Oktopost

FEBRUARY 21, 2022

Aliza Hornstein, Social Media Manager at WalkMe, goes Behind the Post to reveal the formula for humanizing B2B social media. Aliza Hornstein , lead social media manager at WalkMe , goes Behind the Post to share some initiatives she’s rolling out to humanize B2B social and foster community.

B2B 80

B2B Social Media Social Media Management Apple 80

Oktopost

AUGUST 23, 2023

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way.

B2B 62

B2B Content eBook Apple 62

Oktopost

AUGUST 23, 2023

Over the past 5 years, Elizabeth has overseen several sectors of content at Drift, from video production to podcast to now their blog, ebook, newsletter, and social media strategy–and now she’s revealing what she’s learned along the way.

B2B 62

B2B Content eBook Apple 62

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. No other channel goes further in creating real relationships with your customers, and a community around your brand. It’ll help you stay ahead of potential attacks and offer your B2B services that your customers can trust.

Social Media 125

Social Media How To Policies Authentication 125

Oktopost

APRIL 10, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary In this episode of Behind the Post, host Olivia Messina sits down with Kari Anderson , Social Media Manager at Körber Supply Chain. Watch the live recording: Love going Behind the Post? Catch all of the episodes here!

B2B 62

B2B Apple How To Training 62

agora pulse

MARCH 1, 2021

Then check out these different ways of how to monetize your YouTube channel. Don’t have active Community Guidelines strikes. Here’s a bit more info on each method to help you understand how to monetize your YouTube channel. Obviously, it’s next to impossible to tell how much you will get paid but it is still nice to have.

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YouTube How To Guidelines Adsense 208

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. Click To Tweet. Integration.

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Oktopost

MAY 11, 2020

In our seventh episode of “The Globalization of Social Media,” Colin Day , Managing Director EMEA of Oktopost hosts Lee Hackett , professional footballer with Wigan Athletic FC turned CEO of BluprintX , a B2B marketing and sales management consultancy helping CMOs, CROs and CEOs grow revenue by using data and technology.

B2B 170

B2B Social Media Management Eventful Sports 170

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. This is why so many brands feel their social media channels are underutilized. The solution? Streamline that workflow. The solution?

Publishing 84

Publishing Social Media Film B2B 84

Oktopost

JUNE 19, 2023

These platforms grant easy access to some of the most valuable audiences any B2B enterprise could hope to find – provided you know how to find them, and how to use social media publishing to your advantage. Its centrality is a long-term market shift – one that any B2B enterprise should be working to keep up with.

Social Media 62

Social Media Strategy B2B Collaboration 62

Sprout Social

NOVEMBER 22, 2022

Your agency can be industry specific (B2B, tech, beauty etc) or platform-specific. For example, many TikTok marketing agencies specialize in creative productions and talent management. Embrace social selling and use online communities like LinkedIn to identify prospects. Track your growth and improve your portfolio.

Social Media 99

Social Media How To Marketing Price 99

Oktopost

JUNE 21, 2022

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. According to 74% of B2B marketers in a recent study, influencer marketing positively impacts a customer’s relationship with the brand. What is B2B influencer marketing? Quick Links.

Influencer 88

Influencer LinkedIn B2B Industry 88

Pam Moore

DECEMBER 5, 2017

The new agency relationship can either make or break you and much of it depends on how gracefully (or not) you handle your new found agency partner. We understand how stressful it can be when a 3rd party is brought in without you being involved in the decision. How to embrace the agency to grow your career and learn from them.

Social Media 160

Social Media How To Social Media Management Training 160

Buzz Marketing for Technology

NOVEMBER 13, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of From Community to Commerce: Making the ROI Connection. We discussed a ton of ideas on how to capture ROI in social media!

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ROI Communities Storify Upcoming 100

agora pulse

DECEMBER 23, 2020

To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. But what about when you need to master a new-to-you social platform or develop your skills? Need to learn the basics of social media strategy , content creation, and social ads?

Skills 195

Skills Social Media Marketing Influencer 195

Oktopost

MARCH 23, 2022

Employee advocacy has become an ever-hotter topic for B2B brands. In the State of B2B Social Media Marketing Report , we found that on average, nearly half of CMOs said that employee advocacy was their best performing social media initiative. How to Get Started with a Successful Employee Advocacy Program.

How To 62

How To B2B Training Survey 62

Socialmedia.biz

MARCH 25, 2021

Forward-thinking social sellers, digital marketers, and social media managers can benefit from the audience and awareness growth that hashtag marketing brings to the table. Hashtags have become so large that communities pop up around their use. Community Hashtags. Conversational hashtags.

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Hashtag Brands How To Conference 78

agora pulse

APRIL 28, 2020

Learn from these gifted and experienced social media managers about what it takes to be successful in the social media industry. Are you hoping to become a social media manager, either for your own business or as a consultant to others? What is the best aspect of being a social media manager?

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Hootsuite

FEBRUARY 18, 2020

For everyone else, this article offers a refresher and several up-to-date tactics on how to earn more quality leads. In fact, when it comes to improving lead quality, most marketers agree that social media marketing is the way to go. How to get more leads on social media. Optimize your profile. Get Started.

Social Media 145

Social Media How To HootSuite Discount 145

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Sprout Social

FEBRUARY 11, 2021

At Sprout, we’re lucky enough to work with an all-star cast of agency partners who continue to impress us with their dedication to their clients and communities. Over the past few years, our partner community has grown exponentially to become a go-to resource for agencies to collaborate, strategize and request and give feedback.

Campaign 109

Campaign Groups Groups Communities 109

Sprout Social

MAY 4, 2023

LinkedIn Groups are about building community and fostering relationships. Imagine the boost these community-centric Groups give to your LinkedIn marketing. We will also walk you through how to join groups on LinkedIn as well as how to create a group on LinkedIn. This creates a robust community within LinkedIn.

Groups 130

Groups Groups LinkedIn Microsoft 130

Keyhole.co

MARCH 24, 2023

When a brand or individual is mentioned frequently on social media, it can establish them as a trusted and respected source of information or expertise in their field. This can lead to increased visibility, recognition, and influence within their industry or community. How should you respond to social mentions?

How To 52

How To Sentiment Reputation Hashtag 52

Oktopost

JUNE 15, 2023

Simplicity, convenience, quick responses, and clear understanding of the problem (and how to resolve it) are vital, but how do you offer that if you’re only checking in on your mentions some of the time? What’s more, social listening takes you beyond the most obvious queries from followers.

B2B 62

B2B Sentiment Analysis Influencer 62

Oktopost

DECEMBER 5, 2022

What is the connection between SEO and social media? Social media in search. Social media in traffic. Backlinks from social media. Social signals. How to use social media for SEO. And that’s not the only way social media networks can complement SEO efforts. ↑

SEO 115

SEO Social Media Reputation Real Estate 115

agora pulse

NOVEMBER 10, 2020

How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social Media Analytics Defined.

Analytics 179

Analytics Social Media Tools Price 179

Oktopost

FEBRUARY 19, 2019

Marketo was built with a focus on Salesforce CRM users, and to this day the majority of Marketo B2B. Project management. Social Media Management. Built-in social component, as well as integrations with Oktopost and others. HubSpot Community. Marketing Nation Community. Starting price: $200.

Hubspot 110

Hubspot API Metadata B2B 110

Sprout Social

FEBRUARY 14, 2023

Now that most networks are moving toward content recommendation algorithms , many social media managers are headed into 2023 asking a new question: “If our followers aren’t seeing our content, who will?” Takeaway: What you get from social advocacy is directly related to what you put into it.

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Authentication Examples Class Team 93

Sprout Social

MARCH 12, 2020

Answering these questions will help create a clearer vision of how to put data in action at your business. Check out this Adapt article to learn more about how to build a culture around data. . Learn from Sprout Social's own Marketing Analytics Manager how to build a data-minded culture.

Data 101

Data Skills Meme Social Media Management 101

Sprout Social

FEBRUARY 8, 2023

There’s a place for everyone on social media. Whether you’re into knitting figures from your favorite TV shows or foraging for wild mushrooms, social media has a community for you. But if you work in a technical or niche industry, it might seem like you don’t belong on social. Godspeed Spook.

Industry 87

Industry Social Media B2B Resources 87

Hootsuite

JANUARY 4, 2023

Unlike traditional advertising, social media marketing allows for two-way communication between individuals and brands. There’s also potential for building a sense of community, which creates brand loyalty. Social marketers do a lot more than scroll through TikTok all day. Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

FEBRUARY 15, 2013

Jessica Gioglio , Public Relations and Social Media Manager at Dunkin’ Donuts , joins the Social Pros Podcast this week to discuss Dunkin’s army of brand advocates, whether frequency of using a brand contributes to brand loyalty, and what the social media staffing looks like at a company as socially active as Dunkin’ Donuts.

Activities 130

Activities Tumblr How To Fashion 130

Hootsuite

JULY 4, 2022

Bonus: TikTok’s biggest demographics, key things you need to know about the platform, and advice on how to make it work for you? of B2B decision makers who use social for work research say that TikTok influences their purchase decisions. How to get started on TikTok. Learn how Hootsuite grew our following to 11.5k

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Questions Banking Insurance HootSuite 104

Sprout Social

APRIL 4, 2017

Establishing your organization’s identity on social has undoubtedly helped you perfect your own personal brand. But what may seem obvious to a social media managers is a whole new world to other departments at your company. Wednesday, April 19: Managing a B2B Brand on Social With Sprout All Star, Alex Bimonte.

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Upcoming Yahoo Apple B2B 46

Sprout Social

APRIL 15, 2020

Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together. In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking. Amazing response to our donation.

Strategy 143

Strategy Metrics Hubspot Retail 143

Oktopost

OCTOBER 26, 2020

Social selling has become an almost inevitable part of B2B selling. Sadly enough, even though social selling is proven to increase company revenue by upwards of 16% , 3 in 4 sales reps don’t implement the strategy. According to the same survey, 84% of company decision-makers are using social media to support a purchase decision.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media.

Social Media 111

Social Media Strategy HootSuite Sentiment 111