Remove Advertising Remove Forums Remove Strategy Remove Tumblr
article thumbnail

The complete guide to online social listening

Sprout Social

The conversations people are having on your Instagram or Facebook might be night-and-day versus other online forums. Although we’ve already covered some the staples of online social listening, let’s dive into the specific platforms and what sort of keywords and terms you should integrate into your listening strategy.

Reddit 96
article thumbnail

Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. Even if you’re not managing it everyday, this provides a forum for companies to connect with their customers and to relay news and updates to those who matter most. Real Estate.

Industry 231
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

I see this seminar as a forum. The admin (Professor Macdonald) / moderator (students teaching the class on a given day) create categories of conversation, which are analogous to deciding on forum names/topics and sticky threads. (In In a forum, some threads get “stuck&# to the top and are thus afforded more visibility.

article thumbnail

3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. On a particular forum I am active on (yes, I still use them!), Sadly, this person’s post was pulled by the strict moderators on that forum; the post was purely self-promotional and nothing but. Engage in dialogue.

article thumbnail

Apple Gets More Serious About Using Twitter, but Why it Doesn't Matter

Techipedia: Tamar Weinberg

They have discussion forums that are visited by moderators who merely police the content itself, but change never comes from suggestions offered in the forum itself or in the posts, even if hundreds of users contribute the same identical observations. Think about redoing your Twitter strategy if all you plan on doing is broadcasting.

Apple 154
article thumbnail

When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy When is Brand Evangelism a Crime? In my upcoming book, The New Community Rules: Marketing on the Social Web ( Amazon link ), which is slated to be released in late Spring, I talk about the importance of brand evangelism as part of an effective community management strategy.

Brands 133
article thumbnail

The Basics of B2B Social Media Marketing Strategy

Webbiquity SMM

But it may also be a problem with basic B2B social media marketing strategy. If you’re not sure your strategy is on track—or not sure what your company’s social media marketing strategy is —hopefully this post can help. Cross-Platform Social Media Strategy. Platform-Specific Social Strategy.

B2B 100