A Beginner’s Guide to Using Google Ads (Previously Google Adwords)
Hootsuite
SEPTEMBER 17, 2020
Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Originally called Google Adwords, the search engine company rebranded the service as Google Ads in 2018. Google offers a variety of different campaign types that you can use: Search campaign.
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