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Facebook Conversion Optimization and Domain Verification: Shopify

Jon Loomer

Back in February, I covered the challenges facing different types of businesses when it comes to domain verification, the 8-event limit, and conversion optimization. Facebook established Aggregated Event Measurement, the 8-event limit, and other protocols in response to iOS 14 and privacy rules related to tracking. Stay tuned.

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How to Create a Latest Posts Portfolio Page with WP RSS Aggregator

Kikolani

Fortunately, there is an easy – and free – solution for anyone who uses WordPress on a self-hosted domain (sorry WordPress.com users). The plugin you will need is WP RSS Aggregator. The post How to Create a Latest Posts Portfolio Page with WP RSS Aggregator appeared first on Kikolani. The Plugin.

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Problem: Unable to Verify Domain to Configure Web Events

Jon Loomer

Even before Facebook rolled out Aggregated Event Measurement and the 8-event limit in response to the iOS 14 tracking prompt , it was a good idea to have your domain verified. Add a DNS text record to your domain host. But, would he be able to select it as a conversion event once the iOS 14 tracking prompt goes live?

Eventful 211
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The Social Hub Guide for Brands

Pixlee

A social hub is a digital collection of all the social content affiliated with your brand that you can host on your website. Social hubs gather all your content from different social networks, aggregate it, and display it in one place. Websites featuring UGC have 29% higher web conversion rates than websites without it.

Brands 77
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5 Tips for Perfecting Your Business Strategy on Pinterest

Ignite Social Media

Last month, Pinterest hosted the first-ever Pinterest Presents summit for advertisers that included some promising news for the platform’s future, such as seeing a global audience growth of 40% year-over-year in 2020 for two unexpected demographics, Gen Z and men. See if Catalogs are right for your brand here.

Strategy 203
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Facebook Website Custom Audiences: A Definitive Guide for Remarketing

Jon Loomer

If you have a self-hosted WordPress website, you may want to try out Facebook’s own plugin. Pixel events are how you define conversions and other critical actions that are occurring on your website. This information can be used in ad optimization, conversion tracking, and — of course — targeting.

Facebook 210
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What’s Does the Daily Routine of a Social Media Manager Look Like?

agora pulse

Think about whether you need time to prepare for them, whether you’re hosting or participating. Look for unusual changes in impressions or conversions, and address any minor issues right away. Then look over industry or competitor hashtags and join the conversation or follow relevant accounts.