity to respond to prospects and customers here. Here are 5 steps to get your social media customer service on track. Listen to your customers.

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Audiense

APRIL 6, 2020

This is a guest blog written by Ray Poynter, Chief Research Officer with Potentiate, the Founder of NewMR , and author of the book Handbook of Online and Social Media Research. Connect with him on Twitter and LinkedIn.

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Handbook Research LinkedIn Social Media 145

Rebekah Radice

NOVEMBER 24, 2017

I’ll let you in on a little secret: You need to start listening. By intentionally listening to your customers, you’re able to target your niche audience and attract potential leads. In fact, you’ll find that social listening is one of the most powerful ways to better understand your audience. Yep, it’s that simple.

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Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Without this information, the company’s social media pronouncements appear off-topic, unsolicited and out of touch.

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Pam Moore

SEPTEMBER 14, 2018

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world? just as you are reading this blog post, it is only ONE blog post.

Social Media 103

Social Media Marketing Training Industry 103

Buffer Social

MARCH 15, 2018

How do you know if your customers (and potential customers) are talking about you on social media? If they tagged your social media profile in their posts, you could check your notifications. If they didn’t, maybe you could search on each social media platform every time you want to find out. Sprout Social.

Social Media 110

Social Media Tools Tweetdeck Price 110

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. What’s your Social Media diet? Tweet This!

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Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. So, how can you use this to improve your social media marketing strategy?

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SocialFish

OCTOBER 25, 2010

The sessions were all about some aspect of social media, the exhibit hall was filled with vendors who have some link to social media, and all the people I met were doing cool stuff either in their professional or personal lives. Ideally, I think, people who are both talkers and listeners, but that can be a tough combination to find.

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Digimind

JANUARY 30, 2019

Why do businesses listen to and analyze what’s happening on social media? Marketers, customer experience teams, and data analysts in companies, big and small, are investing in social media intelligence tools. What is social media intelligence? The post Why Do Businesses Listen To and Analyze Social Media?

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Ignite Social Media

SEPTEMBER 8, 2016

It’s quite easy for brands to know what their customers want by seeing what they are saying on their social channels. Brands should do a little something we call ‘ Off Channel Social Listening ’, which essentially means listening to anything that isn’t on a brand’s social channel. Blogs/Forums.

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Buzz Marketing for Technology

MARCH 18, 2010

In the last post we covered how to create a Social Media Lead Flow. And once you have identified the conversations where you think a sales opportunity may be occurring you need to feed that into your listening platform so you can flag those opportunities when they come in. But what if you don’t have a listening platform?

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