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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Higher education social media marketers face unique challenges. Far from managing accounts for one or two brands and sub-brands, they might be responsible for managing social media profiles across dozens — or even hundreds — of different departments. Nykiera Thomas , Social Media Coordinator, Oakland University.

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Leveraging Students to Support Higher Ed Social Media Initiatives

Social Media Strategies Summit

However, leveraging students to support your social media initiatives is easier said than done. And students lead busy lives; many don’t have the time to pursue social media content opportunities in addition to their studies. Lawerence Synett , Director of Social Media, University of Colorado Denver.

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

hours on social media. That made him an ideal, if surprising, choice to promote the brand collaboration between Gucci and The North Face. Sign up for one of our upcoming social media conferences. We skim content, interact with chatbots, and gravitate toward convenience and instant gratification.

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27 essential social media manager interview questions (and answers)

Sprout Social

Social media managers (SMMs) play a pivotal role for any modern brand; they are responsible for much of the business’s external communication and engagement with existing and potential customers. The following list of social media manager interview questions is a great place to start. Social media content and strategy.

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Yeastar Simplifies Customer Communication and Engagement, Adds WhatsApp and SMS

Bill Hartzer

This game-changing feature eliminates the need to switch between various communication channels and applications, making customer interactions smoother and more efficient than ever. That’s precisely what Yeastar has achieved by introducing WhatsApp and SMS integration.

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How to Hire a Social Media Manager: Our Exact Process and Job Description

Buffer Social

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand. Let's dive in! ✨ 1.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Thanks to social media, the goals of brand marketers are within reach. Having a social presence is a top priority. Nearly one in two businesses consider social media their primary channel for external communication while 58% anticipate it becoming their primary channel in the future. What is brand marketing?