Sprout Social

MAY 25, 2022

Have you test-driven the Sprout Social Salesforce integration yet? There’s a reason why more and more companies are linking their CRMs with social media management tools like Sprout. Social media and customer relationships go hand in hand. Why you need to integrate your CRM with social media ASAP.

Team 111

Team B2B Platform Analytics 111

Pam Moore

MAY 22, 2017

We dig in deep to data, analytics, and key performance indicators so we can measure and optimize business results and achieve the desired business outcomes. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Need help training your sales team or marketing team on the power of social selling? SoundCloud.

Training 167

Training Influencer Team Analysis 167

Pam Moore

MARCH 8, 2018

It’s everything from your privacy policy, social media policy to the amount of spam email you send. It’s how well you listen and most importantly how quickly you respond when people request help or engage with you online or offline. They care about the humans they engage with. It’s how you manage crisis or how you don’t.

Brands 167

Brands Training Policies Template 167

Mindjumpers

MAY 15, 2012

The massive amounts of data make the value of good social media management and engagement even greater – and easier to sustain. In addition, if we can manage the BDA’s data, we can essentially analyse how our followers’ friends and connections engage with us. Enter Social Performance Software.

Data 262

Data Software Applications Compete 262

Proactive Report

OCTOBER 21, 2013

One of the areas of concern to small businesses is how to measure their social media activity. Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources. Engagement: Every small business is focused on getting more sales. Social Media Strategy'

Small Business 65

Small Business Metrics Social Media Hubspot 65

Ignite Social Media

MARCH 1, 2018

Social media marketers have been battling against the downward trend of organic reach since 2013 when Facebook began limiting the visibility of content in the news feed. We continued to encourage brands to focus on generating meaningful engagements that inspire conversation and interactions to combat some of the changes.

Organization 101

Organization Trends Social Media Report 101

Pam Moore

AUGUST 13, 2019

Instead, you need to design and implement a well thought out and tested conversion funnel that helps you organically attract, inspire and engage your ideal customer. If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same. Leverage Twitter analytics for optimized results.

ROI 60

ROI Strategy Twitter How To 60

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

AUGUST 6, 2012

Today is the launch of a new interesting product ‘Social Marketing Automation Suite’ from Awareness Inc., focused on helping marketers transform social data into a measurable ROI. It’s undeniable that a large part of the global focus amongst companies right now is on data and ROI when it comes to social media.

ROI 199

ROI Klout Data Influencer 199

Pam Moore

SEPTEMBER 7, 2016

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They forget who they are serving, such as their customer and audience as they get caught up in social media fame and being the first to make the leader board on the latest social shiny object.

Social Media 60

Social Media Tips Marketing Social Networking 60

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

ROI 138

ROI Social Media Social CRM Survey 138

Webbiquity SMM

OCTOBER 6, 2015

Marketers last year spent $19 billion on search advertising, $7 billion on social media ads, and almost $4 billion on display (primarily banner ads). Image credit: Pear Analytics. And they can actually decrease website engagement, as ad landing pages often have high bounce rates.

Advertising 100

Advertising Price Research Software 100

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. These include gamification, internal communications and ROI-focused analytics. Dynamic Signal.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Proactive Report

DECEMBER 30, 2010

Media measurement requires quantity and quality. Social media can and should be measured. Measuring outcomes is preferred to measuring media results (outputs). One of the important ways analytics affects our profession is in the development of content. AVEs are not the value of public relations.

Data 75

Data Social Media Case Study Skills 75

Twist Image

NOVEMBER 21, 2014

How the brand engages. Brands see social media with a primary lense of listening and responding, in a customer service type of engagement. Is a traditional white paper as valuable as telling a strong customer narrative on YouTube. Having a mobile strategy isolated from a social media, e-commerce, etc.

Marketing 98

Marketing Apple Mobile Advertising 98

Socialmedia.biz

JULY 23, 2017

While the other popular social networks only seem to be copying each other ’s latest top functionalities, LinkedIn stands apart in this regard. After all, the B2B value of social media use is completely different from B2C uses. These include gamification, internal communications and ROI-focused analytics. Dynamic Signal.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Janet Fouts

FEBRUARY 11, 2013

I work with a talented team of community managers and I know many more through speaking, conferences and social media. Some are analytical thinkers and know how to extract ROI from a stone. The one indisputable thing I can say about community managers is; they’re a diverse group. Fer god’s sake, really?

Communities 141

Communities Content Jive Meme 141

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. What would you do?

Social Media 147

Social Media Strategy Influencer Social CRM 147

agora pulse

FEBRUARY 1, 2017

Your social CRM tool makes standing out from the competition and engaging with your customers easier. It brings all your social media accounts together making them easy to monitor. It provides you with powerful analytics all in one place. Do you want to know who your most engaged followers are?

Social CRM 60

Social CRM Avatar Groups Groups 60

Buffer Social

NOVEMBER 30, 2016

When I first started out with digital marketing, I was blown away by the sheer amount of online marketing resources and social media classes. The list here includes free online courses in a number of social media-related topics and disciplines. Marketing data and analytics classes (18-24). What Is Social?

Class 40

Class Skills Social Media Marketing 40

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Social Media Mktg. RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Social Media Mktg.

Social Media 119

Social Media Strategy Consultant RSS 119

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Clearly, your buyers are now all over social media. To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. Yes, eight of them.

Social Media Management 159

Social Media Management Social Media Tools Hubspot 159

Rebekah Radice

JANUARY 9, 2017

Struggling to find great content to share on social media? If you’ve felt overwhelmed by the amount of time you spend on social media… …Here’s the not so secret, secret. Social media planning can be a HUGE boost to your business and your productivity. Quality Isn’t Enough. Personalized.

Template 131

Template Templates Social Media Strategy 131

Convince & Convert

MAY 12, 2016

My last two posts covered my most important lessons for attracting your webinar audience and engaging your webinar audience. For engaging your webinar audience, I covered how to: Deliver on what you Promised in the webinar invitation. Optimize audience engagement with table reads and dress rehearsals.

Tips 60

Tips Survey Hosting Metrics 60

Hootsuite

MAY 9, 2023

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Content distribution is the process of promoting and sharing content, like blog posts, videos, or social media updates, to reach a wider audience through various channels and platforms. Social media channels.

Tips 98

Tips Content HootSuite UGC 98

Rebekah Radice

MAY 4, 2017

We all know that social media success doesn’t happen by accident. That’s where a social media checklist comes in. If you’re ready to better manage your daily social media to-do list, this checklist is what you need. That process when followed will help blow the lid off your engagement!

Social Media 154

Social Media Engagement Meme Buy 154

agora pulse

MAY 26, 2020

In regards to social media marketing, you know your stuff. Your social media audiences are growing steadily. Even your engagement rates are sky-high. When you run a marketing or advertising campaign on social media, it’s essential to send your audience to a landing page that encourages targeted actions.

Social Media 150

Social Media How To Discount Campaign 150

Rebekah Radice

JANUARY 9, 2017

Struggling to find great content to share on social media? If you’ve felt overwhelmed by the amount of time you spend on social media… …Here’s the not so secret, secret. Social media planning can be a HUGE boost to your business and your productivity. Quality Isn’t Enough. Personalized.

Template 60

Template Templates Social Media Strategy 60

Rebekah Radice

SEPTEMBER 5, 2017

While it may take some time to create your perfect social media strategy, it’s important to nail it down sooner than later. It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. How to Develop Your Social Media Brand Strategy.

Social Media 111

Social Media Strategy Brands How To 111

Rebekah Radice

JULY 30, 2018

Do you scramble to find content to post on social media? If you struggle to organize, plan, and post content to social media… there’s a better way! In this episode of the Brand Authority Podcast, I share the first of a three-part system on how to create your customized social media calendar.

Social Media 121

Social Media Startup How To Case Study 121

Sprout Social

FEBRUARY 14, 2022

How about growing your brand awareness and social media presence? Instead of creating a post on the spot, you’ll have that content already completed and scheduled, leaving you more time to spend on community engagement. Oftentimes, this already coincides with your buyer personas or social media personas.

Content 111

Content How To Marketing Template 111

Keyhole.co

JANUARY 4, 2022

LinkedIn marketing for business allows you to leverage useful features related to analytics, connections and brand building. Your page should offer multiple opportunities for prospective customers and employees to learn more about your brand, the team members and engage with relevant content. . Publish engaging content.

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Mindjumpers

JUNE 22, 2011

Searching the web, I came across this interesting white paper, namely what you can do as a brand to get more views on your page. The white paper is co-authored by Facebook and BrightEdge presenting how to optimize pages for better placement in search results. – drive engagement on your social media sites.

Facebook 245

Facebook How To SEO Reputation 245

Sprout Social

JANUARY 25, 2019

Brand storytelling on social media influences customers by increasing brand awareness, reach and attracting new followers. Building a unique brand story on social media involves telling it through different social platforms. The good news is that engagement doesn’t have to be a mystery. It can be achieved.

Engagement 110

Engagement Hotels Brands How To 110

Rebekah Radice

MAY 4, 2017

We all know that social media success doesn’t happen by accident. That’s where a social media checklist comes in. If you’re ready to better manage your daily social media to-do list, this checklist is what you need. That process when followed will help blow the lid off your engagement!

Social Media 60

Social Media Engagement Meme Buy 60

Rebekah Radice

SEPTEMBER 5, 2017

While it may take some time to create your perfect social media strategy, it’s important to nail it down sooner than later. It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. How to Develop Your Social Media Brand Strategy.

Social Media 60

Social Media Strategy Brands How To 60

Hootsuite

MARCH 16, 2023

Looking to attract people to your niche, highly-technical white paper writing company? Step 7: Check out your data and analytics Once you’ve published your ad campaign, you can take a look at your extensive Expert mode dashboard. Save time managing your social media presence with Hootsuite. Try it free today.

Microsoft 145

Microsoft CPC Campaign HootSuite 145